As a Personal Brand/Business, you want to do one thing: Sell yourself/services/products online. So if you’re still wondering which Social media Platform is best for your marketing efforts, just understand the basic psychology and the right tools will come naturally to you.

1. HOW TO SELL
ON
FACEBOOK
with JOHN OBIDI

2. FACTS
 There are over 11 million (ACTIVE) Nigerians on
Facebook
 About 5 million Nigerians log on to Facebook
EVERY SINGLE DAY.
 42% of Marketers say that Facebook is
CRITICAL to their sales
ObidiSocial.com

3. Certainly, this presents a
HUGE opportunity to get your
business in front of this number;
and turn them into PAYING
customers.
ObidiSocial.com

4. ATTRACT
ENGAGE
CONVERT
ObidiSocial.com

5. ATTRACT
ENGAGE
(AWARENESS)
(TRUST)
CONVERT
=
(CUSTOMER)
ObidiSocial.com

6. ATTRACT
1
Facebook Like Box
Embed a Facebook
‘Like Box’ On your
Website/Blog
https://developers.facebook.com

7. ATTRACT
2
Facebook Ads/Promoted
Posts
Facebook lets you
‘promote’ your posts to
a wide audience.

8. ENGAGE
1
Humanize
Use a Human Face,
preferably smiling :D
Human Face

9. ENGAGE
2
Be Genuinely Helpful
ObidiSocial.com

10. ENGAGE
3
Share Relevant
(industry-related)
Content
ObidiSocial.com

11. CONVERT
1
Send Them To an Email
List
ObidiSocial.com

12. Why Email?
 Allows you to sell DIRECTLY to people interested
in your Brand.
 Enables you to engage prospects on a deeper
level
 Email has higher Read-Response rates than
Social Networks
ObidiSocial.com

13. ATTRACT
ENGAGE
(AWARENESS)
(TRUST)
CONVERT
=
(CUSTOMER)
ObidiSocial.com

14. Prospects buy from people that
they KNOW, LIKE and TRUST
ObidiSocial.com

15. Thank You!
@JohnObidi
JohnObidi
Facebook.com/ObidiSocial
http://ObidiSocial.com
+JohnObidi