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US Film Industry 2016
The US film industry is dominated by a small number of large conglomerates that own film production studios, distribution companies, television networks and other media properties. This level of vertical and horizontal integration gives them control over the entire filmmaking process and allows them to promote their films across multiple platforms. In contrast, the British film industry relies on co-productions and distribution deals with Hollywood studios, meaning creative and financial control often rests with American companies. As a result, decisions that affect the British industry are influenced more by US audiences tastes and the goals of maximizing profits for American conglomerates.
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US Film Industry 2016
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- 2. British Cinema andHollywood British film production companies have co- production and distribution with Hollywood studios ‘British’ films can be funded and distributed by US companies (Fifth Estate) Decisions on which British films to produce and how to market them are often based on the tastes of both domestic and American audiences and they have very set ideas about what it means to be ‘British’
- 3. Hollywood – abrief overview Hollywood is built around studios and conglomerates Companies who aim to make money from films
- 4. WHAT IS ACONGLOMERATE? a corporation consisting of a number of subsidiary companies or divisions in a variety of unrelated industries, usually as a result of merger or acquisition. They are VERY big companies that have often brought up or taken over smaller companies
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- 7. Vertical Integration Wherea company will own/control all the steps in the production process For example AOL Time Warner owns not just the Production companies and their distribution arms, it also owns TV networks, magazines, record labels, radio stations. So it is in a position to not only make and distribute films, but has the ability to play and promote them through other media forms.
- 8. Horizontal Integration Whereone step in the production process is own by a very small number of companies For example, AOL Time Warner owns Warner Brothers Studios, Castle Rock Entertainment , New line Cinemas and Fineline features, all of which are Production and distribution Companies. Many companies try to do this, but it is dominated by the big 6
- 9. What is aMONOPOLY? exclusive control of a commodity or service in a particular market, or a control that makes possible the manipulation of prices. No or very little competition! This is the Hollywood system and it has serious draw backs for British companies What might they be?
- 10. The Illusion ofChoice Info graphic
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- 14. CONSEQUENCES OF CONGLOMERATES Media become loyal to sponsors, rather than to the public interest. For the general public, there are fewer diverse opinions and voices available. Only a few companies represent the interests of a minority elite control. For minorities and others, fewer opportunities are available for voicing their concerns and reaching the public. Healthy, market-based competition is absent, leading to slower innovation and increased prices.
- 15. Hollywood and BritishFilms Hollywood realised that there is serious money to be made in international distribution so they invest heavily They retain the rights to their films so secure profits for many years British film industry is production led whereby distribution is usually through an American company Any money made is not going back into the British film industry ‘Cottage’ industry
- 16. Britain vs Hollywood Howdo American successes compare to Britain's?
- 17. Activity – Findout…… What did you notice? What does this tell us?
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- 28. What did younotice? What does this tell us?
- 29. Questions What arethe advantages of Hollywood’s domination? What are the disadvantages of Hollywood’s domination What is good about having a British Film Industry?