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Google's Dirty Little Secret

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Bart De Waele
Bart De Waele

How localization of your server can cripple or double your search engine traffic.

TechnologyNews & Politics
1 of 25
Titel tekst Beschrijving slide Google’s dirty little secret ... and how it can make or break your search engine traffic
Wisdom is: Understanding the things that should be obvious This presentation: 3 steps that lead to (a little) Google wisdom If not to wisdom: to discussion
Observe
Test 1: ,[object Object],[object Object],[object Object]
 
Observe: ,[object Object],[object Object],[object Object]
Test 2: ,[object Object],[object Object],[object Object]
 
Observe: ,[object Object],[object Object],[object Object]
Test 3: ,[object Object],[object Object],[object Object],[object Object]
 
Observe: ,[object Object],[object Object],[object Object]
Conclude: ,[object Object],[object Object],[object Object]
Analyse
Analyse: ,[object Object],[object Object],[object Object]
Analyse: ,[object Object],[object Object],[object Object]
Conclude
Conclude: ,[object Object],[object Object]
Conclude: If you want Search Engine Traffic from a specific country… … make sure the IP-address of your server is located in that country!
Case
Case: ,[object Object],[object Object],[object Object],[object Object],[object Object]
Case: ,[object Object],[object Object],[object Object]
 
Act! Location of your server can make or break your traffic! (Check: http://oy-oy.eu/google/world/)
Bart De Waele bart@netlash.com www.netlash.com www.ondernemeringent.be

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Google's Dirty Little Secret

  • 1. Titel tekst Beschrijving slide Google’s dirty little secret ... and how it can make or break your search engine traffic
  • 2. Wisdom is: Understanding the things that should be obvious This presentation: 3 steps that lead to (a little) Google wisdom If not to wisdom: to discussion
  • 4.
  • 5.  
  • 6.
  • 7.
  • 8.  
  • 9.
  • 10.
  • 11.  
  • 12.
  • 13.
  • 15.
  • 16.
  • 18.
  • 19. Conclude: If you want Search Engine Traffic from a specific country… … make sure the IP-address of your server is located in that country!
  • 20. Case
  • 21.
  • 22.
  • 23.  
  • 24. Act! Location of your server can make or break your traffic! (Check: http://oy-oy.eu/google/world/)
  • 25. Bart De Waele bart@netlash.com www.netlash.com www.ondernemeringent.be