This document provides information about WeCoachThePros, a company that provides marketing processes and coaching to small and mid-sized companies. It includes contact information for Sandra Flores, as well as information about upcoming seminars and training events hosted by WeCoachThePros on topics like event marketing and growing a business. The document also includes promotional offers for discounted Constant Contact services for attendees of the event.

1. WE COACH THE PROS
Check In Online!
#wecoachthepros
Facebook: WeCoachThePros
LinkedIn: WeCoachThePros
Twitter: WeCoachThePros
Instagram: WeCoachThePros
"We provide motivated small to mid size companies money making processes.
So they can be more productive, create more sales, stronger relationships and
grow their business rapidly.”
Sandra Flores
832-915-0706
Sandra@WeCoachThePros.com

2. © Constant Contact 2016
Change name
Simple Marketing Strategy for Small Business and Nonprofits
Drive New
Business with
Social Media

3. Par-ti-ci-pate

4. Flipping the funnel: marketing then
© 2017 Constant Contact, Inc

5. Flipping the funnel: marketing now
© 2017 Constant Contact, Inc

6. © 2017 Constant Contact, Inc
Engagement is the new word-of-mouth

7. © 2017 Constant Contact, Inc
78%
say a company’s
social media posts
influence their
purchases
73%
are likely to buy
from a brand that
responds on social
media
Impact of social media
84%
of social media
users share to
show their support
for a cause

8. © 2017 Constant Contact, Inc
Your Advantage:
your authentic connection
with your audience
© 2017 Constant Contact, Inc

9. © 2017 Constant Contact, Inc
Build and expand relationships
Increase brand awareness
Grow your email list
Use social media to:
© 2017 Constant Contact, Inc

10. Agenda
1.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
2.Create content
3.Social media advertising
4.Grow your list
© 2017 Constant Contact, Inc

11. Agenda
1.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
2.Create content
3.Social media advertising
4.Grow your list
© 2017 Constant Contact, Inc

12. © 2017 Constant Contact, Inc
Photo
Sharing
Recorded
Video
Networking
Live
Video

13. B2B, B2C & Non-Profit
industries
1 time per day or week
Photos,Videos, Links
© 2017 Constant Contact, Inc
Industries:
What to Post:
Frequency:
Business benefit: Advertising
platform
Facebook

14. Food,Technology, Retail,
Household Products,
Entertainment
Photos, Links,Videos
© 2017 Constant Contact, Inc
Twitter
Industries:
What to Post:
Frequency:
Text limit: 140 characters
5 to 7 times per day
Business benefit:Fastest way to
reach your audience, customer
service

15. © 2017 Constant Contact, Inc
LinkedIn
Industries:
What to Post:
Frequency:
Business benefit: Establish
expertise, network within your
industry
Mostly B2B
Studies, Guides,
Whitepapers,
Testimonials,Videos
3 or more times per week

16. © 2017 Constant Contact, Inc
Instagram
Industries:
What to Post:
Frequency:
Business benefit:Provide
creative context and visual
inspiration to connect with customers
Food, Art,Travel, Fashion
Images, Hashtags,
InstagramVideo
2-3 times per day

17. Agenda
1.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
2.Create content
3.Social media advertising
4.Grow your list
© 2017 Constant Contact, Inc

18. © 2017 Constant Contact, Inc
Complete
Your
Profile &
Brand

19. Agenda
1.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
2.Create content
3.Social media advertising
4.Grow your list
© 2017 Constant Contact, Inc

20. © 2017 Constant Contact, Inc
•Announce your presence
Invite & announce
your presence
© 2017 Constant Contact, Inc

21. © 2017 Constant Contact, Inc
In your email
• Ask them to follow you
• Share benefits
• Include social links

22. © 2017 Constant Contact, Inc
On your website
• Make it easy
• Post on blogs

23. © 2017 Constant Contact, Inc
Seek out your
existing and
target audience

24. Interact & engage
© 2017 Constant Contact, Inc

25. Agenda
1.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
2.Create content
3.Social media advertising
4.Grow your list
© 2017 Constant Contact, Inc

26. Emotional
© 2016 Constant Contact, Inc
What makes content shareable?
Engaging VisualUseful
© 2017 Constant Contact, Inc

27. © 2017 Constant Contact, Inc
Images Links Video

28. © 2017 Constant Contact, Inc
Keywords & Hashtags (#)

29. Social
media
© 2017 Constant Contact, Inc
Share your online content
Website
Email

30. Repurpose your email content
© 2017 Constant Contact, Inc

31. © 2017 Constant Contact, Inc
Share other’s content
Add your own spin!
• Your target audience
• Similar businesses
• Credible sources

32. © 2017 Constant Contact, Inc
80%
valuable,
interesting
content
Content Matters
20%
Promotional
content

33. Agenda
1.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
2.Create content
3. Social media advertising
4.Grow your list
© 2017 Constant Contact, Inc

34. © 2017 Constant Contact, Inc
Because of a social ad…
25% will visit the location or website
14 to 16% will purchase a product or service

35. © 2017 Constant Contact, Inc
How does it work?
1. Pick a message
2. Define the audience
3. Set your budget

36. © 2017 Constant Contact, Inc
Constant Contact Facebook Advertising
BONUS:
Promote your mailing list

37. Agenda
a.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
b.Create content
c.Social media advertising
d.Grow your list
© 2017 Constant Contact, Inc

38. Email Social Media
73% more customer
engagement
57% more new
customers
39% more business
referrals
=
© 2017 Constant Contact, Inc

39. © 2017 Constant Contact, Inc
Add an email
sign-up tab to
your Facebook
page

40. © 2017 Constant Contact, Inc
Add an email
sign-up link
within the post

41. Use email
metrics to
make social
decisions
© 2017 Constant Contact, Inc

42. Agenda
1.Getting Started
a. Step 1: Pick a social media site
b. Step 2: Set-up your networks
c. Step 3: Announce your presence
2.Create content
3.Social media advertising
4.Grow your list
© 2017 Constant Contact, Inc

43. 1. Start with what you’ve got
• Growth takes time
• Growth is an ongoing process
• Efforts must be organized & consistent
• A combination of traditional and
modern methods are most successful
Growing your list sounds complicated
but it doesn’t have to be if you understand.

44. © 2017 Constant Contact, Inc
Get Started
Pick your platform1.
Start a business profile2.
Make a post3.

45. 46
•Small business marketing is...
•You really can do this!
Nurturing relationships. Delivering on your promise. Getting measurable results.

46. My Upcoming Seminars
&Training
www.WeCoachThePros.com
Go ForTheYes!
Thursday April 20, 2017
Saturday April 22,2017
Event Marketing Webinar
Wednesday April 26, 2017
11AM-12PM
www.WeCoachThePros.com

47. © Constant Contact 2016
Great gifts for you today!
Need an account?
Already have an account?

48. $5/month for your
first 3 months of Email
If you buy today!
Get 3 months of email
marketing for only
$5/mo.
Www.constantcontact.com/event-
floresThis promotion (the "Promotion") ends tonight, after this seminar (the “Seminar”) at 11:59 p.m., local time (the "Promotion Period"). If eligible Constant Contact customers purchase the Email level product of Constant Contact during the Promotion Period, they will receive the Email level
product at a discounted price of $5 per month for the first three months after they become a paying customer. Constant Contact customers will be eligible to participate in this Promotion if they (i) are not currently a trialer or paying Constant Contact customer, (ii) attend the Seminar and
receive this offer at the Seminar, and (iii) follow the link above and become a paying Constant Contact customer during the Promotion Period. After the first three months have ended, eligible participants will automaticallybe charged the current retail price for the Email level product
unless they cancel their accounts. This Promotion cannot be combined with any other Constant Contact promotion or special offer. Constant Contact reserves the right, in its sole discretion, to suspend or cancel this Promotion at any time. This Promotion and all Constant Contact
products and services are subject to the Constant Contact terms and conditions available at https://www.constantcontact.com/legal/terms.
Exclusive Offers forToday’s Attendees

49. Www.constantcontact.com/event-flores
50
Step 1: Create the Account Step 2: Enter Billing Info

50. *30 minute strategy session with Sandra
* 1 hour “Get Started” webinar
*Customize a mobile responsive template
*Included with your colors, logo & contact info
*1st blast schedules to go out in 7 days or less!
$5 GetsYou StartedToday!!
Thank you for
signing for Constant
Contact
AllYouWill Receive
By SayingYesToday

51. Autoresponder welcome
series
($99 value)
Free
Upgrade
to Email+
Exclusive Offers forToday’s Attendees
Upgrade now!
Do you already use
Constant Contact?
www.conta.cc/2k4uKhY
*This promotion (the "Promotion") begins on February 1, 2017 at 12:01 a.m., Eastern Time ("ET") and ends on June 30, 2017 at 11:59 p.m., ET (the "Promotion Period"). If eligible Constant Contact customers upgrade to the Email Plus package level of Constant Contact during the
Promotion Period, (i) they will, after completing all applicable requirements, receive a free Autoresponder Welcome Series consisting of three customized autoresponderwelcome emails created by the Constant Contact design team. Constant Contact customers will be eligible to
participatein this Promotion if they (i) are a current Constant Contact Email account holder in good standing, (ii) become a paying Constant Contact Email Plus account holder by 11:59 p.m., ET, on June 30, 2017 by visiting http://conta.cc/2k4uKhY (the “Sign-Up Page”), and (iii) fill out the
information on the Sign-Up Page in order to start a discussion with the Constant Contact sales team regarding your business and the Promotion. If a customer participates in this Promotion, the customer will receive the customized autoresponder welcome emails no later than 7 business
days after becoming a paying Email Plus account holder. This Promotion cannot be combined with any other Constant Contact promotion or special offer. Constant Contact offers a 30-day money-back guarantee on purchases of certain Constant Contact products, as more fully described
at www.constantcontact.com/pricing. Constant Contact reserves the right, in its sole discretion, to suspend or cancel this Promotion at any time. This Promotion and all Constant Contact products and services are subject to the Constant Contact terms and conditions.

52. $5/month for your
first 3 months of Email
If you buy today!
Get 3 months of email
marketing for only
$5/mo.
Autoresponder
welcome series
($99 value)
Free
Upgrade
to Email+
Www.constantcontact.com/event-flores
This promotion (the "Promotion") ends tonight, after this seminar (the “Seminar”) at 11:59 p.m., local time (the "Promotion Period"). If eligible
Constant Contact customers purchase the Email level product of Constant Contact during the Promotion Period, they will receive the Email level
product at a discounted price of $5 per month for the first three months after they become a paying customer. Constant Contact customers will be
eligible to participate in this Promotion if they (i) are not currently a trialer or paying Constant Contact customer, (ii) attend the Seminar and receive
this offer at the Seminar, and (iii) follow the link above and become a paying Constant Contact customer during the Promotion Period. After the first
three months have ended, eligible participants will automaticallybe charged the current retail price for the Email level product unless they cancel
their accounts. This Promotion cannot be combined with any other Constant Contact promotion or special offer. Constant Contact reserves the right,
in its sole discretion, to suspend or cancel this Promotion at any time. This Promotion and all Constant Contact products and services are subject to
the Constant Contact terms and conditions available at https://www.constantcontact.com/legal/terms.
Exclusive Offers forToday’s Attendees
Upgrade now!
Do you already use
Constant Contact?
www.conta.cc/2k4uKhY
*This promotion (the "Promotion") begins on February 1, 2017 at 12:01 a.m., Eastern Time ("ET") and ends on June 30, 2017 at 11:59
p.m., ET (the "Promotion Period"). If eligible Constant Contact customers upgradeto the Email Plus package level of Constant Contact
during the Promotion Period, (i) they will, after completing all applicable requirements, receive a free Autoresponder Welcome Series
consisting of three customized autoresponder welcome emails created by the Constant Contact design team. Constant Contact
customers will be eligible to participatein this Promotion if they (i) are a current Constant Contact Email account holder in good
standing, (ii) become a paying Constant Contact Email Plus account holder by 11:59 p.m., ET, on June 30, 2017 by visiting
http://conta.cc/2k4uKhY (the “Sign-Up Page”), and (iii) fill out the information on the Sign-Up Page in order to start a discussion with
the Constant Contact sales team regarding your business and the Promotion. If a customer participates in this Promotion, the customer
will receive the customizedautoresponder welcome emails no later than 7 business days after becoming a paying Email Plus account
holder. This Promotion cannot be combined with any other Constant Contact promotion or special offer. Constant Contact offers a 30-
day money-back guarantee on purchases of certain Constant Contact products, as more fully described
at www.constantcontact.com/pricing. Constant Contact reserves the right, in its sole discretion, to suspend or cancel this Promotion at
any time. This Promotion and all Constant Contact products and services are subject to the Constant Contact terms and conditions.

53. BE A MARKETER
All it takes is Constant Contact®
#BeaMarketer