Break down of economies and business plan suggestion for Holden Grant. by Marisa Berrios Strader, Kelsey Meagher, Jonathan Borja, and Michael Tatarian.

1. Product Markets, Factor Markets, & Market Economies Explained Brought to you by: Marísa Berríos Jonathan Borja Kelsey Meagher Mike Tatarian

2. Quick Break Down… Economics is the study of the choices people make to satisfy their needs and wants. Microeconomics Individual & Business level Macroeconomics Behavior of entire economics Major Players in the Economy Consumers People who buy products Producers Manufacturers of products

3. Basic Economic Questions What to produce? How to produce it? For Whom to produce it? Factors of Production are the resources used to produce the goods. These include: Natural Resources Human Resources Capital Resources Entrepreneurship

4. Markets Market: is any institution that brings buyers and sellers together. Product Market: Anything that gets people together to buy and sell markets. Factor Market: Anything that gets people together to buy resources.

6. The Beckett Deal Anthony Beckett should endorse the shoes so that his fame will attract young athletes and fans. The use of affordable labor through Layman would decrease the cost while still maintaining an attractive image.

7. Approximate Break Down of CostCosts Two pounds of rubber is $1.56 One pound of cotton is 62 cents Unskilled labor will cost $8 per hour Two hours to make a pair of shoes Total cost of the shoe is $18.18 The product could be sold for approx. $40.00 meaning the capital would be approx. $20.00.

8. Endorsement Graph

9. The End