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TECHNOLOGY MARKET –
CANADA – JANUARY 2019
PAUL YOUNG CPA, CGA
JANUARY 6, 2019
PAUL YOUNG - BIO
• CPA, CGA
• Academia (PF1, FA4, MU1 and MS2)
• SME – Risk Management
• SME – Emerging Technology
• SME – Close, Consolidate and Reporting
• SME – Public Policy
• SME – Financial Solutions
• SME – Supply Chain Management
Contact information:
Paul_Young_CGA@Hotmail.com
OVERVIEW
• Canada already had a vibrant technology sector
• Moving ideas from incubation to market takes time and moneys
• Trudeau’s has increase taxes (hikes to CPP – 2019 or Carbon Taxation or elimination of tax credits -
https://www.slideshare.net/paulyoungcga/middle-class-canada-february-2018
• It will take a balance of policies to support economic. It is not one policy that drives the economy. The
Liberals see to focus on increase taxes and giving handouts.
• CPC in the past supported wide range of policy changes to support business investment -
http://mb.cme-mec.ca/?lid=YXN82-W3NF7-IC132&comaction=show&cid=3CWP8-FKASM-JYNFE
AGENDA
• Sluggish Growth
• Top Technologies for 2019
• Top 25 fastest growing companies
• Key characteristics of fastest growing companies
• What can be done to support up and coming companies
• Blog – Trudeau and Technology
• Blog – Clean Technology
ECONOMIC GROWTH
Source - http://www.gbm.scotiabank.com/English/bns_econ/forecast.pdf
TOP TECHNOLOGY FOR 2019
Source - https://www.simplilearn.com/top-technology-trends-and-jobs-article
Technology Canada Rest of the World
Artificial Intelligent Cdn busineses are struggling with adopting AI -
https://www2.deloitte.com/ca/en/pages/press-releases/articles/ai-
adoption-among-canadian-businesses-stagnant.html
Asia and EU dominate the adoption
http://strategyonline.ca/2018/09/20/how-canadian-companies-rank-on-ai-
adoption/
Machine Learning Machine Learning adoption has been slowed in Canada
https://business.financialpost.com/technology/canada-risks-losing-
its-artificial-intelligence-edge-as-adoption-lags-and-the-tech-goes-
mainstream
Machine learning adoption is world-wide issue as there is lack of skill -
https://www.information-age.com/machine-learning-adoption-123477194/
Robotic Process
Automation or RPA
Canadian businesses have been adopting robotic technology -
http://www.digcompass.ca/intelligent-industrialization-the-next-
wave/mapping-canadas-industrial-automation-industry/
Asia and EU have adopted robotic/automation for many years.
https://www.scottautomation.com/news/articles/robotic-boom-will-bring-1-
3-million-robots-by-2018/
Blockchain Canada is leading in development of block chain -
https://cointelegraph.com/news/why-canada-has-emerged-as-a-
leading-blockchain-and-crypto-nation-expert-take
Blockchain is expanding globally - https://irishtechnews.ie/global-blockchain-
adoption-which-countries-are-leading-the-charge/
Edge Computing More and more Cdn businesses are adopting edge computing -
https://www.itbusiness.ca/slideshows/what-does-2019-have-in-
store-for-canadian-enterprises
Market continues to grow https://www.grandviewresearch.com/industry-
analysis/edge-computing-market
Virtual Reality and
Augmented Reality
Cdn businesses have been slow to adopt AR -
https://www.statista.com/statistics/866903/canada-augmented-
virtual-reality-market-size/
Global market continues to see growth -
https://www.marketwatch.com/press-release/virtual-and-augmented-
reality-market-is-set-to-grow-us-117-billion-by-2022-2019-01-03
Cybersecurity Canada can do more to support cybersecurity -
https://www.itworldcanada.com/article/cyber-security-predictions-
roundup-for-2019/413245
Global Market continues to see growth -
https://www.businesswire.com/news/home/20181221005269/en/Global-
Cyber-Security-Market-2024-Increase-E-commerce
Internet of Things More can be done -
https://business.financialpost.com/investing/five-canadian-iot-
stocks-flying-under-the-radar
There has been a slow adoption around the world -
https://www.prnewswire.com/news-releases/iot-growing-in-importance-
but-enterprise-adoption-lags-pace-of-development-says-isg-research-
300625588.html
FASTEST GROWING COMPANIES/CANADA – TOP 30
Source - http://www.canadianbusiness.com/profit500/2017-ranking-p500/
CHARACTERISTICS OF FAST GROWING COMPANIES
• Take on the world (exports)
• Export Development Corporation
• Leveraging Trade and Investment deals (FIPA)
• Embrace transparency
• Motivating employees to succeed
• Stock Options
• Compensation
• Empowering collaboration
• Become a skills factor
• Continue to develop key skills that will drive performance (IT, Supply Chain, Pragmatic Marketing, etc.)
• Cultivate resilience
• Those that adjust to changes survive prosper and those that do not are gone
• Build with a big mind
• Constantly review business processes to ensure efficiency, controls and effectiveness are enforced.
SMALL BUSINESS TAX CHANGES
Source - http://www.bnn.ca/rosenberg-proposed-small-business-tax-changes-make-no-sense-1.860591
The federal government’s proposed changes to taxes for private corporations “make no sense” and will
increase the chances of a Canadian recession, according to Gluskin Sheff Chief Economist David
Rosenberg.
“The consequences of these proposals are going to be very far reaching,” the influential economist told BNN
in an interview Tuesday. “We are going to add on another layer of complexity to the Canadian economy right
now with these tax changes -- that makes absolutely no sense to me, whatsoever.”
Despite the recent strength of Canada’s economy, Rosenberg says the outlook for Canada remains
precarious as the economy braces for the impact of a rising loonie, a housing slowdown and continued
uncertainty about the future of the North American Free Trade Agreement.
“The risk of a recession is obviously heightened by these tax changes,” he said.
On top of that, small businesses in Ontario have already absorbed higher provincial taxes and could soon
face a 30 percent hike in the minimum wage and rising electricity rates. The circumstances are eerily similar
to the early 1990s when Ottawa brought in the controversial Goods and Services Tax that pushed Canada’s
economy into a recession, Rosenberg said.
CANADA AND IT HUB
Source - https://techcrunch.com/2017/04/20/canada-is-north-americas-up-and-coming-startup-center/
And it’s no surprise that startups excel in the country. Sure, there
is less access to VC funding and the persuasive call of Canada’s
southern neighbor, but the Canadian government is working hard
to build and keep successful startup ecosystems. There is a
huge selection of government aid available to small businesses,
some of which includes grants that don’t have to be paid back.
Alongside substantial government backing is Canada’s array of
world-class universities. The University of Waterloo —
increasingly known as Canada’s answer to MIT — sees
incredible numbers go to Silicon Valley every year, while others
all over the country produce thousands of talented grads.
While eventually losing out to Colombia, Canada was shortlisted
as country of the year by The Economist in 2016. The United
States’ northern neighbor boasts world-class universities and
resources to develop talent and, currently, the Canadian dollar is
0.75 cents to the American dollar. This means a highly educated
workforce is available for less capital for entrepreneurs all over
the world who are ready and willing to make the leap to Canada
• Government innovation funds -
https://www.slideshare.net/paulyoungcga
/federal-government-programs-to-
support-innovation-and-business
• CPC continue on the commitment started
by Paul Martin in terms of innovation
Funds -
http://www.ottawalife.com/article/innova
tion-in-canadas-science-and-technology-
sector-prime-minister-stephen-harpers-
new-strategy
• IBM and Federal Government -
https://beta.theglobeandmail.com/news/
politics/ottawa-reveals-details-of-15-
billion-fund-for-science-
strategy/article21957502/?ref=http://ww
w.theglobeandmail.com&
• Incubation centers – Key Areas
• Waterloo, Markham, Quebec City,
Montreal, Kingston, Vancouver and
Ottawa
JUSTIN TRUDEAU / TECHNOLOGY
• https://www.cp24.com/news/trudeau-looks-to-lure-tech-talent-capital-north-in-san-francisco-visit-1.3794557
• Why would capital come to Canada from the Tech Belt?
Here are the issues when it comes to business investment:
• Carbon Tax – Prices continues to rise as impact of carbon pricing works itself through the economy - https://www.bnn.ca/awash-in-red-ink-canadian-clean-tech-
struggling-despite-ottawa-s-green-goals-1.729679 or https://www.youtube.com/watch?v=0jIrmGIh1Lc&t=2s
• Small Business - https://globalnews.ca/news/3741638/canadian-tech-ottawa-trudeau-small-business-taxes/ (KW is home to Chagger’s riding)
• Canada already has vibrant technology market for decades - https://www.thestar.com/business/2016/07/25/canadas-high-tech-bigger-than-thought-report-
finds.html. It was previous government policies from both Martin and Harper that supported growth
• Tech companies are concern with government possibly making changes to stock options - http://www.cbc.ca/news/business/stock-option-deduction-tax-rate-
1.4030442. Liberals have a spending problem as such they now have a structural deficit - https://www.slideshare.net/paulyoungcga/fiscal-management-canada-
debt-to-gdp-and-surpluses-deficits-december-2017
• Trudeau has been handing out innovation moneys - https://www.fin.gc.ca/fiscmon-revfin/2017-11-eng.asp (The government has bump up grants by close to
$400M). The problem is that innovation takes time to go from incubation to commercialization
• Technology continues to advance in areas like AI, vertical farming, etc. Canada plays part in many of those areas - https://www.slideshare.net/paulyoungcga/top-
technology-trends-for-2018
• It is not one policy that attracts business investment. The problem is Canada is less competitive today than it was back in 2015 -
https://www.slideshare.net/paulyoungcga/competitiveness-canada-vs-other-countries-january-2018
• Trudeau seems more happy with photo ops and selfies than actually dealing with issues facing Canadians like Kinder Morgan -
http://www.timescolonist.com/news/local/horgan-rejects-retaliation-for-alberta-s-wine-ban-1.23167977
• Canada has had innovation areas for many years. There has been many business parks created that are align with colleges and university -
https://dailynews.mcmaster.ca/article/mcmaster-and-hamilton-startup-incubator-celebrates-third-anniversary/
• Canada already had many innovation funds created by previous governments - https://www.slideshare.net/paulyoungcga/federal-goverment-canada-innovation-
investment
BLOG – CLEAN TECHNOLOGY
There was $204M increase in Mfg. sales for September 2017 as compare to
August 2017. The main leaders have been coal and Oil. Are coal and oil not
targets for McKenna? https://ca.reuters.com/article/topNews/idCAKBN1DG1X2-
OCATP
McKenna https://www.thestar.com/news/canada/2017/11/13/environment-
minister-catherine-mckenna-uses-twitter-to-protest-pro-coal-event-at-cop23.html
“While the event was underway, McKenna staged her own protest of sorts
on Twitter, using her account to promote alternatives such as solar power
and suggest that phasing-out coal is a massive opportunity for innovation.
Later this week, McKenna and British climate minister Claire Perry are to
launch an alliance to get the rest of the world to sign a pledge to move away
from coal. (FYI – Where is the discussion on cost to attract raw materials
like vanadium or aluminum or lithium or rare metals? Where is discussion
that coal is used to make steel? Where is the discussion that you have
mined=>Refined=>Fabricate=>Ship=>Install?
https://www.slideshare.net/paulyoungcga/clean-technology-raw-
materials-and-clean-products-canada-november-2017
I guess McKenna must have slept through both economics and accounting
courses or she would see businesses need to be viable:
http://www.bnn.ca/awash-in-red-ink-canadian-clean-tech-struggling-despite-
ottawa-s-green-goals-1.729679
BRAIN DRAIN
WHAT CAN BE DONE?
• Taxation Policies
• Reducing the small business corporate tax to 9%
• No new taxes like ORPP or Cap and Trade
• Hydro Policies
• Capping the rise in hydro rates
• Trade/Investment
• More Free Trade Deals including FIPA
• Skills development
• Working with colleges and university as part building the skills required to support next generation of jobs
• Access to capital
• Bridge funding
• More innovation Centers (Partnerships between Colleges/University, all levels of government and private sector
OTHER SOURCES:
• Innovation Funds - https://www.slideshare.net/paulyoungcga/federal-government-programs-to-
support-innovation-and-business
• Federal Government and Innovation - https://www.slideshare.net/paulyoungcga/federal-goverment-
canada-innovation-investment
• Clean Technology - https://www.slideshare.net/paulyoungcga/world-needs-to-clean-up-its-act-as-it-
relates-to-the-environment-march-2017 or https://www.slideshare.net/paulyoungcga/government-
policy-clean-and-green-technology-canada

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January 2019 Technology Market: Canada

  • 1. TECHNOLOGY MARKET – CANADA – JANUARY 2019 PAUL YOUNG CPA, CGA JANUARY 6, 2019
  • 2. PAUL YOUNG - BIO • CPA, CGA • Academia (PF1, FA4, MU1 and MS2) • SME – Risk Management • SME – Emerging Technology • SME – Close, Consolidate and Reporting • SME – Public Policy • SME – Financial Solutions • SME – Supply Chain Management Contact information: Paul_Young_CGA@Hotmail.com
  • 3. OVERVIEW • Canada already had a vibrant technology sector • Moving ideas from incubation to market takes time and moneys • Trudeau’s has increase taxes (hikes to CPP – 2019 or Carbon Taxation or elimination of tax credits - https://www.slideshare.net/paulyoungcga/middle-class-canada-february-2018 • It will take a balance of policies to support economic. It is not one policy that drives the economy. The Liberals see to focus on increase taxes and giving handouts. • CPC in the past supported wide range of policy changes to support business investment - http://mb.cme-mec.ca/?lid=YXN82-W3NF7-IC132&comaction=show&cid=3CWP8-FKASM-JYNFE
  • 4. AGENDA • Sluggish Growth • Top Technologies for 2019 • Top 25 fastest growing companies • Key characteristics of fastest growing companies • What can be done to support up and coming companies • Blog – Trudeau and Technology • Blog – Clean Technology
  • 5. ECONOMIC GROWTH Source - http://www.gbm.scotiabank.com/English/bns_econ/forecast.pdf
  • 6. TOP TECHNOLOGY FOR 2019 Source - https://www.simplilearn.com/top-technology-trends-and-jobs-article Technology Canada Rest of the World Artificial Intelligent Cdn busineses are struggling with adopting AI - https://www2.deloitte.com/ca/en/pages/press-releases/articles/ai- adoption-among-canadian-businesses-stagnant.html Asia and EU dominate the adoption http://strategyonline.ca/2018/09/20/how-canadian-companies-rank-on-ai- adoption/ Machine Learning Machine Learning adoption has been slowed in Canada https://business.financialpost.com/technology/canada-risks-losing- its-artificial-intelligence-edge-as-adoption-lags-and-the-tech-goes- mainstream Machine learning adoption is world-wide issue as there is lack of skill - https://www.information-age.com/machine-learning-adoption-123477194/ Robotic Process Automation or RPA Canadian businesses have been adopting robotic technology - http://www.digcompass.ca/intelligent-industrialization-the-next- wave/mapping-canadas-industrial-automation-industry/ Asia and EU have adopted robotic/automation for many years. https://www.scottautomation.com/news/articles/robotic-boom-will-bring-1- 3-million-robots-by-2018/ Blockchain Canada is leading in development of block chain - https://cointelegraph.com/news/why-canada-has-emerged-as-a- leading-blockchain-and-crypto-nation-expert-take Blockchain is expanding globally - https://irishtechnews.ie/global-blockchain- adoption-which-countries-are-leading-the-charge/ Edge Computing More and more Cdn businesses are adopting edge computing - https://www.itbusiness.ca/slideshows/what-does-2019-have-in- store-for-canadian-enterprises Market continues to grow https://www.grandviewresearch.com/industry- analysis/edge-computing-market Virtual Reality and Augmented Reality Cdn businesses have been slow to adopt AR - https://www.statista.com/statistics/866903/canada-augmented- virtual-reality-market-size/ Global market continues to see growth - https://www.marketwatch.com/press-release/virtual-and-augmented- reality-market-is-set-to-grow-us-117-billion-by-2022-2019-01-03 Cybersecurity Canada can do more to support cybersecurity - https://www.itworldcanada.com/article/cyber-security-predictions- roundup-for-2019/413245 Global Market continues to see growth - https://www.businesswire.com/news/home/20181221005269/en/Global- Cyber-Security-Market-2024-Increase-E-commerce Internet of Things More can be done - https://business.financialpost.com/investing/five-canadian-iot- stocks-flying-under-the-radar There has been a slow adoption around the world - https://www.prnewswire.com/news-releases/iot-growing-in-importance- but-enterprise-adoption-lags-pace-of-development-says-isg-research- 300625588.html
  • 7. FASTEST GROWING COMPANIES/CANADA – TOP 30 Source - http://www.canadianbusiness.com/profit500/2017-ranking-p500/
  • 8. CHARACTERISTICS OF FAST GROWING COMPANIES • Take on the world (exports) • Export Development Corporation • Leveraging Trade and Investment deals (FIPA) • Embrace transparency • Motivating employees to succeed • Stock Options • Compensation • Empowering collaboration • Become a skills factor • Continue to develop key skills that will drive performance (IT, Supply Chain, Pragmatic Marketing, etc.) • Cultivate resilience • Those that adjust to changes survive prosper and those that do not are gone • Build with a big mind • Constantly review business processes to ensure efficiency, controls and effectiveness are enforced.
  • 9. SMALL BUSINESS TAX CHANGES Source - http://www.bnn.ca/rosenberg-proposed-small-business-tax-changes-make-no-sense-1.860591 The federal government’s proposed changes to taxes for private corporations “make no sense” and will increase the chances of a Canadian recession, according to Gluskin Sheff Chief Economist David Rosenberg. “The consequences of these proposals are going to be very far reaching,” the influential economist told BNN in an interview Tuesday. “We are going to add on another layer of complexity to the Canadian economy right now with these tax changes -- that makes absolutely no sense to me, whatsoever.” Despite the recent strength of Canada’s economy, Rosenberg says the outlook for Canada remains precarious as the economy braces for the impact of a rising loonie, a housing slowdown and continued uncertainty about the future of the North American Free Trade Agreement. “The risk of a recession is obviously heightened by these tax changes,” he said. On top of that, small businesses in Ontario have already absorbed higher provincial taxes and could soon face a 30 percent hike in the minimum wage and rising electricity rates. The circumstances are eerily similar to the early 1990s when Ottawa brought in the controversial Goods and Services Tax that pushed Canada’s economy into a recession, Rosenberg said.
  • 10. CANADA AND IT HUB Source - https://techcrunch.com/2017/04/20/canada-is-north-americas-up-and-coming-startup-center/ And it’s no surprise that startups excel in the country. Sure, there is less access to VC funding and the persuasive call of Canada’s southern neighbor, but the Canadian government is working hard to build and keep successful startup ecosystems. There is a huge selection of government aid available to small businesses, some of which includes grants that don’t have to be paid back. Alongside substantial government backing is Canada’s array of world-class universities. The University of Waterloo — increasingly known as Canada’s answer to MIT — sees incredible numbers go to Silicon Valley every year, while others all over the country produce thousands of talented grads. While eventually losing out to Colombia, Canada was shortlisted as country of the year by The Economist in 2016. The United States’ northern neighbor boasts world-class universities and resources to develop talent and, currently, the Canadian dollar is 0.75 cents to the American dollar. This means a highly educated workforce is available for less capital for entrepreneurs all over the world who are ready and willing to make the leap to Canada • Government innovation funds - https://www.slideshare.net/paulyoungcga /federal-government-programs-to- support-innovation-and-business • CPC continue on the commitment started by Paul Martin in terms of innovation Funds - http://www.ottawalife.com/article/innova tion-in-canadas-science-and-technology- sector-prime-minister-stephen-harpers- new-strategy • IBM and Federal Government - https://beta.theglobeandmail.com/news/ politics/ottawa-reveals-details-of-15- billion-fund-for-science- strategy/article21957502/?ref=http://ww w.theglobeandmail.com& • Incubation centers – Key Areas • Waterloo, Markham, Quebec City, Montreal, Kingston, Vancouver and Ottawa
  • 11. JUSTIN TRUDEAU / TECHNOLOGY • https://www.cp24.com/news/trudeau-looks-to-lure-tech-talent-capital-north-in-san-francisco-visit-1.3794557 • Why would capital come to Canada from the Tech Belt? Here are the issues when it comes to business investment: • Carbon Tax – Prices continues to rise as impact of carbon pricing works itself through the economy - https://www.bnn.ca/awash-in-red-ink-canadian-clean-tech- struggling-despite-ottawa-s-green-goals-1.729679 or https://www.youtube.com/watch?v=0jIrmGIh1Lc&t=2s • Small Business - https://globalnews.ca/news/3741638/canadian-tech-ottawa-trudeau-small-business-taxes/ (KW is home to Chagger’s riding) • Canada already has vibrant technology market for decades - https://www.thestar.com/business/2016/07/25/canadas-high-tech-bigger-than-thought-report- finds.html. It was previous government policies from both Martin and Harper that supported growth • Tech companies are concern with government possibly making changes to stock options - http://www.cbc.ca/news/business/stock-option-deduction-tax-rate- 1.4030442. Liberals have a spending problem as such they now have a structural deficit - https://www.slideshare.net/paulyoungcga/fiscal-management-canada- debt-to-gdp-and-surpluses-deficits-december-2017 • Trudeau has been handing out innovation moneys - https://www.fin.gc.ca/fiscmon-revfin/2017-11-eng.asp (The government has bump up grants by close to $400M). The problem is that innovation takes time to go from incubation to commercialization • Technology continues to advance in areas like AI, vertical farming, etc. Canada plays part in many of those areas - https://www.slideshare.net/paulyoungcga/top- technology-trends-for-2018 • It is not one policy that attracts business investment. The problem is Canada is less competitive today than it was back in 2015 - https://www.slideshare.net/paulyoungcga/competitiveness-canada-vs-other-countries-january-2018 • Trudeau seems more happy with photo ops and selfies than actually dealing with issues facing Canadians like Kinder Morgan - http://www.timescolonist.com/news/local/horgan-rejects-retaliation-for-alberta-s-wine-ban-1.23167977 • Canada has had innovation areas for many years. There has been many business parks created that are align with colleges and university - https://dailynews.mcmaster.ca/article/mcmaster-and-hamilton-startup-incubator-celebrates-third-anniversary/ • Canada already had many innovation funds created by previous governments - https://www.slideshare.net/paulyoungcga/federal-goverment-canada-innovation- investment
  • 12. BLOG – CLEAN TECHNOLOGY There was $204M increase in Mfg. sales for September 2017 as compare to August 2017. The main leaders have been coal and Oil. Are coal and oil not targets for McKenna? https://ca.reuters.com/article/topNews/idCAKBN1DG1X2- OCATP McKenna https://www.thestar.com/news/canada/2017/11/13/environment- minister-catherine-mckenna-uses-twitter-to-protest-pro-coal-event-at-cop23.html “While the event was underway, McKenna staged her own protest of sorts on Twitter, using her account to promote alternatives such as solar power and suggest that phasing-out coal is a massive opportunity for innovation. Later this week, McKenna and British climate minister Claire Perry are to launch an alliance to get the rest of the world to sign a pledge to move away from coal. (FYI – Where is the discussion on cost to attract raw materials like vanadium or aluminum or lithium or rare metals? Where is discussion that coal is used to make steel? Where is the discussion that you have mined=>Refined=>Fabricate=>Ship=>Install? https://www.slideshare.net/paulyoungcga/clean-technology-raw- materials-and-clean-products-canada-november-2017 I guess McKenna must have slept through both economics and accounting courses or she would see businesses need to be viable: http://www.bnn.ca/awash-in-red-ink-canadian-clean-tech-struggling-despite- ottawa-s-green-goals-1.729679
  • 14. WHAT CAN BE DONE? • Taxation Policies • Reducing the small business corporate tax to 9% • No new taxes like ORPP or Cap and Trade • Hydro Policies • Capping the rise in hydro rates • Trade/Investment • More Free Trade Deals including FIPA • Skills development • Working with colleges and university as part building the skills required to support next generation of jobs • Access to capital • Bridge funding • More innovation Centers (Partnerships between Colleges/University, all levels of government and private sector
  • 15. OTHER SOURCES: • Innovation Funds - https://www.slideshare.net/paulyoungcga/federal-government-programs-to- support-innovation-and-business • Federal Government and Innovation - https://www.slideshare.net/paulyoungcga/federal-goverment- canada-innovation-investment • Clean Technology - https://www.slideshare.net/paulyoungcga/world-needs-to-clean-up-its-act-as-it- relates-to-the-environment-march-2017 or https://www.slideshare.net/paulyoungcga/government- policy-clean-and-green-technology-canada

Editor's Notes

  1. 1. BNS
  2. http://www.profitguide.com/microsite/profit500/2015
  3. http://www.profitguide.com/small-business/the-5-winning-strategies-of-high-growth-companies-30184 http://pragmaticmarketing.com/