NHANCE Digital offers comprehensive SEO services in Manchester and employs the best industry practices that will put your website on top of the SERPs. Contact us to learn more!

1. HOW TO SELECT THE RIGHT
COLOURS AND FONTS FOR YOUR
WEBSITE?

3. Don’t judge a book by its cover!
Indeed a famous and wise quote. Unfortunately, this does not hold good for
website designing. One look at unsynchronised colours and hard-to-read font
styles is enough to exit a website without exploring it.
The colours and fonts you use in your website can attract or drive away website
visitors. So what colours and fonts should you use? We are no colour man, but as
a web design company in the UK, we have some useful tips for your next website
design project. But why do these elements matter?
 Does the right font and colour make a difference?
Colours are more than just an element. They invoke emotional responses in your
customers. It also communicates a certain persona of your brand.
Similarly, fonts also communicate a style to the audience. Serif fonts are
sophisticated and professional, while a script will be playful and whimsical.

4. Therefore, both elements are highly responsible for the overall success of your
website. Now how to choose the correct font and colour for your website?
 A step-by-step guide for choosing the best colours and fonts:
• Step 1: Finding the dominant colours
The dominant colours are your brand’s colour that helps the audience recognise
you. For instance, McDonald’s brand colour is yellow, and Coca-Cola’s is red.
These colours are intricately tied to human emotions.
• Step 2: Understanding the accent colours
Accent colours highlight secondary information on your website, such as links and
buttons. Yellow as a dominant colour and blue as an accent colour is a classic
combination.

5. • Step 3: Selecting the background colours
Finally, you have to select the background colour. If you are selling any product,
white is the best choice for you since it increases visibility. However, if you have a
corporate or a business website, you can choose any other colour for the
background.

6. • Step 4: Reviewing the fonts
Choosing fonts can be daunting. So let’s understand the basics first. The main
types of fonts you will see are serif, script, and geometric. Some are modern, while
others appear to be handwritten. You can choose anyone or pair them based on
your brand persona and storytelling. You also have to consider the readability of
these fonts. Your font serves no purpose if all screen sizes can’t easily read it.
Moreover, make sure your font loads quickly on the page.
• Step 5: Pairing the fonts
Finally, you have to choose a combination of fonts. Most people usually have two
fonts-one for the headings and the other for the bulk text. You can also get creative
with a third font. However, avoid a farrago of fonts in the name of experimenting
and aesthetics.

7.  To wrap up…
An aesthetic website is useful only if it is discoverable by the target audience (and
Google). Therefore, you have to take on-page and off-page SEO seriously. NHANCE
Digital offers comprehensive SEO services in Manchester and employs the best
industry practices that will put your website on top of the SERPs. Contact us to
learn more!

8. CONTACT US
Address:- 51 Downs view Drive, Wivelsfield Green,
Haywards Heath, United Kingdom RH17 7RN
Website:- https://www.nhancedigital.com/
Info:- info@nhancedigital.com
Contact Number:- 01273921401