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1. Public Relations at Leeds Beckett
Professional Portfolio
Michaella Biscomb & Emma Bowers
2nd Year PR & Communications Students

2. Portfolio Pieces
Work Experience
In House and Agency Work, 2/3 weeks or couple of days a week over a
longer time, inc. references from supervisors
Published Work
Published articles, Personal blogs, Guest blogging
Record of Guest Lectures
Extra Curricular Activities
Talks, Taster Days and Workshops, Relevant clubs

3. Increases employability
Gain Valuable Skills outside of the classroom
Encourages Network & Relationship building for the future
Work alongside practitioners in a professional environment
Improve writing skills
Hands on, Real life experience
Solid Roots for career – opens up opportunities
Vocational Course – Helps you get a better understanding
of the industry and put your learnt skills into practice
Benefits

4. Encourages you to think about Brand You
How you want to present yourself to employers
Includes your CV, personal blog, social media
activity inc. LinkedIn profile
Talking point and Visual Aid for job interviews
Personal Branding

5. Creative Project
Design, Layout, Colour Schemes (personalised)
Breaks up Academic Work
Vocational element, practical hands on, less writing
Visual Showcase
What we have learnt, our achievements – satisfying andrewarding
Builds Confidence
More confident for graduation, learn how to communicate with professionals,
gain confidence in your own PR skills
Why students like
Portfolios…