Nowadays, corporates need to foster an innovation culture that enables every employee to act entrepreneurial. By using an intrapreneurial approach and applying methods and instruments that are in place in the startup ecosystem can enhance innovation output. Parts of this presentation have been held at the Intrapreneurship Conference in Stockholm (2017) and also during the Innovation Conference from Management Circle in Frankfurt (2017). It also plays a role in university modules on intrapreneurship and Bitkom working groups on digital transformation. The video recording from the Intrapreneurship Conference can be found here => https://intrapreneurship.world/the-intrapreneurship-ecosystem-at-db-matthias-patz-deutsche-bahn-at-intracnf-stockholm/#

1. The Intrapreneurship Ecosystem at Deutsche Bahn
Deutsche Bahn | DB Systel GmbH | Skydeck

2. May I introduce … DB Systel – the digitization partner of Deutsche Bahn
n 350.000 employees wordwide
n 4.4 billion passengers
and 270 million tons
freight per year
n 3.600 employees
n We operate 600 IT
processes and are moving
80% to the cloud
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Deutsche Bahn
DB Systel GmbH
n 4 years of entrepreneurial
experience
n Organizer of LeanStartup
Meetup and Leancamp
Berlin
n 7 years of experience in the
innovation domain
Matthias Patz

3. What are we talking about today?
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INTRAPRENEURSHIP is the act of behaving like an entrepreneur while working within a large organization.
Intrapreneurship is known as the practice of a corporate management style that integrates risk-taking and innovation
approaches, as well as the reward and motivational techniques, that are more traditionally thought of as being the province
of entrepreneurship. (Wikipedia)
INTRAPRENEURS are "dreamers who do. Those who take hands-on responsibility for creating innovation of any kind,
within a business“ (Pinchot)
They are employees within a large corporation who take direct responsibility for turning an idea into a profitable finished
product through assertive risk-taking and innovation. (The American Heritage Dictionary)

4. Intrapreneurs need to break out of a structured environment and engage
in networks
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• Acts in an open environment
• Most entrepreneurs work full time and are fully
dedicated to their idea
• Entrepreneur envisions a company from start to
finish
• Works for self-fullfilment and being his own boss but
at his own risks
• Acts in corporate boundaries (hierachy & processes)
• Has a job description and a supervisor and folllows the
goal of the organization
• An intrapreneur has a broader vision for an
established company.
• Has the comfort of knowing that failure does not have a
personal cost since the organization absorbs losses
arising from failure
.

5. Why do we forster intrapreneurship and why should you care?
INTRAPRENEURS ...
... are the „secret weapon“ of the business world and
have a positive impact on organizational growth
and profitability
... foster renewal from within and master the digital
transformation by focusing on innovation and creativity.
... drive cultural change and a majority of millenials are
embracing the intrapreneurial style of work.
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#SPEED
#USERDRIVEN

6. Our approach is to create an ecosystem for intrapreneurs similar to
those of entrepreneurs
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Incubation Acceleration Scaling

7. Various pieces form the ecosystem in the different phases
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3 months
Incubation Acceleration Scaling

8. Some examples of ideas, projects and ventures in our ecosystem
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Incubation Acceleration Scaling

9. Give and take – intrapreneurs need to take responsibility in order to get
support from the organization
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Incubation Acceleration Scaling
§ Generation of ideas
§ Validate customer needs
§ Come up with first
pretotype
§ Take responsibility
§ Enthusiasm to drive idea
§ Build follower-ship
§ One-time coaching
§ Methodolical training
§ Litte money for pretotype
§ Test holistic idea
§ Validate problem-solution fit
§ Build prototype & do customer
development
§ Be open to pivot or change idea
§ Work as and in a team
§ Measure metrics (leads,
experiments, etc)
§ 20k for hardware / software
§ One day per week for three
months
§ Dedicated mentor
§ Get to product-market fit and build
a scalable and profitable product or
service
§ Grow customer base
§ Long-term full-time commitment
§ Willing to quit current job
§ Monthly KPI reporting
§ Financial ressources
§ Shared services (HR, finance, etc)

10. Phone +49 30 297 58752
Cell +49 170 4508218
Matthias.Patz@deutschebahn.com
DB Systel GmbH
Marktstraße 8
10317 Berlin
www.dbsystel.de
Matthias Patz
Vice President
Innovation & New Ventures
Thank you
for your attention