Main takeaways: - Factors to consider for building a successful product plan - I will share a example roadmap - How to get buy in for the product plan - I will talk about possible ways to get buy in - Things to consider while executing the roadmap/plan - I will talk about anticipating risks, update of roadmap and launch of line items within roadmap

1. www.productschool.com
How to Build & Execute Successful
Roadmaps by Amazon Sr PM

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5. Webinar: How to build and execute product roadmaps
by the Amazon Senior Product Manager
www.productschool.com

6. Pavan Kumar Bhat
S P E A K E R
Note: This presentation is based on my education and experience and is my personal opinion

7. A B O U T M E
I am Pavan Kumar Bhat, Senior Product Manager at Amazon Web Services (AWS).
I bring in more than a decade’s experience in building, launching and
maintaining technology products. Currently, I manage tools and services that
enable AWS IoT customers and partners to validate and build well-architected IoT
Devices. Before Amazon, I built and managed products at Symantec,
Hewlett-Packard and Samsung Electronics. I am an MBA, with BE in Electronics
and Communication.
Today, I would like to provide my perspectives on how build and execute
roadmaps.

8. Agenda
1
1
www.productschool.com
● What is a roadmap?
● Why is roadmap important?
● How to build a roadmap?
● How to execute a roadmap?

9. You are a PM for supplier side portal for a ride sharing app such as Uber and you
are asked to come up with a roadmap for 2021.
Example for this session

10. What is a roadmap?
www.productschool.com
Goal – “B”
Current State –
“A”
Current State “A”
Jan 2021
Desired objective/goal “B”
Dec 2021

11. Why is roadmap important?
www.productschool.com
User friction and less secure
Objective
M 2
Current
State
More easier and secure
portal
M 1
M3
M4
Jan 2021
Mar 2021
Jul 2021
Oct 2021
Nov 2021
Dec 2021

12. ● Step 1 - consolidate feature requests/backlog
● Step 2 - stack rank the feature requests/backlog
● Step 3 - prepare the prioritized roadmap with dates
● Step 4 - review the roadmap
How to build roadmap?

13. How to build roadmap – consolidate feature requests/backlog
Sl No Title Description Key Benefits Requestor
1 Faster registration Reduce the number of steps within
registration, collect only required
information
More supplier registration,
less registration failures
All new suppliers
2 Enhanced trip reports Provide more information within trip
reports to allow suppliers to make
better decisions
Quicker All suppliers
3 Automated verification Reduce manual intervention in verifying
and approving the documents
Faster approvals
Lower cost
Operations team
4 Second factor verification Introduce second factor verification for
registration
Secure access Policy and legal
5 Electronic payment Introduce electronic payment to
suppliers bank
Faster and flexible
payments
All suppliers
6 Localization Localize the supplier portal and
documentation
Enables non-native English
suppliers
Support
7 Provide review reports Provide detailed review reports to
suppliers to understand riders feedback
Enables suppliers to
provide better service
All suppliers
8 Deployment Improvements Improve code testing, build and
deployment pipeline
Faster launches Dev team
n-1 Infra cost reduction Reduce backend infrastructure cost Higher ROI Finance
n Launch a new mobile app Launch a new mobile app for suppliers Larger coverage,
convenience
Marketing

14. How to build roadmap – stack rank feature requests/backlog
Title Description Simpler exp
(1-5)
Security
(1-5)
Total
Score
Rank
Electronic payment Introduce electronic payment to suppliers
bank
5 5 10 1
Second factor
verification
Introduce second factor verification for
registration
3 5 8 3
Automated
verification
Reduce manual intervention in verifying and
approving the documents
5 3 8 2
Launch a new mobile
app
Launch a new mobile app for suppliers 5 2 7 4
Faster registration Reduce the number of steps within
registration, collect only required information
4 2 6 5
Enhanced trip reports Provide more information within trip reports to
allow suppliers to make better decisions
4 2 6 6
Provide review
reports
Provide detailed review reports to suppliers to
understand riders feedback
4 2 6 7
Deployment
Improvements
Improve code testing, build and deployment
pipeline
3 2 5 8
Infra cost reduction Reduce backend infrastructure cost 3 1 4 n-1
Localization Localize the supplier portal and
documentation
4 0 4 n

15. How to build roadmap – prepare prioritized roadmap with dates
Sl No Title Description Date of launch Status
1 Deployment Improvements Improve code testing, build and deployment
pipeline
March 2021 Green
2 Second factor verification Introduce second factor verification for
registration
July 2021 Red
3 Automated verification Reduce manual intervention in verifying and
approving the documents
Oct 2021 Yellow
4 Electronic payment Introduce electronic payment to suppliers bank Nov 2021 Green
5 Provide review reports Provide detailed review reports to suppliers to
understand riders feedback
Dec 2021 Green
Roadmap item
number
Dependency Dependency team Committed date
4 MoU with banks for electronic payment Finance July 2021
2 Integration of SMS based OTP for login Identity March 2021
3 Update the process and SOP to use
automated verification
Operations April 2021

16. How to build roadmap – review the roadmap

17. ● Step 1 - begin execution
● Step 2 - review progress and take corrective actions
● Step 3 - launch and celebrate success
How to execute a roadmap?

18. How to execute a roadmap –begin execution !!!

19. How to execute a roadmap – review progress

20. How to execute a roadmap – launch and celebrate

21. Summary
1
1
www.productschool.com
○ Get clarity on product vision and goals
○ Collate all of the pending requests and rank them
○ Prepare plan with dates and dependencies
○ Execute the plan, review progress, take corrective
actions
○ Launch and celebrate success

22. Acknowledgments
www.productschool.com
Product school
Unsplash
Slidedeck

23. You can reach me using linkedin.com/in/pavanbk/
www.productschool.com
Thank You!

24. www.productschool.com
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and
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