More Related Content Similar to Intimate Things: How Wearables Are Changing The Internet of Things (20) More from Paul Brody (17) Intimate Things: How Wearables Are Changing The Internet of Things1. © 2014 IBM Corporation
The Internet of Things
Intimate Things:
How Wearables Will Change The Internet of Things
San Francisco, October 2014
2. Lots and lots of devices are expected.
Page 2
© 2014 IBM Corporation
1950
5000
1975
10,000
2003
500 million
2009
2.5 billion
2014
10 billion
3. Lots and lots of devices are expected.
Page 3
© 2014 IBM Corporation
1950
5000
1975
10,000
2003
500 million
2009
2.5 billion
2014
10 billion
2020
30 billion
2050
100 billion
4. Wearables are a special case for IoT, perhaps the most demanding
Page 4
© 2014 IBM Corporation
5. Wearables are a special case for IoT, perhaps the most demanding
Page 4
© 2014 IBM Corporation
Shared
6. Wearables are a special case for IoT, perhaps the most demanding
Page 4
© 2014 IBM Corporation
Shared Mostly Yours
7. Wearables are a special case for IoT, perhaps the most demanding
Page 4
© 2014 IBM Corporation
Shared Mostly Yours Personal
8. Wearables are a special case for IoT, perhaps the most demanding
Page 4
© 2014 IBM Corporation
Shared Mostly Yours Personal Intimate
9. Why again, is it, that I need a smart, connected sock?
No
Advertising
Page 5
© 2014 IBM Corporation
No
Apps
No
Subscription
No
Problem
10. If
it
ain’t
broke,
don’t
fix
it.
Bert
Lance,
1977
Page 6 © 2014 IBM Corporation
11. So far, wearables have disappointed.
Page 7
© 2014 IBM Corporation
Work In A Clinical Environment
12. Less Effective With Consumers
So far, wearables have disappointed.
Page 7
© 2014 IBM Corporation
Work In A Clinical Environment
13. Wearables, like most other Internet of Things devices have not been particularly clever so far
Page 8
© 2014 IBM Corporation
17. The technology required to make wearables exceptionally smart is coming
Page 9
© 2014 IBM Corporation
Full ARM SoC as powerful as
many cell phones with 2GB of
RAM.
Boots when connected. Runs
Mac OS Core (XNU)
Receives MPEG stream and
converts it to HDMI output.
18. The first network connected, independently smart wearables are emerging now.
Page 10
© 2014 IBM Corporation
Timex Ironman One Omate TrueSmart
Network Connected
Location Aware
Cloud Integrated
Smartphone Independent
20. Analytics are also evolving fast.
Page 11
© 2014 IBM Corporation
Descriptive
What has happened
21. Analytics are also evolving fast.
Page 11
© 2014 IBM Corporation
Prescriptive
Choices currently
available
Descriptive
What has happened
22. Analytics are also evolving fast.
Page 11
© 2014 IBM Corporation
Anticipatory
What could happen &
how to take action
Prescriptive
Choices currently
available
Descriptive
What has happened
23. Make
the
most
of
yourself,
for
that
is
all
there
is
of
you.
Ralph
Waldo
Emerson
Page 12 © 2014 IBM Corporation
24. To be successful with wearables, we must use technology to replicate for all some of things that
clearly work in a clinical environment.
Page 13
© 2014 IBM Corporation
Health
Impact
Wearables
Data
Intervention
25. To be successful with wearables, we must use technology to replicate for all some of things that
clearly work in a clinical environment.
Page 13
© 2014 IBM Corporation
26. Three elements to a transformational user experience
Page 14
© 2014 IBM Corporation
27. Three elements to a transformational user experience
Page 14
© 2014 IBM Corporation
Context
28. Three elements to a transformational user experience
Page 14
© 2014 IBM Corporation
Context Insight
29. Three elements to a transformational user experience
Page 14
© 2014 IBM Corporation
Context Insight
Action
31. Pulse Oximetry
Weight
Time
Location
Light
Heart Rate Respiration
Age
Cadence
Speed
Weather
Temperature
Sleep
Context
Page 15 © 2014 IBM Corporation
34. Insight
Sleep Badly
Feel Tired
Eat Cookie
Feel Guilty
Snap At Kids
Go For Ice Cream
Page 16 © 2014 IBM Corporation
38. The snack before you binge.
The nap before you snap.
The suggestion right when you’re ordering
The jog that doesn’t pass Krispy Kreme
The hotel just next to the CrossFit gym
Action
Page 17 © 2014 IBM Corporation
40. Context, Insight & Action aren’t just for wearables. They are for all the smart devices we envision
Page 18
© 2014 IBM Corporation
41. If
you
don’t
stand
for
something,
you
will
fall
for
anything.
Gordon
Eadie
Page 19 © 2014 IBM Corporation
48. Meta-data is content. Anonymity isn’t.
Page 22
© 2014 IBM Corporation
Promises of privacy have not been
kept by governments or enterprises.
Security procedures for restricting
access to private data have failed
repeatedly
Commonly used tools for anonymizing
data sets are easily defeated.
49. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway.
Page 23
© 2014 IBM Corporation
50. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway.
Lots of Data Is Useful & Valuable
Page 23
© 2014 IBM Corporation
YES
Where can I find a parking spot?
51. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway.
BUT
YES
Page 23
© 2014 IBM Corporation
If there is more than one source:
And the cost to make copies is:
$0
Lots of Data Is Useful & Valuable
Where can I find a parking spot?
52. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway.
BUT
YES
Page 23
© 2014 IBM Corporation
If there is more than one source:
And the cost to make copies is:
$0
SO
Supply is:
And the market price heads to:
$0
Lots of Data Is Useful & Valuable
Where can I find a parking spot?
53. The
future
is
already
here.
It’s
just
not
very
evenly
distributed.
William
Gibson
Page 24 © 2014 IBM Corporation
54. The components required for a data-driven, context-aware experience are ready for assembly.
Page 25
© 2014 IBM Corporation
Senors For Context
Enabling
Technology
Analytical
Insights
55. The technology exists for extraordinary privacy and security.
Page 26
© 2014 IBM Corporation
Zero Knowledge
infrastructure
Open source
security
56. Miniature 1GB Hard Drive
Click Wheel
FireWire PC Interface
Lithium Ion Battery
MPEG Audio Compression
Page 27 © 2014 IBM Corporation
58. © 2014 IBM Corporation
Email pbrody@us.ibm.com
Linked In Profile : http://www.linkedin.com/in/pbrody
Reading List Delicious : http://www.delicious.com/prbrody
Twitter & Sina Weibo @pbrody