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The Art and Science of Applying
Problem:
• The Medical School Application Process is Competitive and Expensive
o 50,000+ Applicants Apply to 14 Schools Each Per Year on Average
o Applicants Spend $5,500 Each on Average, ~ $275M Annually and Growing
• Finding the Right Schools is Very Difficult and Time Consuming
○ What are Each School’s Requirements and Recommendations?
○ Is Applicant Competitive? Is the School a Good Fit for Applicant?
○ Every Unnecessary Application Wastes Time and Money
● Inadequate Books and Online Resources Available
○ Generic, Incomplete, Out-of-Date, and Grossly Inaccurate Data
○ Unsophisticated; Lack Personalized Analysis and Feedback
○ Poorly Organized Media is Inefficient and Unwieldy
○ No Single Resource Covers All 190+ North American Medical Schools
Applying to Medical School is Hard
Solution:
ApplyPerfectly enables applicants to find the perfect set of schools based on their
preferences and how their stats compare to each school’s requirements.
● Includes All 190+ North American Medical Schools
● Data Updated and Confirmed by School Representatives
● Tools to Search, Sort, Filter, Highlight, Group, Track, and Compare
● Instant Analysis and Visualization of Each Applicant’s Scores, GPA, Coursework, and
Extracurriculars vs Each School’s Requirements and Averages
● Automatically Find All Schools Matching Customer’s Preferences and Stats
● Novel Fields Like Personalized Acceptance Rates Based on Residency
● Track Application Status for All Selected Schools - Including Upcoming Deadlines
www.ApplyPerfectly.com
Validation:
● 97% would have used ApplyPerfectly.com had it been available
● 372 invitees, 160 respondents; 31% MS1, 33% MS2, 17% MS3, 19% MS4
● 72% had difficulty finding information
● 81% devised their own organizational system by using a spreadsheet or by simply
writing information down
● 73% spent more than 25 hours researching medical schools; 37% spent more than 50
hours; 58% spent between 25 and 100 hours
● Average need rated at 7.19, where 0 = “no need” and 10 = “tremendous need”
● 50% valued the product at $50.00 or more; 83% valued it at $20.00 or more
● Dr. Benjamin Chan, Assistant Dean of Admissions at UUSOM
● Mr. John Nilsson, Premedical Advisor at U of U
● 15+ Premeds Interviewed
Survey Results, Nov 2013
Milestones:
● Milestone 1
● Complete premed MVP: finalize and test MCAT, GPA, and Coursework analyses (2 weeks
from present)
● Milestone 2
● Beta test premed student MVP with 50 premeds (4 weeks from present)
● Milestone 3
● Revenue, release premed MVP (4 weeks from present)
● Milestone 4
● Attend Stanford Premed Conference to sign up 50 premeds (4 weeks from present)
● Milestone 5
● Contact remaining 150 med schools via telephone and email (4 weeks from present)
Feb 2015
Ask:
● Stanford Premedical Conference Exhibitor’s Table: $450
○ Saturday, Feb 21, 2015
○ 500 Pre-Health Students, 25 Medical Schools
○ Launch Product, Develop Traction: Sign Up 50 Premeds & Med Schools
○ Premed & School Feedback, Word-of-Mouth
○ Tests:
○ Can we sign up 50 premedical students and develop traction?
○ Does ApplyPerfectly.com address the biggest concerns premeds have when applying to
medical schools?
● Airfare to Conference: $450
● Already Completed
Feb 2015
Raised $10,000 ApplyPerfectly.com Developed Unique Analysis Algorithms
Collected Medical School Data Established LLC Developed Premed & School MVPs
$900
Appendix A: Potential Revenue vs. Expenses
Appendix B: Potential Revenue
Appendix C: Premed MVP Screenshot
Appendix D: School MVP Screenshot

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Apply Perfectly Presentation

  • 1. The Art and Science of Applying
  • 2. Problem: • The Medical School Application Process is Competitive and Expensive o 50,000+ Applicants Apply to 14 Schools Each Per Year on Average o Applicants Spend $5,500 Each on Average, ~ $275M Annually and Growing • Finding the Right Schools is Very Difficult and Time Consuming ○ What are Each School’s Requirements and Recommendations? ○ Is Applicant Competitive? Is the School a Good Fit for Applicant? ○ Every Unnecessary Application Wastes Time and Money ● Inadequate Books and Online Resources Available ○ Generic, Incomplete, Out-of-Date, and Grossly Inaccurate Data ○ Unsophisticated; Lack Personalized Analysis and Feedback ○ Poorly Organized Media is Inefficient and Unwieldy ○ No Single Resource Covers All 190+ North American Medical Schools Applying to Medical School is Hard
  • 3. Solution: ApplyPerfectly enables applicants to find the perfect set of schools based on their preferences and how their stats compare to each school’s requirements. ● Includes All 190+ North American Medical Schools ● Data Updated and Confirmed by School Representatives ● Tools to Search, Sort, Filter, Highlight, Group, Track, and Compare ● Instant Analysis and Visualization of Each Applicant’s Scores, GPA, Coursework, and Extracurriculars vs Each School’s Requirements and Averages ● Automatically Find All Schools Matching Customer’s Preferences and Stats ● Novel Fields Like Personalized Acceptance Rates Based on Residency ● Track Application Status for All Selected Schools - Including Upcoming Deadlines www.ApplyPerfectly.com
  • 4. Validation: ● 97% would have used ApplyPerfectly.com had it been available ● 372 invitees, 160 respondents; 31% MS1, 33% MS2, 17% MS3, 19% MS4 ● 72% had difficulty finding information ● 81% devised their own organizational system by using a spreadsheet or by simply writing information down ● 73% spent more than 25 hours researching medical schools; 37% spent more than 50 hours; 58% spent between 25 and 100 hours ● Average need rated at 7.19, where 0 = “no need” and 10 = “tremendous need” ● 50% valued the product at $50.00 or more; 83% valued it at $20.00 or more ● Dr. Benjamin Chan, Assistant Dean of Admissions at UUSOM ● Mr. John Nilsson, Premedical Advisor at U of U ● 15+ Premeds Interviewed Survey Results, Nov 2013
  • 5. Milestones: ● Milestone 1 ● Complete premed MVP: finalize and test MCAT, GPA, and Coursework analyses (2 weeks from present) ● Milestone 2 ● Beta test premed student MVP with 50 premeds (4 weeks from present) ● Milestone 3 ● Revenue, release premed MVP (4 weeks from present) ● Milestone 4 ● Attend Stanford Premed Conference to sign up 50 premeds (4 weeks from present) ● Milestone 5 ● Contact remaining 150 med schools via telephone and email (4 weeks from present) Feb 2015
  • 6. Ask: ● Stanford Premedical Conference Exhibitor’s Table: $450 ○ Saturday, Feb 21, 2015 ○ 500 Pre-Health Students, 25 Medical Schools ○ Launch Product, Develop Traction: Sign Up 50 Premeds & Med Schools ○ Premed & School Feedback, Word-of-Mouth ○ Tests: ○ Can we sign up 50 premedical students and develop traction? ○ Does ApplyPerfectly.com address the biggest concerns premeds have when applying to medical schools? ● Airfare to Conference: $450 ● Already Completed Feb 2015 Raised $10,000 ApplyPerfectly.com Developed Unique Analysis Algorithms Collected Medical School Data Established LLC Developed Premed & School MVPs $900
  • 7. Appendix A: Potential Revenue vs. Expenses
  • 9. Appendix C: Premed MVP Screenshot
  • 10. Appendix D: School MVP Screenshot