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The New Innovation Economy 
Nov 22, 2014 
Graham Churchill 
IBM MobileFirst and Internet of Things Solutions Executive 
IB...
© 2014 2 IBM Corporation
Anyone can be an entrepreneur! 
Jamaica Cultural Tours App 
© 2014 3 IBM Corporation
Something BBBBIIIIGGGGis about to happen 
to the world economy 
Agricultural 
Industrial 
Information 
Innovation 
TODAY 
...
A lesson from the industrial economy 
Vertical Integration Horizontal Specialization 
TIME 
Gave 
Way 
To 
© 2014 5 IBM Co...
Apps are no longer vertically built by single organizations 
Insurance 
Service 
Map 
Service 
The same is happening to IT...
Two types of entrepreneur opportunities 
1. Produce services 2. Incorporate services 
© 2014 7 IBM Corporation
The App economy 
= $ 
(A $63.5B market by 2016*) 
BlackBerry World 
Microsoft Windows Store 
*Portio Research, July 2013 
...
The API services economy 
= $ 
(A $146B market by 2019*) 
*MSP Today, Mar 2014 
APIs 
© 2014 9 IBM Corporation
The Data economy 
Data = $ 
Market size = ??? 
© 2014 10 IBM Corporation
The Internet of Things will drive BIG DATA 
The 
Internet 
Of 
Things 
© 2014 11 IBM Corporation
Physical materials have finite value… 
Raw 
Materials Semi 
Finished Goods 
Finished Goods 
End Consumer 
$ 
$ 
$ 
$ 
$ 
$...
…but data is reusable 
Raw 
Data 
End Consumer 
Derived Data 
Raw 
Data 
Raw 
Data 
Raw 
Data 
Raw 
Data 
Derived Data 
En...
Data, APIs, and Apps are related 
APIs provide the 
components… 
Apps provide the 
finished products 
Data provides the 
r...
Add Entrepreneurs with Great Tools 
+ = 
Data 
APIs 
Apps 
Entrepreneurs Tools 
Innovation 
© 2014 15 IBM Corporation
IBM BluemixTM: a cloud platform for the world’s ideas 
Internet of Things Mobile Apps API Management Big Data Predictive M...
IBM Bluemix and the Internet of Things: 
A Demonstration 
https://www.youtube.com/watch?v=bR2Iztum4b8 
© 2014 17 IBM Corpo...
The New Innovation Economy 
(Great ideas are born from connections) 
Startups 
Corporations 
Venture Capitalist 
Cities 
G...
IBM Cloud Marketplace 
A place for YOU to host and MONETIZE your API Services 
© 2014 19 IBM Corporation
The Role of IBM 
Big Data 
Analytics 
Social 
Cloud 
Computing 
Startups/Innovators 
Mobile Internet of Things 
© 2014 20 ...
IBM Global Entrepreneur Program 
ibm.com/isv/startup 
• No-charge software 
• Technical guidance 
• Industry insights 
• 4...
IBM SoftLayer Catalyst Startup Program 
http://www.softlayer.com/catalyst 
Monthly Hosting Credits Incubator Integration 
...
Innovation. Made with Cloud. 
https://www.youtube.com/watch?v=vQJfXaFBOPE 
© 2014 23 IBM Corporation
churchil@ca.ibm.com Twitter: @GraChurch 
© 2014 24 IBM Corporation
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Ibm new innovation economy - socia light toronto -- nov 22, 2014

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With the rise of cloud, mobile, APIs, Big Data, and the Internet of Things, something big is about to happen to the world economy. We are entering a new era of innovation.

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Ibm new innovation economy - socia light toronto -- nov 22, 2014

  1. 1. The New Innovation Economy Nov 22, 2014 Graham Churchill IBM MobileFirst and Internet of Things Solutions Executive IBM Canada Ltd. churchil@ca.ibm.com, Twitter: @GraChurch © 2014 1 IBM Corporation
  2. 2. © 2014 2 IBM Corporation
  3. 3. Anyone can be an entrepreneur! Jamaica Cultural Tours App © 2014 3 IBM Corporation
  4. 4. Something BBBBIIIIGGGGis about to happen to the world economy Agricultural Industrial Information Innovation TODAY © 2014 4 IBM Corporation
  5. 5. A lesson from the industrial economy Vertical Integration Horizontal Specialization TIME Gave Way To © 2014 5 IBM Corporation
  6. 6. Apps are no longer vertically built by single organizations Insurance Service Map Service The same is happening to IT Bank (Loan) Service Dealer Service Analytics Service Apps are being “composed” from functional executable component parts which reside in 3rd-party data centres © 2014 6 IBM Corporation
  7. 7. Two types of entrepreneur opportunities 1. Produce services 2. Incorporate services © 2014 7 IBM Corporation
  8. 8. The App economy = $ (A $63.5B market by 2016*) BlackBerry World Microsoft Windows Store *Portio Research, July 2013 Apps Apple AppStore Google Play Amazon App Store © 2014 8 IBM Corporation
  9. 9. The API services economy = $ (A $146B market by 2019*) *MSP Today, Mar 2014 APIs © 2014 9 IBM Corporation
  10. 10. The Data economy Data = $ Market size = ??? © 2014 10 IBM Corporation
  11. 11. The Internet of Things will drive BIG DATA The Internet Of Things © 2014 11 IBM Corporation
  12. 12. Physical materials have finite value… Raw Materials Semi Finished Goods Finished Goods End Consumer $ $ $ $ $ $ $ $ $ $ $ $ $ © 2014 12 IBM Corporation
  13. 13. …but data is reusable Raw Data End Consumer Derived Data Raw Data Raw Data Raw Data Raw Data Derived Data End Consumer Derived Data Derived Data Derived Data End Consumer Derived Data End Consumer © 2014 13 IBM Corporation
  14. 14. Data, APIs, and Apps are related APIs provide the components… Apps provide the finished products Data provides the raw material… © 2014 14 IBM Corporation
  15. 15. Add Entrepreneurs with Great Tools + = Data APIs Apps Entrepreneurs Tools Innovation © 2014 15 IBM Corporation
  16. 16. IBM BluemixTM: a cloud platform for the world’s ideas Internet of Things Mobile Apps API Management Big Data Predictive Modeling Wearable Fitness Geospatial Analytics Push Service DevOps Watson Cloud Integration Workflow © 2014 16 IBM Corporation
  17. 17. IBM Bluemix and the Internet of Things: A Demonstration https://www.youtube.com/watch?v=bR2Iztum4b8 © 2014 17 IBM Corporation
  18. 18. The New Innovation Economy (Great ideas are born from connections) Startups Corporations Venture Capitalist Cities Governments Academia © 2014 18 IBM Corporation
  19. 19. IBM Cloud Marketplace A place for YOU to host and MONETIZE your API Services © 2014 19 IBM Corporation
  20. 20. The Role of IBM Big Data Analytics Social Cloud Computing Startups/Innovators Mobile Internet of Things © 2014 20 IBM Corporation
  21. 21. IBM Global Entrepreneur Program ibm.com/isv/startup • No-charge software • Technical guidance • Industry insights • 40 IBM Innovation Centers • IBM mentor network of 600+ investors • Connect with industry © 2014 21 IBM Corporation
  22. 22. IBM SoftLayer Catalyst Startup Program http://www.softlayer.com/catalyst Monthly Hosting Credits Incubator Integration Mentoring © 2014 22 IBM Corporation
  23. 23. Innovation. Made with Cloud. https://www.youtube.com/watch?v=vQJfXaFBOPE © 2014 23 IBM Corporation
  24. 24. churchil@ca.ibm.com Twitter: @GraChurch © 2014 24 IBM Corporation

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