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Music Biz Weekly Presents:
Twitter Hashtag: #mbwp



How To Use Music Xray to
Get Your Music Licensed
presented by Mike McReady


Co-hosts:
Michael Brandvold - @michaelsb
Brian Thompson - @thornybleeder

Michael Brandvold @michaelsb and Brian Thompson @thornybleeder   1
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp
Finding Opportunities on
Music Xray
• Browse (music industry
   professional (MIP) profile vs.
   dropboxes.
• Use Song 2 Opportunity
   Matching (S2O)
• Use opportunity
   recommendations

Michael Brandvold @michaelsb and Brian Thompson @thornybleeder   2
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp

Making your tracks
searchable
•How MIPs use Music Xray’s search features.
•How to optimize your songs for search
•How to get priority displays in search



Michael Brandvold @michaelsb and Brian Thompson @thornybleeder   3
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp

How MIPs leverage the
collective filtering power of
their peers
• Ratings - how they work.
• How MIPs use the
     collective ratings
• What to do when you get
     low ratings / high ratings

Michael Brandvold @michaelsb and Brian Thompson @thornybleeder   4
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp

Using Music Xray to get
better
• When to seek feedback and
     help from MIPs
• How to engage and receive
     useful feedback from MIPs.
• How to convert your
     contact with MIPs into
     valuable relationships

Michael Brandvold @michaelsb and Brian Thompson @thornybleeder   5
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp


The four
must-do’s
•Upload your entire catalog (it’s free and you get S2O
alerts)
•Subscribe to weekly opportunity feed / newsletter.
•Make your tracks searchable
•Use Music Xray’s invite buttons & affiliate code to offset
your costs
Michael Brandvold @michaelsb and Brian Thompson @thornybleeder   6
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp

Three things to keep in mind
•Music Xray’s not perfect but it is
always improving

•There are two types of
musicians who use Music Xray.
Those who get deals and those
who don’t. What’s the difference.

•Each MIP has their own style
and individual business practices.
One size does not fit all.

Michael Brandvold @michaelsb and Brian Thompson @thornybleeder   7
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp

                               Video Is Available
    web7.MusicBizWeeklyPodcast.com
Only $6.50 for the entire webinar, on demand
                                                                  Also available:

                                          How to Promote Your Music with ReverbNation

                                           How to Use Facebook to Promote Your Music

                                              How to Use Twitter to Promote Your Music

                                     How to Use WordPress to Build Your Band’s Website

                                                     WordPress Plugins For Musicians

                                             Direct to Fan hyperlinkMusic Marketing 101
 Michael Brandvold @michaelsb and Brian Thompson @thornybleeder                           8
Music Biz Weekly Presents:
Twitter Hashtag: #mbwp


                     Thank You!
 Micheal Brandvold - Michael Brandvold Marketing
 www.MichaelBrandvold.com
 Twitter - @michaelsb
 Email - me@mikebrandvold.com

 Brian Thompson - Thorny Bleeder
 www.ThornyBleeder.com
 Twitter - @thornybleeder.com
 Email - brian@thornybleeder.com

 Mike McReady - Music Xray
 www.MusicXray.com
 Twitter - @musicxray
 Email - mike@musicxray.com
Michael Brandvold @michaelsb and Brian Thompson @thornybleeder

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How to use Music Xray to submit your music for licensing.

  • 1. Music Biz Weekly Presents: Twitter Hashtag: #mbwp How To Use Music Xray to Get Your Music Licensed presented by Mike McReady Co-hosts: Michael Brandvold - @michaelsb Brian Thompson - @thornybleeder Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 1
  • 2. Music Biz Weekly Presents: Twitter Hashtag: #mbwp Finding Opportunities on Music Xray • Browse (music industry professional (MIP) profile vs. dropboxes. • Use Song 2 Opportunity Matching (S2O) • Use opportunity recommendations Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 2
  • 3. Music Biz Weekly Presents: Twitter Hashtag: #mbwp Making your tracks searchable •How MIPs use Music Xray’s search features. •How to optimize your songs for search •How to get priority displays in search Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 3
  • 4. Music Biz Weekly Presents: Twitter Hashtag: #mbwp How MIPs leverage the collective filtering power of their peers • Ratings - how they work. • How MIPs use the collective ratings • What to do when you get low ratings / high ratings Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 4
  • 5. Music Biz Weekly Presents: Twitter Hashtag: #mbwp Using Music Xray to get better • When to seek feedback and help from MIPs • How to engage and receive useful feedback from MIPs. • How to convert your contact with MIPs into valuable relationships Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 5
  • 6. Music Biz Weekly Presents: Twitter Hashtag: #mbwp The four must-do’s •Upload your entire catalog (it’s free and you get S2O alerts) •Subscribe to weekly opportunity feed / newsletter. •Make your tracks searchable •Use Music Xray’s invite buttons & affiliate code to offset your costs Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 6
  • 7. Music Biz Weekly Presents: Twitter Hashtag: #mbwp Three things to keep in mind •Music Xray’s not perfect but it is always improving •There are two types of musicians who use Music Xray. Those who get deals and those who don’t. What’s the difference. •Each MIP has their own style and individual business practices. One size does not fit all. Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 7
  • 8. Music Biz Weekly Presents: Twitter Hashtag: #mbwp Video Is Available web7.MusicBizWeeklyPodcast.com Only $6.50 for the entire webinar, on demand Also available: How to Promote Your Music with ReverbNation How to Use Facebook to Promote Your Music How to Use Twitter to Promote Your Music How to Use WordPress to Build Your Band’s Website WordPress Plugins For Musicians Direct to Fan hyperlinkMusic Marketing 101 Michael Brandvold @michaelsb and Brian Thompson @thornybleeder 8
  • 9. Music Biz Weekly Presents: Twitter Hashtag: #mbwp Thank You! Micheal Brandvold - Michael Brandvold Marketing www.MichaelBrandvold.com Twitter - @michaelsb Email - me@mikebrandvold.com Brian Thompson - Thorny Bleeder www.ThornyBleeder.com Twitter - @thornybleeder.com Email - brian@thornybleeder.com Mike McReady - Music Xray www.MusicXray.com Twitter - @musicxray Email - mike@musicxray.com Michael Brandvold @michaelsb and Brian Thompson @thornybleeder

Editor's Notes

  1. \n
  2. Website needs to be center to all your plans, online and offline. \nDon’t cut corners. \nIf you opened a physical store would you get a cheap location and a poor building.\nDon’t spend foolishly either.\nFirst impressions mean everything. How serious you are.\nThe internet can place everyone on the same level.\n
  3. Website needs to be center to all your plans, online and offline. \nDon’t cut corners. \nIf you opened a physical store would you get a cheap location and a poor building.\nDon’t spend foolishly either.\nFirst impressions mean everything. How serious you are.\nThe internet can place everyone on the same level.\n
  4. Website needs to be center to all your plans, online and offline. \nDon’t cut corners. \nIf you opened a physical store would you get a cheap location and a poor building.\nDon’t spend foolishly either.\nFirst impressions mean everything. How serious you are.\nThe internet can place everyone on the same level.\n
  5. Website needs to be center to all your plans, online and offline. \nDon’t cut corners. \nIf you opened a physical store would you get a cheap location and a poor building.\nDon’t spend foolishly either.\nFirst impressions mean everything. How serious you are.\nThe internet can place everyone on the same level.\n
  6. Website needs to be center to all your plans, online and offline. \nDon’t cut corners. \nIf you opened a physical store would you get a cheap location and a poor building.\nDon’t spend foolishly either.\nFirst impressions mean everything. How serious you are.\nThe internet can place everyone on the same level.\n
  7. Website needs to be center to all your plans, online and offline. \nDon’t cut corners. \nIf you opened a physical store would you get a cheap location and a poor building.\nDon’t spend foolishly either.\nFirst impressions mean everything. How serious you are.\nThe internet can place everyone on the same level.\n
  8. \n
  9. \n