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The Attendee
Engagement
Technology Debate
Tuesday, 6/25/2013
“Us”
Midori Connolly,AVGirl Productions
@AVGirl Midori
Panelists:
Lauren Mulherrin, @bXb_Group
Culture 22 – bXb Group LLC,Account Executive
Eric Olson, @Eric_Ols
Zerista, COO
Anthony Miller, @ActiveBusiness
Active Network Business Solutions,
VP Strategy & Business Development
#pcmaec
“You”
•Google Docs
•Prezi
•Voting
•Twitter: #pcmadebate
•Post-session Follow-up
#pcmaec
What does
ENGAGEMENT
mean to you?
Exposure.
Education.
Entertainment.
The Terms of Engagement
Emotion.
Debate #1
Point by Chairman Naught S. Shur,
30 year Member,
Society of Outdated Concepts:
Technology is a distraction at our
meetings, the younger generations are
the only ones using it and there is no way
to measure value.
#pcmaec
Debate #1
CounterPoint by Lauren Mulherrin
#pcmaec
Table Discussion and Notes
Please take your notes here:
http://bit.ly/TechEngage1
(Case Sensitive)
#pcmadebate
WhoWins?
Debate #2
Point by Countess Beans,
CEO, Abacus:
Measuring engagement is just a catch
phrase that my tech vendors use to sell
their products.This is an intangible
concept, hence there is no data that can
make this a viable metric.
#pcmaec
Debate #2
CounterPoint by Eric Olson
#pcmaec
Table Discussion and Notes
Please take your notes here:
http://bit.ly/TechEngage2
(Case Sensitive)
#pcmadebate
WhoWins?
Debate #3
Point by Stuch N. Mudd,
Executive Director,
National Pudding Manufacturer Association:
Technology is moving too fast. I receive a new
email every day that is a new mobile, social or
other interactive technology, it’s ridiculous for
us to try to keep up with it all.
#pcmaec
Debate #3
CounterPoint by Anthony Miller
#pcmaec
Table Discussion and Notes
Please take your notes here:
http://bit.ly/TechEngage3
(Case Sensitive)
#pcmadebate
WhoWins?
The session isn’t over!
Single Google Doc:
Twitter notes, Link to Prezi
“Living” doc!
Prezi – your notes/takeaways++
Talk to us!
Midori Connolly
midori@avgirlproductions.com
619.517.5916
Unified EventTechnologies
@AVGirlMidori
Eric Olson
eric@zerista.com
720.839.4394
Mobile and Community Solutions
@Eric_Ols
Lauren Mulherrin
Lauren.Mulherrin@bxbonline.com
312.970.5881
Marketing Communications and
InteractiveTechnologies
@bXB_Group
Anthony Miller
Anthony.Miller@activenetwork.com
888.351.9948
Smart Events
ManagementTechnology
@ActiveBusiness
#pcmaec

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The Attendee Engagement Technology Debate

Editor's Notes

  1. Emotion - we become emotionally invested when we are engaged. Education - we have a vested interest in the outcome because we are seeking increased knowledge. Many attendees just need more information and they are committed to the experience for this reason. Give them the content they desire to increase educational opporunities. Exposure - whether sponsors, suppliers, attendees, most people are looking for a way to build their reputation. Can also mean exposure for your event to new markets. Enhance - how can we enhance an experience so that we reach a desired outcome? 1 minute