2. • IDENTIFICATION OF PROBLEM
• COLLECTION OF DATA
• PRIMARY AND SECONDARY DATA
• OBJECTIVES
• RESEARCH METHODOLOGY
• REPORT WRITING
3. o After selected the topic at a particular organization
o Next to analysis or observed to problems and come-up
with solution
o It is creative
o It should be original
o Any other are also come-up solutions are not.
4. o Through literature review-relevant to the field of study
o Identification of the gaps in previous studies
o Objectives
o Knowledge of sampling technics-Random/probabilistic and
non-random/non-probabilistic
o Knowledge of primary and secondary data collection tools.
5. Primary Data:
Quantitative Data
Qualitative Data
Secondary Data:
Internal data:
Sales records
Marketing activities etc.
External data:
Journals
Books
News papers
Magazines
6. Selection of the sample
Sample unit
Period of the study
Scope of the study
Statistical tools
Limitations of the study.
7. 1. Why study
2. What is the Perouse
FORMULATE OBJECTIVES:
Objectives transform these questions into behavioral aims by
using action-oriented words such as.
o To find out
o To determine
o To ascertain
o To examine, to measure, to explore.
9. Explain the research problem and its context
Explain importance of the problem (why does it matter?)
Application of the experiment or theory
Intended to study
Project is address the issues
10. Abstract/Executive Summary:
• Always comes first
• Is brief (one paragraph-one page)
• Past tense
Content:
• States research problem or main objective
• Indicate the methodology used
• Presents the main findings and conclusions
11. Needs and importance of your study.
Included innovative thoughts
Any included the theory for the experiment.
12. Conclusion :
Discusses:
What was learned through research
Strengths and weakness of study
Possible application of study (how it can be used)
Recommendation:
To organization / institutions / universities
Any changes would you recommend to research wings /
governments