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Launched your website but stuck with scanty traf
fi
c?? We
know that feeling and yes it sucks
.

Well, worry not
.

In this post, we’re going to show you how to drive more
traf
fi
c to your website
.

Caption
All of the strategies listed here are used by us in real time to
bring more  traf
fi
c to our client’s websites and eventually
more sales
.

These are also some of the most practical strategies
followed by most marketers worldwide to increase web
traf
fi
c for themselves or their clients
.

So, hang on and we can assure you if you follow at least a
few of them religiously, you should be able to see your GA
graph shoot up in a few months
.

With that, here are 30 ways to bring more traf
fi
c to your
website
.

A. Host/participate in Online events
1. Webinar
s

2. Podcastin
g

3. Live on Social media with a gues
t

4. Host Virtual event
s
B. Add value on online platforms
5. Commenting on other blog
s

6. Engaging in Facebook group
s

7. Answering Questions on Quora and Yaho
o

8. Engaging in discussions on Reddi
t

9. Engaging in niche based forums to
o

C. In
fl
uencer Marketing
10. Instagra
m

11. Youtub
e

D. Paid ads
12. Facebook Ad
s

13. Google Ad
s

14. Pinterest Ad
s

15. Instagra
m

E. Contest and giveaways
16. Contests
 

17.  Giveaway
s

F. Work on SEO elements
18. Write more Long form conten
t

19. Improve your Organic CT
R

20. Publish more list post
s

21.  Write attractive headline
s

22. Optimize for rich snippet
s
23.  Focus on Long-tail keyword
s

G. Other ways
24.  Utilize online publishing platforms like Mediu
m

25. Utilize your competitor’s traf
fi
c source
s

26. Create Viral Conten
t

27. Active Youtube Channe
l

28.  Native Advertisin
g

29.  Af
fi
liate Marketin
g

30. Use Social Share button
s

 

A. Host/participate in Online events
1. Webinars
Webinars not only help drive traf
fi
c to the website but also
helps in connecting with the audience resulting in better
engagement with them.They enable the business enterprise
to demonstrate their expertise on a particular subject and
also helps to solve the common problems of the audience
.

So, overall, it supports the business in a successful brand
marketing strategy
.

You’ll need to however promote the webinar in advance
targeting the right audience. You can use different strategies
to promote the webinar which in turn will send targeted
traf
fi
c to your website
.

Sending a reminder email 3 or 5 days before the webinar
also helps in increasing the attendance of the webinar which
in turn will also increase the targeted traf
fi
c to your website
.

You can see this image from Go to Meeting shows that 89%
of registrations are done 1 week prior to the Webinar of
which 33% take place on the day of webinar
.
2. Podcasting
No doubt, Video is the most powerful content form right now
but audio is awesome too
!

In fact, according to the Podcast Insights, there are over 43
million episodes as of January 2021.
Podcasting is one of the hottest marketing strategy during
this time but has been in place since quite a time
.

You would be amazed to know that Pat Flynn from Smart
Passive Income actually used podcasting to grow his web
traf
fi
c, email list and later his Youtube channel, years back
when people would have hardly heard about podcasting
.

On the
fl
ip side, you can also appear on other people’s
podcast as a guest. Brian Dean from Backlinko says that he
tries to appear in 2-3 podcasts each month and it helps him
to bring more visitors to his website
.
Also, as a bonus, he says that he generally gets a link in
show notes which can help with search engine rankings and
subsequently more traf
fi
c
.

3. Live on Social media with guests
You can go live on Social media with a guest. Now, there
can be three types of guests, according to Buffer when
doing Instagram takeovers
.

 

Source: Buffer
 You can invite In
fl
uencers, or employees/colleagues or
community members/customers as guests when going live
on social media. However, to increase your web traf
fi
c  and
other business goals, you need to invite in
fl
uencers in your
niche as guests. It would be a great endorsement for your
brand. Going live on social media can be either in the form
of Instagram takeovers or adding guests to your facebook
live.
 

Image source: Faceboo
k
The key is to
fi
nd the right guest. You can start with micro
in
fl
uencers in your niche if you can’t afford to pay the
in
fl
uencer with over a million followers
.

Also, always request the guest to promote the live event on
their social media pro
fi
le too
.

The job doesn’t end there. You too need to promote the live
event ahead of the date, so that it can reach maximum of
your audience
.

4. Virtual events
Virtual events are another great way to drive more traf
fi
c to
your website
.

Such events will help you reach a wider audience which can
turn into visitors and customers eventually
.

You can host any type of virtual event live, depending upon
your business type
.

Salesforce hosts Dreamforce each year which is one of the
biggest tech conferences in the world
.
In 2020, it hosted it virtually for the
fi
rst time
.

This virtual event recorded more than 170,000 attendees
last year and raked in over $240 million in revenue in just 4
days
.

B. Add value on online platforms
5.  Commenting on other blogs
Well, by other blogs, we mean other blogs in your niche and
not any random blog with a comment section
.

You would have probably heard this advice before while
some of the Gurus out there may consider it a spammy
method
.

The FACT is it still works pretty well, if done correctly
.

 The point to remember is that we’re talking about
generating traf
fi
c and not spammy links which could be hit
by Google Penguin update
.
Flaunt, a DIY niche marketing for designers and developers,
followed this strategy religiously and got about 2,208
visitors  by adding 3 insightful comments daily for about 8
months
.

 

Source: Flaunt
Although the traf
fi
c
fl
ow started to stop eight months later, it
still drove about 185 visits
.

Ryan Biddulph, blogger and author is known to have built
his entire blogging business through blog commenting. His
super engaging comments could be seen on almost any
digital marketing blog.  In fact, in one of his interviews, he
says that if he would have to start his blog from scratch, he
would do it by guest posting and commenting on other niche
related blogs
.

He also suggests engaging with the commenters on one’s
own blog as this helps build and nurture relationships which
can help that traf
fi
c keep coming back
.

Important point to remember here is that you should not end
up adding comments like great post or nice post or may be
some sort of sales pitch like advertising your product
.
Instead, you should add insightful comments which can add
value to the readers of that blog post. For example, if you
already use any strategy mentioned in that post  and it
actually works for you, you can add the nitty gritty of it there
or how to exactly execute it
.

6. Engaging in Facebook groups
Wel, this is one of the most loved strategies to increase
traf
fi
c and this too can be very powerful if done correctly,
religiously and consistently
.

In fact, in our early days, we were able to close two leads
into clients using only this strategy
.

Recent data from Sprout Social Index suggests that 40% of
marketers prefer private communities such as Facebook
groups as a top social trend in 2020
.
 

Source: Sprout Social
There are two ways to use this strategy. You can either
fi
nd
and join Facebook groups in your space and start engaging
there on common topics of interest. Help people by
answering the questions there
.

This way you can show your expertise and people will start
trusting and following you. However, don’t go crazy
promoting yourself there. You could get booted and banned
anytime. The key is always adding value and helping
people
.

Also, remember to adhere to the group rules
.
Below is a sample of what Facebook group rules look like
.

You can either join the group through your company page
on Facebook or you can use your personal id through which
you can direct people to your website. So, don’t forget to
add your website URL in your facebook pro
fi
le
.

The second way is to create your own Facebook group in
your niche and grow it by helping and engaging with group
members. Your Facebook group intro will have your details
where you can add your website. This will help you direct
traf
fi
c to your website
.

7.  Answering questions on Quora and Yahoo
Quora and Yahoo are two most popular Q/A platforms where
people across the globe ask different questions to which
other members of the platform provide answers
.

Many entrepreneurs and businesses are ef
fi
ciently using
these two platforms to drive traf
fi
c and quality leads to their
business website
.

 
And, you too can do the same!
!

Wishpond, a popular platform which provides simple tools
for lead generation and marketing automation, has been
using this strategy for over 3 years and has been even able
to generate over 20,000 visitors in a single month from
Quora
.

Below is the image from WishPond’s Blog on the views of
one of their answers on Quora which was able to generate
more than 20,000 views
.

 

Source: Wishpond
However, you must remember that you need to be adding
value  and helping people by answering questions and not
promoting yourself and your business
.

Quorans take this very seriously and this won’t be
considered anything else but SPAM
.

You can add a link to your blog post as a source at the end
of the answer but remember it should be related to the topic.
Anything off-topic is again considered SPAM
.
Similarly, you can use Yahoo answers to drive traf
fi
c to your
website but there’s a little downside to Yahoo Answers when
compared to Quora ( apart from the interface, ah hem!) You
can start adding links to your answers on Yahoo Answers
only when you have reached a certain level by earning
points through regularly answering questions
.

This is meant to keep spammers away and can help you
build trust. Once you build trust among the community, you
can start moderately linking to your website but do not forget
the tips above related to Quora. The interface may be
different but the rules remain the same
.

8. Reddit discussions
Reddit is a different animal than Facebook or Instagram.
Now, driving traf
fi
c from Reddit is a very controversial topic.
Redditors don’t like any kind of self-promotion but this
doesn’t mean you can’t drive traf
fi
c from Reddit. Of course,
you can but it has to be done in the right way
.

Reddit is a community of members called Redditors who
contribute to different topics on Reddit called as Subreddit
.

You can
fi
nd Subreddits on anything as  popular as r/keto
diet to something as bizarre as r/blob
fi
sh
.
As already mentioned, Redditors are strongly against self-
promotion, so you need to
fi
rst establish some rapport in the
Reddit community for yourself
.

For this, you would need to join the Subreddits related to
your niche
.

Once, you have done that, start contributing to those
Subreddits in a constructive and helping way
.

If people see that you’re adding value to the community,
they’ll start upvoting your contributions
.

You’ll get points or karma for each upvote
.

Once you’ve gained suf
fi
cient karma, it would mean that
you’ve established some reputation for yourself
.

Patrick Walls from Starter Story has reached 35K Reddit
Karma by automating 120+ posts per month on Reddit
which has helped him hit the top of Reddit and get millions
of views
.

 
Source: Hackernoon
After that you can start promoting your content such as
adding a link to a blogpost on your website
.

This way you would be able to drive traf
fi
c back to your
website
.

Remember, that the key is always to not overdo it and
maintain a subtle tone of self-promotion otherwise you may
lose all the earned Karma
.

You must have heard “Karma hits back”
…

9.  Niche based forums
Forum marketing as it is called, is nothing achieving your
business goals through forums in your niche
.

Niche-based forums are one of the most underrated but yet
one of the most powerful ways to drive quality traf
fi
c to your
website
.

Forums are nothing but niche speci
fi
c online communities of
like-minded people who share a common interest
.

Being active in such communities, can help you drive
targeted traf
fi
c to your website
.
You just need to engage in different threads on the forum
and leave your website link wherever suitable in your
signature or comments
.

You can start by choosing 3-4 established forums in your
space which are already active.
 

Look for forums which have at least 10,000 members and
have a minimum of 100 daily posts
.

 You can search for forums by using a combination  of
relevant keywords and search operators such as “keyword +
forum”, e.g. internet marketing + forum, weight loss + forum,
parenting + forum.
Here is an example of the search results on Google using
one of the above keyword strings
:
Remember, to go through the forum guidelines and follow
them while engaging in such forums
.

Again, the key here is to add value and help people.
Excessive promotion of your signature could get you
banned
.

C. In
fl
uencer marketing
10. Instagram  In
fl
uencer Marketing
In
fl
uencer Marketing is one of the latest trends in online
marketing and data suggests that 80% of marketers  
fi
nd
in
fl
uencer marketing effective in achieving brand awareness
and direct response goals like sales, traf
fi
c, etc
.

On the other hand, 71% marketers say that the quality of
traf
fi
c and customers from In
fl
uencer marketing is better
than other marketing sources
.

Instagram is the go-to place when it comes to In
fl
uencer
marketing. Infact, it is the most important social media
channel for in
fl
uencer marketing with about 89%
signi
fi
cance
.

On the contrary, Instagram ranks last on the least important
channel graph for in
fl
uencer marketing whereas Snapchat
ranks #1
.
The following infographic by Mediakix gives data about the
most important social media channels for in
fl
uencer
marketing
.

And the following infographic again by Mediakix gives data
about the most important social media channels for
in
fl
uencer marketing
.

You can see Instagram steals the show and thats the reason
why Kardashians are so popular there
.

You too need to get some in
fl
uencers on Instagram for your
brand
.

11. YouTube In
fl
uencer Marketing
 If you refer to the infographic above by Mediakix, you can
see that YouTube is the second most important channel for
in
fl
uencer Marketing after Instagram. Also, it ranks second
last on the list of least important social channels for
in
fl
uencer marketing
.

It means it is the most popular channel after Instagram for
in
fl
uencer marketing but the best part about Youtube
in
fl
uencer marketing is that users and creators frequently
engage with each other through comments, shoutouts and
other ways. Infact, from 2017 to 2018, there has been a
70% increase in user engagement with creators and
channels
.

So, personalizing  your in
fl
uencer marketing strategy on
Youtube could work great
.

You just need to select the right in
fl
uenecre depending upon
your needs, goals, audience and yes budget too!
!

D. Paid ads
This is the fastest way to increase web traf
fi
c but not the
cheapest
…

Below are some of the most popular platforms for paid ads
which can help you achieve your business goals like web
traf
fi
c or even sales and  conversions
.
12. Facebook Ads
Facebook ads are one of the most favorite among
marketers. It is easy to start, has lots of features to reach
the most targeted audience and can be started with as low
as $5/day
.

You just need to have a business page on Facebook, then
register on Facebook Ads manager and run different types
of ads depending upon your business goals
.

If increasing website traf
fi
c is your goal, Facebook Ad
manager gives you option for that too
.

You can choose the traf
fi
c objective while settipg up your ad.
The traf
fi
c objective is designed to send people to your
website or app
.

You can choose the following ad format in the Traf
fi
c
objective
:
• Phot
o

• Vide
o

• Carouse
l

• Slidesho
w

• Collectio
n

13.  Instagram Ads
A quick reminder
:

Instagram is acquired and owned by Facebook and it uses
the Facebook Ads Manager platform for setting up paid ads
.

Just like Facebook ads, Instagram ads also offers you to
choose your campaign objective
.

And if you want to get more traf
fi
c, you have to choose the
same Traf
fi
c objective in case of Facebook Ads which will
help you choose where to send traf
fi
c through these ads
.

The ad formats are same as in case of Facebook ads
.
14. Pinterest ads
Pinterest is a great place to promote your products or even
platform and get more traf
fi
c
.

Also, Pinterest is a great place if your target audience is
women
.

Stats shows that women is the primary audience on
Pinterest
.

This graph by Hootsuite shows percentage of Pinterest
audience according to different age groups. You can see
that in all age groups women is the audience with highest
percentage
.

You can run the ads in the following formats
:

• Sponsored image and video pin
s

• Carousel pins and ad
s

• Shopping ad
s

• Collection pins and ad
s

• Sponsored story pin
s

15. Google Ads
Google Ads are the universal answer to increasing traf
fi
c
and sales on website almost instantly
.

In fact, stats suggests that Display PPC ads can increase
website traf
fi
c by 300%
.

Additionally, it offers a range of targeting options, tools and
analytical features
.

Google ads offers a range of cross-channel ad campaigns
from its interfaceSearch campaigns
:

• Video campaign
s

• Shopping campaign
s

• Display campaign
s

• App promo campaig
n

16.  Giveaways
Giveaways are one of the widely used ways to boost traf
fi
c
used by big brands.
Giveaways not only help to boost traf
fi
c but help achieve
other goals also like brand awareness, increasing social
media followers, building email lists, etc
.

If done right, giveaways can be a huge success but
remember to incentivize your audience appropriately. They
must see value in the giveaway prize for participating in the
giveaway
.

Domino’s Pizza ran a massive giveaway on Facebook which
would offer a year of Free Pizza to the winner ( something
very enticing and compelling)
.

The participants had to visit the website, the link of which
was given in the description of the giveaway post
.

This de
fi
nitely increased the no. of visitors to the website but
not only that ,they also got huge engagement on their social
media post with 2.4 K likes and 422 shares
.
This is how you too would want to run giveways ( if you can
afford a year of free products, that’s great, if not then
something worthy for the participants to enter and share the
giveaway)
.

17. Contests
Just like giveaways, contests are also one of the ways used
by brands to increase traf
fi
c and achieve other goals
.

The key point of a worthy incentive remains same here too
but the difference between contests and giveaways is in
their way of execution
.

Giveaways don’t require any special steps on the part of the
participants but contests does require
.

For example, it may ask the participant to submit the photo
of their dog or write an essay
.

The best entry would win the contest
.

F. Work on SEO elements
18. Write more Long Form Content
Long form content has been found to show top content
performance as well as drive more traf
fi
c and engagement
in many studies. One such study was conducted by
SEMrush, the key takeaway of which is that 7,000+ word
articles drive almost 4 times more traf
fi
c and 43% more
shares than articles of average length (900-1,200 words).
Meanwhile, short posts (300-900 words) gain 21% less
traf
fi
c and 75% less backlinks than articles of average
length (900-1,200 words).
However, it is important to understand that long-form
content will not automatically bring traf
fi
c. Instead you’ll
have to write in-depth content that will serve the information
needs of your audience
.

19. Improve your organic CTR
Now, this strategy works particularly well when you’re
already ranking on the
fi
rst page
.

You can employ some techniques which will increase your
organic CTR which will make more people click on your
website and you’ll get more visitors.
 
Increased organic CTR also helps in increased rankings
which results in more traf
fi
c
.

Brian Dean from Backlinko says that if you increase your
organic CTR from 10% to 20%, it means you have doubled
your traf
fi
c.
 

     
 

He also suggests lots of way to improve organic CTR  such
as including numbers or brackets in the title tag, optimiizng
the description, using current year in the title tag
.
20. Publish more list posts
The same study by Semrush which found that long form
content of 7000 words+ drive 4 times more traf
fi
c, also
found that Posts containing at least one list per every 500
words of plain text get 70% more traf
fi
c than articles without
lists. 
The study also found that listicles drive 80% more traf
fi
c
than any other type of article.
Different neuroscientists have also found that it’s easier for
the human brain to process categorized data with lists rather
than texts or paragraph
.

There are quite a few reasons for it, but the most important
ones are the presence of numbers in the headlines which
instantly appeals to the reader and the information looks
well-organized
.

Therefore such data has higher chances of being clicked
and read through
.

21. Write awesome headlines
 Well, how would headlines bring more traf
fi
c
?

It’s nothing but the magic of CTR which we discussed in the
second last point
.

Headlines, well, they can actually work like a magnet to
attract the potential traf
fi
c, if written correctly
.

Data states that on an average, 8 out of 10 people will read
headline copy, but only 2 out of 10 will read the rest
.
Also, your traf
fi
c could vary upto 75% depending upon the
headline used
.

The following infographic from Coschedule visualizes the
above dat
a

That’s the power of writing optimized title as it can bring
more clicks and thus more traf
fi
c to your targeted webpage
.

There’s lot of ways through which you can write attractive
headlines but one of the most impactful ways is to include
power words in the headlines
.

Power words are words that copywriters use to trigger
emotional or psychological response. These words can
drastically help improve CTR which in result increases traf
fi
c
as discussed above
.

 In fact, SEO Guru Niel patel found a positive correlation
between word choice and CTR in his analysis of 63 Google
search account
s
22. Optimize for rich snippets
Rich snippets are google search results with structured data
markup designed to be visually more appealing and
informational. They generally sit at the the top of the google
search results and thus have a higher CTR bringing more
traf
fi
c
.

This is how a rich snippet appears on Google SERP
.

Studies show that appearing in a rich snippet can help you
increase the CTR by 677% and can drive 20-40% more web
traf
fi
c
.

On the contrary, Moz along with the team at SearchPilot ran
an A/B split test experiment to remove Moz’s blog posts
from Google’s featured snippet. They used the Google’s
data no-snippet tag to remove the winning featured snippets
on Google
.

After adding the data-nosnippet tag, the variant URLs
quickly lost their featured snippets. To their shock, the team
found that instead of gaining traf
fi
c, they actually quickly lost
traf
fi
c by about 12%
.
You would need to optimize your content to rank in the
featured snippets
.

23. Focus on long-tail keywords
You want to target all those keywords in your space for
maximum success but wait!
!

If you’re just starting out, it’s better to focus more on long-tail
keywords rather than short-tail keywords
.

There are quite a few reasons for it
:

Firstly, although they have lower search volume, they also
have lower ranking dif
fi
culty. So,it would be easier to rank
for them in a short period
.

Secondly, they have a better search and buying intent, so it
would be easier to get more conversions through these
keywords
.

Lastly but most importantly, about 70% of organic traf
fi
c
comes from long-tail keywords. So, if you’re looking to
increase your traf
fi
c, we’ll de
fi
nitely recommend
incorporating a bigger blend of these keywords in your seo
strategy
.

Here is an image below from Mangools which shows the
proportion of traf
fi
c each type of keyword brings across the
web
.

24. Utilizing online publishing platforms like Medium
Medium has over 200 million monthly traf
fi
c as of March
2021 according to the data by SimilarWeb.co
m

Many marketers are skeptical about this platfrom but people
and brands who do it strategically and consistently have
been able to see some great results
.

Buffer experimented by starting a publication on Medium
and posting older evergreen content
.

They were able to increase their views by 1215% from
thousand views in a day to 12K views overnight
.

Similarly, Benji Hyam, Co-founder at Grow and Convert, was
able to garner 10K views in just 4 days from Medium by
syndicating his content there
.

He too did it strategically by consulting successful Medium
writers and asking them what works for them there
.

25. Utilize your competitor’s traf
fi
c sources
Why lose all that extra traf
fi
c which your competitors are
getting
?

Well, I know that you don’t have access to their Google
Analytics
.

But not all hope is lost
…

You can use tools like SimilarWeb to see which websites are
sending the most traf
fi
c to your top competitors
.

Below is an image by Backlinko showing it’s traf
fi
c sources
on SimilarWeb
:

                  Source: Backlinko            
 

You also get to know which type of traf
fi
c it is, such as
referral or organic
.
Once, you know that you can chalk out a strategy to how to
drive portion of all that traf
fi
c to your website
.

26. Create viral content
Viral content
?

Well, you might be thinking that’s something that happens
accidentally
.

Yes, in most of the cases, but not with people like Neetzan
Zimmerman , VP of Growth at Lightspeed
.

Zimmerman has created a lot of viral posts in past years, in
fact, one of his articles for Gawker got 11 million views in
just 7 months
.

There’s a lot of ways to create viral content as suggested by
Neil Patel such as scanning viral content websites for ideas
and using tools which help in sharing your content with a
higher speed
.

You may employ many more techniques by researching
techniques used by people who consistently publish viral
content
.
But the fact to remember here while creating a viral content
is that it must be able solve the problems of your audience
and thus has a wide sharing potential on various social
networks
.

The following image from Voltier Digital shows the anatomy
of a viral post
:

27. Active YouTube channel
Why would you want to drive traf
fi
c from YouTube to your
website
?

Well, because it is the second most visited website in the
world, after Google
.

Still not convinced? Looked down at the following stats from
Connectiva Systems.
So, with over 2 billion active monthly users and daily video
views of over 7 billion, any marketing mind would want to be
there
.

There’s a lot of ways to drive traf
fi
c from your YouTube
Channel such as adding link in the video description or
using YouTube Cards to send people to your site or above
your channel art
.

However, you should know that getting views and
subscribers on YouTube is hard. You would simultaneously
need to invest in a good YouTube Marketing strategy. Once
you’re able to gather enough views, you can channelise
them to your website
.

28.  Native advertising
Now, if you haven’t heard that term before which is possible
if you’re quite a beginner to marketing, let me explain what it
is
.

It is nothing but use of paid ads that are so cohesive with
the page content that the user doesn’t feel that it’s a
sponsored content.
 

Creating native ads is neither a very complex or different
process. If you already have some hands on experience
creating paid ads on  social media platforms, native ads
won’t be much hassle for you
.

You would need to use a native ad platform such as Taboola
or Outbrain( now merged with Taboola) or any other such
platform to start with
.

The cost is comparatively lesser than paid social media ads,
so you can reach a wider audience and drive more traf
fi
c at
a lesser cost than you would on the giant social media
channels or display network platforms
.

Also, the click through rate of Native ads is much higher
than the typical ad formats
.

For example, native display ads produce 8.8x more CTR
than the typical display ads
.
Also, according to IPG Media labs, native ads register a 9%
higher lift for brand af
fi
nity and 18% higher lift for purchase
intent than display ads
.

In spite of the above stats, native advertising is still a
relatively new and underrated way of advertising.
 

Pets, food and drink, family and parenting, travel,
entertainment are some of the top spaces for native
advertising performance
.

Source: Tabool
a

So, if you’re in one of the spaces in the above image, you
should de
fi
nitely give a try to native advertising for reaching
a wider audience and thus more traf
fi
c
.

29. Af
fi
liate Marketing
Af
fi
liate marketing continues to grow and is one of the
cheapest ways to drive traf
fi
c and sales for business owners
especially those with limited marketing budgets
.

So, if you’re just starting out or are low on budget, you must
included af
fi
liate marketing in your strategy
.

In fact, data suggests that 80% of merchants run an online
af
fi
liate program and 40% of marketers say that af
fi
liate
marketing is the most desired skill
.

This mini infographic published by Refersion on
Medium.com will show you the insights of af
fi
liate marketing
.

Brands like ConvertKit have seen huge success by running
af
fi
liate programs. Nathan Garry from Convert Kit says that
once they reached their
fi
rst $20,000 in sales, they added
an af
fi
liate program with an initial payout of 30% recurring
commission. This led to signi
fi
cant growth with about 50,000
email subscribers in a year. Today, they just pay 10% of their
revenue to their af
fi
liates each month
.

30. Use Social share buttons
Social share buttons have also been known to increase
website traf
fi
c.
 
Social share buttons acts as a call to action to people for
sharing the content on social media. This helps the content
reach to a wider audience which in turn visits back the
traf
fi
c
.

In fact, in one of the studies on social share buttons, Joshua
Button found that many news organization receive a
whopping more than 20% of their Twitter Traf
fi
c from their
Tweet buttons available on those web pages
.

Below is an image from Coschedule based on the data from
Joshua Benton which shows how entertainment and news
sites receive between 20% and 40% Twitter traf
fi
c from
Tweet buttons
.

                                       
 
However, it’s important to know that proper positioning of
social share buttons is important.  Popular social sharing
tool  AddThis gives some excellent insight on this topic
.

They ask to give more importance to prominence than
placement. Therefore, picking a prominent position is
important
.

Also, keep the button near the content helps as the readers
get clarity as to what they’re sharing
.

Following image from Coschedule blog depicts the best
places to position your social sharing buttons
.
                                       
 

Final Word:
Those were 30 ways to increase traf
fi
c to your website. As
you can see according to  the stats and case studies
attached above, these strategies can help you drive more
traf
fi
c
.

You may not be able to follow all of them, try to pick a few
strategies according to your target audience and start
working on them religiously
.

 

You should be able to see a boost in your traf
fi
c in a few
months
.

 
If you would have any doubt or want to know, how to
execute the above listed strategies in detail, do comment
below. We would love to help you.

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30 ways to get more traffic on your website

  • 1. Launched your website but stuck with scanty traf fi c?? We know that feeling and yes it sucks . Well, worry not . In this post, we’re going to show you how to drive more traf fi c to your website . Caption
  • 2. All of the strategies listed here are used by us in real time to bring more  traf fi c to our client’s websites and eventually more sales . These are also some of the most practical strategies followed by most marketers worldwide to increase web traf fi c for themselves or their clients . So, hang on and we can assure you if you follow at least a few of them religiously, you should be able to see your GA graph shoot up in a few months . With that, here are 30 ways to bring more traf fi c to your website . A. Host/participate in Online events 1. Webinar s 2. Podcastin g 3. Live on Social media with a gues t 4. Host Virtual event s
  • 3. B. Add value on online platforms 5. Commenting on other blog s 6. Engaging in Facebook group s 7. Answering Questions on Quora and Yaho o 8. Engaging in discussions on Reddi t 9. Engaging in niche based forums to o C. In fl uencer Marketing 10. Instagra m 11. Youtub e D. Paid ads
  • 4. 12. Facebook Ad s 13. Google Ad s 14. Pinterest Ad s 15. Instagra m E. Contest and giveaways 16. Contests   17.  Giveaway s F. Work on SEO elements 18. Write more Long form conten t 19. Improve your Organic CT R 20. Publish more list post s 21.  Write attractive headline s 22. Optimize for rich snippet s
  • 5. 23.  Focus on Long-tail keyword s G. Other ways 24.  Utilize online publishing platforms like Mediu m 25. Utilize your competitor’s traf fi c source s 26. Create Viral Conten t 27. Active Youtube Channe l 28.  Native Advertisin g 29.  Af fi liate Marketin g 30. Use Social Share button s   A. Host/participate in Online events
  • 6. 1. Webinars Webinars not only help drive traf fi c to the website but also helps in connecting with the audience resulting in better engagement with them.They enable the business enterprise to demonstrate their expertise on a particular subject and also helps to solve the common problems of the audience . So, overall, it supports the business in a successful brand marketing strategy . You’ll need to however promote the webinar in advance targeting the right audience. You can use different strategies to promote the webinar which in turn will send targeted traf fi c to your website . Sending a reminder email 3 or 5 days before the webinar also helps in increasing the attendance of the webinar which in turn will also increase the targeted traf fi c to your website . You can see this image from Go to Meeting shows that 89% of registrations are done 1 week prior to the Webinar of which 33% take place on the day of webinar .
  • 7. 2. Podcasting No doubt, Video is the most powerful content form right now but audio is awesome too ! In fact, according to the Podcast Insights, there are over 43 million episodes as of January 2021. Podcasting is one of the hottest marketing strategy during this time but has been in place since quite a time . You would be amazed to know that Pat Flynn from Smart Passive Income actually used podcasting to grow his web traf fi c, email list and later his Youtube channel, years back when people would have hardly heard about podcasting . On the fl ip side, you can also appear on other people’s podcast as a guest. Brian Dean from Backlinko says that he tries to appear in 2-3 podcasts each month and it helps him to bring more visitors to his website .
  • 8. Also, as a bonus, he says that he generally gets a link in show notes which can help with search engine rankings and subsequently more traf fi c . 3. Live on Social media with guests You can go live on Social media with a guest. Now, there can be three types of guests, according to Buffer when doing Instagram takeovers .   Source: Buffer  You can invite In fl uencers, or employees/colleagues or community members/customers as guests when going live on social media. However, to increase your web traf fi c  and other business goals, you need to invite in fl uencers in your niche as guests. It would be a great endorsement for your brand. Going live on social media can be either in the form of Instagram takeovers or adding guests to your facebook live.   Image source: Faceboo k
  • 9. The key is to fi nd the right guest. You can start with micro in fl uencers in your niche if you can’t afford to pay the in fl uencer with over a million followers . Also, always request the guest to promote the live event on their social media pro fi le too . The job doesn’t end there. You too need to promote the live event ahead of the date, so that it can reach maximum of your audience . 4. Virtual events Virtual events are another great way to drive more traf fi c to your website . Such events will help you reach a wider audience which can turn into visitors and customers eventually . You can host any type of virtual event live, depending upon your business type . Salesforce hosts Dreamforce each year which is one of the biggest tech conferences in the world .
  • 10. In 2020, it hosted it virtually for the fi rst time . This virtual event recorded more than 170,000 attendees last year and raked in over $240 million in revenue in just 4 days . B. Add value on online platforms 5.  Commenting on other blogs Well, by other blogs, we mean other blogs in your niche and not any random blog with a comment section . You would have probably heard this advice before while some of the Gurus out there may consider it a spammy method . The FACT is it still works pretty well, if done correctly .  The point to remember is that we’re talking about generating traf fi c and not spammy links which could be hit by Google Penguin update .
  • 11. Flaunt, a DIY niche marketing for designers and developers, followed this strategy religiously and got about 2,208 visitors  by adding 3 insightful comments daily for about 8 months .   Source: Flaunt Although the traf fi c fl ow started to stop eight months later, it still drove about 185 visits . Ryan Biddulph, blogger and author is known to have built his entire blogging business through blog commenting. His super engaging comments could be seen on almost any digital marketing blog.  In fact, in one of his interviews, he says that if he would have to start his blog from scratch, he would do it by guest posting and commenting on other niche related blogs . He also suggests engaging with the commenters on one’s own blog as this helps build and nurture relationships which can help that traf fi c keep coming back . Important point to remember here is that you should not end up adding comments like great post or nice post or may be some sort of sales pitch like advertising your product .
  • 12. Instead, you should add insightful comments which can add value to the readers of that blog post. For example, if you already use any strategy mentioned in that post  and it actually works for you, you can add the nitty gritty of it there or how to exactly execute it . 6. Engaging in Facebook groups Wel, this is one of the most loved strategies to increase traf fi c and this too can be very powerful if done correctly, religiously and consistently . In fact, in our early days, we were able to close two leads into clients using only this strategy . Recent data from Sprout Social Index suggests that 40% of marketers prefer private communities such as Facebook groups as a top social trend in 2020 .
  • 13.   Source: Sprout Social There are two ways to use this strategy. You can either fi nd and join Facebook groups in your space and start engaging there on common topics of interest. Help people by answering the questions there . This way you can show your expertise and people will start trusting and following you. However, don’t go crazy promoting yourself there. You could get booted and banned anytime. The key is always adding value and helping people . Also, remember to adhere to the group rules .
  • 14. Below is a sample of what Facebook group rules look like . You can either join the group through your company page on Facebook or you can use your personal id through which you can direct people to your website. So, don’t forget to add your website URL in your facebook pro fi le . The second way is to create your own Facebook group in your niche and grow it by helping and engaging with group members. Your Facebook group intro will have your details where you can add your website. This will help you direct traf fi c to your website . 7.  Answering questions on Quora and Yahoo Quora and Yahoo are two most popular Q/A platforms where people across the globe ask different questions to which other members of the platform provide answers . Many entrepreneurs and businesses are ef fi ciently using these two platforms to drive traf fi c and quality leads to their business website .  
  • 15. And, you too can do the same! ! Wishpond, a popular platform which provides simple tools for lead generation and marketing automation, has been using this strategy for over 3 years and has been even able to generate over 20,000 visitors in a single month from Quora . Below is the image from WishPond’s Blog on the views of one of their answers on Quora which was able to generate more than 20,000 views .   Source: Wishpond However, you must remember that you need to be adding value  and helping people by answering questions and not promoting yourself and your business . Quorans take this very seriously and this won’t be considered anything else but SPAM . You can add a link to your blog post as a source at the end of the answer but remember it should be related to the topic. Anything off-topic is again considered SPAM .
  • 16. Similarly, you can use Yahoo answers to drive traf fi c to your website but there’s a little downside to Yahoo Answers when compared to Quora ( apart from the interface, ah hem!) You can start adding links to your answers on Yahoo Answers only when you have reached a certain level by earning points through regularly answering questions . This is meant to keep spammers away and can help you build trust. Once you build trust among the community, you can start moderately linking to your website but do not forget the tips above related to Quora. The interface may be different but the rules remain the same . 8. Reddit discussions Reddit is a different animal than Facebook or Instagram. Now, driving traf fi c from Reddit is a very controversial topic. Redditors don’t like any kind of self-promotion but this doesn’t mean you can’t drive traf fi c from Reddit. Of course, you can but it has to be done in the right way . Reddit is a community of members called Redditors who contribute to different topics on Reddit called as Subreddit . You can fi nd Subreddits on anything as  popular as r/keto diet to something as bizarre as r/blob fi sh .
  • 17. As already mentioned, Redditors are strongly against self- promotion, so you need to fi rst establish some rapport in the Reddit community for yourself . For this, you would need to join the Subreddits related to your niche . Once, you have done that, start contributing to those Subreddits in a constructive and helping way . If people see that you’re adding value to the community, they’ll start upvoting your contributions . You’ll get points or karma for each upvote . Once you’ve gained suf fi cient karma, it would mean that you’ve established some reputation for yourself . Patrick Walls from Starter Story has reached 35K Reddit Karma by automating 120+ posts per month on Reddit which has helped him hit the top of Reddit and get millions of views .  
  • 18. Source: Hackernoon After that you can start promoting your content such as adding a link to a blogpost on your website . This way you would be able to drive traf fi c back to your website . Remember, that the key is always to not overdo it and maintain a subtle tone of self-promotion otherwise you may lose all the earned Karma . You must have heard “Karma hits back” … 9.  Niche based forums Forum marketing as it is called, is nothing achieving your business goals through forums in your niche . Niche-based forums are one of the most underrated but yet one of the most powerful ways to drive quality traf fi c to your website . Forums are nothing but niche speci fi c online communities of like-minded people who share a common interest . Being active in such communities, can help you drive targeted traf fi c to your website .
  • 19. You just need to engage in different threads on the forum and leave your website link wherever suitable in your signature or comments . You can start by choosing 3-4 established forums in your space which are already active.   Look for forums which have at least 10,000 members and have a minimum of 100 daily posts .  You can search for forums by using a combination  of relevant keywords and search operators such as “keyword + forum”, e.g. internet marketing + forum, weight loss + forum, parenting + forum. Here is an example of the search results on Google using one of the above keyword strings :
  • 20.
  • 21. Remember, to go through the forum guidelines and follow them while engaging in such forums . Again, the key here is to add value and help people. Excessive promotion of your signature could get you banned . C. In fl uencer marketing 10. Instagram  In fl uencer Marketing In fl uencer Marketing is one of the latest trends in online marketing and data suggests that 80% of marketers   fi nd in fl uencer marketing effective in achieving brand awareness and direct response goals like sales, traf fi c, etc . On the other hand, 71% marketers say that the quality of traf fi c and customers from In fl uencer marketing is better than other marketing sources . Instagram is the go-to place when it comes to In fl uencer marketing. Infact, it is the most important social media channel for in fl uencer marketing with about 89% signi fi cance . On the contrary, Instagram ranks last on the least important channel graph for in fl uencer marketing whereas Snapchat ranks #1 .
  • 22. The following infographic by Mediakix gives data about the most important social media channels for in fl uencer marketing . And the following infographic again by Mediakix gives data about the most important social media channels for in fl uencer marketing . You can see Instagram steals the show and thats the reason why Kardashians are so popular there . You too need to get some in fl uencers on Instagram for your brand . 11. YouTube In fl uencer Marketing  If you refer to the infographic above by Mediakix, you can see that YouTube is the second most important channel for in fl uencer Marketing after Instagram. Also, it ranks second
  • 23. last on the list of least important social channels for in fl uencer marketing . It means it is the most popular channel after Instagram for in fl uencer marketing but the best part about Youtube in fl uencer marketing is that users and creators frequently engage with each other through comments, shoutouts and other ways. Infact, from 2017 to 2018, there has been a 70% increase in user engagement with creators and channels . So, personalizing  your in fl uencer marketing strategy on Youtube could work great . You just need to select the right in fl uenecre depending upon your needs, goals, audience and yes budget too! ! D. Paid ads This is the fastest way to increase web traf fi c but not the cheapest … Below are some of the most popular platforms for paid ads which can help you achieve your business goals like web traf fi c or even sales and  conversions .
  • 24. 12. Facebook Ads Facebook ads are one of the most favorite among marketers. It is easy to start, has lots of features to reach the most targeted audience and can be started with as low as $5/day . You just need to have a business page on Facebook, then register on Facebook Ads manager and run different types of ads depending upon your business goals . If increasing website traf fi c is your goal, Facebook Ad manager gives you option for that too . You can choose the traf fi c objective while settipg up your ad. The traf fi c objective is designed to send people to your website or app . You can choose the following ad format in the Traf fi c objective :
  • 25. • Phot o • Vide o • Carouse l • Slidesho w • Collectio n 13.  Instagram Ads A quick reminder : Instagram is acquired and owned by Facebook and it uses the Facebook Ads Manager platform for setting up paid ads . Just like Facebook ads, Instagram ads also offers you to choose your campaign objective . And if you want to get more traf fi c, you have to choose the same Traf fi c objective in case of Facebook Ads which will help you choose where to send traf fi c through these ads . The ad formats are same as in case of Facebook ads .
  • 26. 14. Pinterest ads Pinterest is a great place to promote your products or even platform and get more traf fi c . Also, Pinterest is a great place if your target audience is women . Stats shows that women is the primary audience on Pinterest . This graph by Hootsuite shows percentage of Pinterest audience according to different age groups. You can see that in all age groups women is the audience with highest percentage . You can run the ads in the following formats : • Sponsored image and video pin s • Carousel pins and ad s • Shopping ad s • Collection pins and ad s • Sponsored story pin s 15. Google Ads
  • 27. Google Ads are the universal answer to increasing traf fi c and sales on website almost instantly . In fact, stats suggests that Display PPC ads can increase website traf fi c by 300% . Additionally, it offers a range of targeting options, tools and analytical features . Google ads offers a range of cross-channel ad campaigns from its interfaceSearch campaigns : • Video campaign s • Shopping campaign s • Display campaign s • App promo campaig n 16.  Giveaways
  • 28. Giveaways are one of the widely used ways to boost traf fi c used by big brands. Giveaways not only help to boost traf fi c but help achieve other goals also like brand awareness, increasing social media followers, building email lists, etc . If done right, giveaways can be a huge success but remember to incentivize your audience appropriately. They must see value in the giveaway prize for participating in the giveaway . Domino’s Pizza ran a massive giveaway on Facebook which would offer a year of Free Pizza to the winner ( something very enticing and compelling) . The participants had to visit the website, the link of which was given in the description of the giveaway post . This de fi nitely increased the no. of visitors to the website but not only that ,they also got huge engagement on their social media post with 2.4 K likes and 422 shares .
  • 29. This is how you too would want to run giveways ( if you can afford a year of free products, that’s great, if not then something worthy for the participants to enter and share the giveaway) . 17. Contests Just like giveaways, contests are also one of the ways used by brands to increase traf fi c and achieve other goals . The key point of a worthy incentive remains same here too but the difference between contests and giveaways is in their way of execution . Giveaways don’t require any special steps on the part of the participants but contests does require . For example, it may ask the participant to submit the photo of their dog or write an essay . The best entry would win the contest . F. Work on SEO elements 18. Write more Long Form Content
  • 30. Long form content has been found to show top content performance as well as drive more traf fi c and engagement in many studies. One such study was conducted by SEMrush, the key takeaway of which is that 7,000+ word articles drive almost 4 times more traf fi c and 43% more shares than articles of average length (900-1,200 words). Meanwhile, short posts (300-900 words) gain 21% less traf fi c and 75% less backlinks than articles of average length (900-1,200 words). However, it is important to understand that long-form content will not automatically bring traf fi c. Instead you’ll have to write in-depth content that will serve the information needs of your audience . 19. Improve your organic CTR Now, this strategy works particularly well when you’re already ranking on the fi rst page . You can employ some techniques which will increase your organic CTR which will make more people click on your website and you’ll get more visitors.  
  • 31. Increased organic CTR also helps in increased rankings which results in more traf fi c . Brian Dean from Backlinko says that if you increase your organic CTR from 10% to 20%, it means you have doubled your traf fi c.           He also suggests lots of way to improve organic CTR  such as including numbers or brackets in the title tag, optimiizng the description, using current year in the title tag .
  • 32. 20. Publish more list posts The same study by Semrush which found that long form content of 7000 words+ drive 4 times more traf fi c, also found that Posts containing at least one list per every 500 words of plain text get 70% more traf fi c than articles without lists.  The study also found that listicles drive 80% more traf fi c than any other type of article.
  • 33. Different neuroscientists have also found that it’s easier for the human brain to process categorized data with lists rather than texts or paragraph . There are quite a few reasons for it, but the most important ones are the presence of numbers in the headlines which instantly appeals to the reader and the information looks well-organized . Therefore such data has higher chances of being clicked and read through . 21. Write awesome headlines  Well, how would headlines bring more traf fi c ? It’s nothing but the magic of CTR which we discussed in the second last point . Headlines, well, they can actually work like a magnet to attract the potential traf fi c, if written correctly . Data states that on an average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest .
  • 34. Also, your traf fi c could vary upto 75% depending upon the headline used . The following infographic from Coschedule visualizes the above dat a That’s the power of writing optimized title as it can bring more clicks and thus more traf fi c to your targeted webpage . There’s lot of ways through which you can write attractive headlines but one of the most impactful ways is to include power words in the headlines . Power words are words that copywriters use to trigger emotional or psychological response. These words can drastically help improve CTR which in result increases traf fi c as discussed above .  In fact, SEO Guru Niel patel found a positive correlation between word choice and CTR in his analysis of 63 Google search account s
  • 35. 22. Optimize for rich snippets Rich snippets are google search results with structured data markup designed to be visually more appealing and informational. They generally sit at the the top of the google search results and thus have a higher CTR bringing more traf fi c . This is how a rich snippet appears on Google SERP . Studies show that appearing in a rich snippet can help you increase the CTR by 677% and can drive 20-40% more web traf fi c . On the contrary, Moz along with the team at SearchPilot ran an A/B split test experiment to remove Moz’s blog posts from Google’s featured snippet. They used the Google’s data no-snippet tag to remove the winning featured snippets on Google . After adding the data-nosnippet tag, the variant URLs quickly lost their featured snippets. To their shock, the team found that instead of gaining traf fi c, they actually quickly lost traf fi c by about 12% .
  • 36. You would need to optimize your content to rank in the featured snippets . 23. Focus on long-tail keywords You want to target all those keywords in your space for maximum success but wait! ! If you’re just starting out, it’s better to focus more on long-tail keywords rather than short-tail keywords . There are quite a few reasons for it : Firstly, although they have lower search volume, they also have lower ranking dif fi culty. So,it would be easier to rank for them in a short period . Secondly, they have a better search and buying intent, so it would be easier to get more conversions through these keywords . Lastly but most importantly, about 70% of organic traf fi c comes from long-tail keywords. So, if you’re looking to increase your traf fi c, we’ll de fi nitely recommend
  • 37. incorporating a bigger blend of these keywords in your seo strategy . Here is an image below from Mangools which shows the proportion of traf fi c each type of keyword brings across the web . 24. Utilizing online publishing platforms like Medium
  • 38. Medium has over 200 million monthly traf fi c as of March 2021 according to the data by SimilarWeb.co m Many marketers are skeptical about this platfrom but people and brands who do it strategically and consistently have been able to see some great results . Buffer experimented by starting a publication on Medium and posting older evergreen content . They were able to increase their views by 1215% from thousand views in a day to 12K views overnight . Similarly, Benji Hyam, Co-founder at Grow and Convert, was able to garner 10K views in just 4 days from Medium by syndicating his content there . He too did it strategically by consulting successful Medium writers and asking them what works for them there . 25. Utilize your competitor’s traf fi c sources
  • 39. Why lose all that extra traf fi c which your competitors are getting ? Well, I know that you don’t have access to their Google Analytics . But not all hope is lost … You can use tools like SimilarWeb to see which websites are sending the most traf fi c to your top competitors . Below is an image by Backlinko showing it’s traf fi c sources on SimilarWeb :                   Source: Backlinko               You also get to know which type of traf fi c it is, such as referral or organic .
  • 40. Once, you know that you can chalk out a strategy to how to drive portion of all that traf fi c to your website . 26. Create viral content Viral content ? Well, you might be thinking that’s something that happens accidentally . Yes, in most of the cases, but not with people like Neetzan Zimmerman , VP of Growth at Lightspeed . Zimmerman has created a lot of viral posts in past years, in fact, one of his articles for Gawker got 11 million views in just 7 months . There’s a lot of ways to create viral content as suggested by Neil Patel such as scanning viral content websites for ideas and using tools which help in sharing your content with a higher speed . You may employ many more techniques by researching techniques used by people who consistently publish viral content .
  • 41. But the fact to remember here while creating a viral content is that it must be able solve the problems of your audience and thus has a wide sharing potential on various social networks . The following image from Voltier Digital shows the anatomy of a viral post : 27. Active YouTube channel Why would you want to drive traf fi c from YouTube to your website ? Well, because it is the second most visited website in the world, after Google . Still not convinced? Looked down at the following stats from Connectiva Systems.
  • 42. So, with over 2 billion active monthly users and daily video views of over 7 billion, any marketing mind would want to be there . There’s a lot of ways to drive traf fi c from your YouTube Channel such as adding link in the video description or using YouTube Cards to send people to your site or above your channel art . However, you should know that getting views and subscribers on YouTube is hard. You would simultaneously need to invest in a good YouTube Marketing strategy. Once you’re able to gather enough views, you can channelise them to your website . 28.  Native advertising
  • 43. Now, if you haven’t heard that term before which is possible if you’re quite a beginner to marketing, let me explain what it is . It is nothing but use of paid ads that are so cohesive with the page content that the user doesn’t feel that it’s a sponsored content.   Creating native ads is neither a very complex or different process. If you already have some hands on experience creating paid ads on  social media platforms, native ads won’t be much hassle for you . You would need to use a native ad platform such as Taboola or Outbrain( now merged with Taboola) or any other such platform to start with . The cost is comparatively lesser than paid social media ads, so you can reach a wider audience and drive more traf fi c at a lesser cost than you would on the giant social media channels or display network platforms . Also, the click through rate of Native ads is much higher than the typical ad formats . For example, native display ads produce 8.8x more CTR than the typical display ads .
  • 44. Also, according to IPG Media labs, native ads register a 9% higher lift for brand af fi nity and 18% higher lift for purchase intent than display ads . In spite of the above stats, native advertising is still a relatively new and underrated way of advertising.   Pets, food and drink, family and parenting, travel, entertainment are some of the top spaces for native advertising performance . Source: Tabool a So, if you’re in one of the spaces in the above image, you should de fi nitely give a try to native advertising for reaching a wider audience and thus more traf fi c . 29. Af fi liate Marketing
  • 45. Af fi liate marketing continues to grow and is one of the cheapest ways to drive traf fi c and sales for business owners especially those with limited marketing budgets . So, if you’re just starting out or are low on budget, you must included af fi liate marketing in your strategy . In fact, data suggests that 80% of merchants run an online af fi liate program and 40% of marketers say that af fi liate marketing is the most desired skill . This mini infographic published by Refersion on Medium.com will show you the insights of af fi liate marketing . Brands like ConvertKit have seen huge success by running af fi liate programs. Nathan Garry from Convert Kit says that once they reached their fi rst $20,000 in sales, they added an af fi liate program with an initial payout of 30% recurring commission. This led to signi fi cant growth with about 50,000 email subscribers in a year. Today, they just pay 10% of their revenue to their af fi liates each month . 30. Use Social share buttons Social share buttons have also been known to increase website traf fi c.  
  • 46. Social share buttons acts as a call to action to people for sharing the content on social media. This helps the content reach to a wider audience which in turn visits back the traf fi c . In fact, in one of the studies on social share buttons, Joshua Button found that many news organization receive a whopping more than 20% of their Twitter Traf fi c from their Tweet buttons available on those web pages . Below is an image from Coschedule based on the data from Joshua Benton which shows how entertainment and news sites receive between 20% and 40% Twitter traf fi c from Tweet buttons .                                          
  • 47. However, it’s important to know that proper positioning of social share buttons is important.  Popular social sharing tool  AddThis gives some excellent insight on this topic . They ask to give more importance to prominence than placement. Therefore, picking a prominent position is important . Also, keep the button near the content helps as the readers get clarity as to what they’re sharing . Following image from Coschedule blog depicts the best places to position your social sharing buttons .
  • 48.                                           Final Word: Those were 30 ways to increase traf fi c to your website. As you can see according to  the stats and case studies attached above, these strategies can help you drive more traf fi c . You may not be able to follow all of them, try to pick a few strategies according to your target audience and start working on them religiously .   You should be able to see a boost in your traf fi c in a few months .  
  • 49. If you would have any doubt or want to know, how to execute the above listed strategies in detail, do comment below. We would love to help you.