The latest entrant in the non-traditional outdoor advertising media options is RWA branding. RWA branding, in other words, resident welfare association branding, involves branding in apartments or residential societies. The advertisers choose the lobby spaces, gates of the residential complexes, outdoor spaces to set up kiosks, digital screens, posters in the common area of apartments, etc. There is also the option of branding on the WhatsApp groups of the residential complexes on request. Therefore, RWA branding is an effective way of promoting your brand to specific demographic groups. As people of mostly the same economic background live in an apartment or a society, RWA branding helps in targeting niche people. Through RWA Gate Branding, the residents will come in contact with your brand every time they leave or enter their homes. So, RWA Gate Branding ensures branding in an intimate environment. This is proven to have a marked impact on the retail choices of people. In addition to the residents, RWA Gate branding also ensures brand impressions among passers-by. Therefore, RWA Gate branding is one of the most effective ways of geo-targeting and hyperlocal advertising. Apart from these, RWA Gate branding benefits the residential welfare associations too. Brands and advertisers offer to pay for the construction of society or apartment gates and fences for advertising. This is welcomed by most of the welfare associations as this helps them tighten their security. Because of this ready cooperation of the RWAs, RWA Gate advertising is on the rise in most of the cities in India. So, give your business a boost and a loyal consumer base by investing in RWA Gate branding. RWA branding helps to form a trustworthy bond with the consumers to fortify your brand’s reliability in the competitive consumer market.

1. OUTDOOR HOARDINGS
IN CHANDIGARH