With experience in digital marketing, business development

1. OBJECTIVE: Be part of a productive company that provide marketing services and implement my experience in
digital marketing and business development in an efficient and effective way and be part of a group
that provide growth in a company.
EDUCATION: M.A. Integrated Marketing Communication, Miriam College, Loyola Heights, Quezon City, 2014 -
Present.
 Developed Integrated Marketing Communication Plan for ITSO, KFC & Kabayan Hotel
 Developed Digital Campaign Plan for ITSO & Kabayan Hotel
 Developed Corporate Social Responsibility Plan
 Developed Media Strategy Plan for Kabayan Hotel
B.S. Entrepreneurship, Miriam College, Loyola Heights, Quezon City, 2004 -2009
 Developed Business Plan for Kapruka Enterprise a coconut product with different flavored
which was nominated as best innovative product and best logo to COMEX award giving body
of Miriam College.
 Managed sales and distribution for Kapruka Enterprise; October 2006 – May 2009.
 Developed Business Plan for Ice cream with liquor.
 Developed PR Campaign Plan on “how to save” for Miriam College Students.
 Created feasibility Studies about San Miguel Corporation for academic purposes.
SEMINARS &
HONORS:
 University of the Philippines Institute for Small Scale Industries, Community – Building
Enterprise Development , July 2015
 University of the Philippines Institute for Small Scale Industries, Total Communication Course,
July 2015
 Meet UP Event, hashtag village, Makati City, Ben Francia & RJ David (CEO sulit.ph), November
2014.
 Lean Start up, Meet UP, Starting business and collaboration, Microsoft Office, Makati City,
July 2014.
 Meet UP Event, Meet up June Network Night, Market Market, Taguig Manila City, Frederic
Levy (CEO CashcashPinoy.com), Donald Patrick Lim (Digital Officer, ABS-CBN Broadcasting),
Benj Arriola (Internet Marketing Inc.) June 2014
 Entrep Corner Participant 2006, Robinson Galleria, Kapruka Enterprise.
Senior Junior Entrepreneur Member batch 2009
 JPMAP’s 8th
National Youth Leadership Conference 2008 “Stand Out, Build your Competitive
Edge” Bayview Park Hotel
 The Entrepreneurial Way Of life ,With Anthony Pangilinan, 2009, Miriam College,
Quezon City
 Eneda Business Seminar 2008 “Making Difference Differently” Auditorium
Miriam College
Karen Zubiri
Address: #21 Inventor Street Pleasant Hills
Subdivision City of San Jose Del Monte Bulacan
Skype: mkaren851
Mobile: 0929.6110.560
Email: karenzubiri@yahoo.com
Website: http://geomarketingservice.com
Odesk: https://www.upwork.com/freelancers/~01af046432bb8bb9f2
Odesk: https://www.upwork.com/companies/~01da9ac845ccd0546e
Slideshare::http://www.slideshare.net/mkaren851

2.  Nominated, Kapruka Enterprise: Best innovative product Competitive Excellence award 2006,
Miriam College, Quezon City.
 Nominated, Kapruka Enterprise: Best Logo, Competitive Excellence award 2006, Miriam College,
Quezon City.
 Placement Passer, 2001 Philippine Educational Placement Test, San Francisco High School,
Quezon City.
SUMMARY OF
QUALIFICATIONS:
Experience in Publisher creating magazine and business materials.
Experience in Business Plan Development and implementation, Integrated Marketing Communication
Campaign.
 Experience in Business Conceptualization, Market Research, Business Plan Development.
 Experience in procuring materials for the business, finding distribution channels and sales and
marketing.
With 5 years of experience in Digital Marketing and Website Development.
 Worked with different client abroad to manage their digital marketing campaign.
 Have handled client website and use different social media website to promote their website.
 Recommended different platform to client to improve website ranking.
Experience in Adobe Photoshop, Dreamweaver and Content Management System and Plugins.
 Created different banners and social media campaigns using Photoshop.
 Created a mobile website using Dreamweaver and Content Management System like
Wordpress and Joomla.
Developed resourcefulness and flexibility in research for client business deal.
 Conducted research for business website acquisition and create recommendation on what
website to acquire.
 Have handled different website for search engine marketing purposes likewise have created
avenue to find leads for the said website
EXPERIENCE: University of The Philippines Institute for Small Scale Industries (UPISSI), Entrepreneur.org.ph, May
24 – August 24 2015
 Creating infomercial articles for their website
 Gathering leads for the training, Created Marketing Plan, Assisting training programs
Digital Marketing Specialist, Geo Marketing, geomarketingservice.co m,
May 2014- Present.
 Creating Magazine layout, Creating Brochures, Flyers, and Business Cards.
 Created Digital Magazine for Sunhaven Academy (Private School) & Casa Aurelia (Private
Resort).
Political Social Media Campaign, Kris Ablan running for Vice -Mayor
Laoag City locos Norte, Philippines, 2012 Election.
 Have set up youtube channel and facebook channel.
 Have gather leads and conduct email marketing in Facebook
Search Engine Marketing Specialist, Out Click Media Inc., Outclickmedia.com,
September 2011- October 2012.
 Website Acquisitions with the tasks was to conduct background check to website that pass
the standard of the company and submitted recommendation.
 Search Engine Marketing by doing Guest blogging for several client website.
 Data Acquisition by collecting data for guest blogging.
Marketing Coordinator, Global1 Training Pty Ltd., Global1training.com,
June 2011 - September 2011.
 Managed Customer Relationship Management System for Clients in both mobile and email
distribution.
 Coordinated with web designer and Virtual Assistant.
 Created, Integrated, Monitored, and Interpreted monthly Sales.
 Integrated booking form to sales pages and created campaign codes for JV partners.

3. Content Creation & Search Engine Marketing Specialist, Rank Above O thers January 2010 – March
2010
 Creating Marketing Strategies for Senuke
 Article writing for different websites
Search Engine Marketing Consultant, Symbiotic Inc., Symbiotic.com,
December 2009 – February 2011,
 Created Marketing Campaign for different website using automated process.
 Have tested different Software, purchased by the client for marketing their websites, while
managing 5000 website.
 Created Strategy for Digital Marketing Campaigns.
 Created local business listing