2. Name of the
artist, in a clear
readable font
(Romy)
Images of the
artist throughout
the whole digipak
The name of the
album, in a
smaller shift
(Bad idea)
Visual synergy:
- Colours (grey,
pink, green/yellow)
- Jewellery
Track list, in the same font
as the album name
Production information
Information of
upcoming
concerts
Even better if:
- It included a
location
- It included more
of the colours in
the middle
section
Quotes and 5
stars images,
used to
encourage the
audience to buy
3. Artist’s name, as
well as the name
of his album
which is in lower
font size
Logos of where
we can find the
artist’s songs
Visual synergy:
- Colours (green,
orange, white)
- An instrument
(guitar)
- Location
(park/nature)
Images of the artist
and a location from his
song
List of the artist’s
songs in this
album
Quotes and 5
stars images,
used to
encourage the
audience to buy
Even better if:
- It included
different shot
type of the
performer
4. Images of the artist
Visual synergy:
- Colours (red, black)
- An instrument (guitar)
- Location (park/nature)
Logos of where we can
find the artist’s songs
Name of the artist,
in a clear font, easy
to read
Name of the album, in
smaller shift and similar
to the artist name font
Track list, in the
same font as the
album’s name
Production information
in a small shift
Graphic design of
nature, linking to
the location
Social media links
Even better if:
- It included a
promotional
sticker
5. All of these digipak examples are conventional and do
a successful job at promoting the artist, because of
the variety of visual links, such as colours and font
used.
The text is easy to read throughout and understand,
and the information provided, such as the reviews by
magazines is an ideal way to attract more people into
buying the product.
The colours used and the graphic design is a great
way to attract even more people into this artist and
their music.
