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Child Find Webinar

   Hosted by
   Public Awareness
   December 8th 10:00 a.m.
Instructions

• To join the panel discussion, on the day of
  the conference visit:
  www.eotta.ccresa.org
• Click on the Child Find Webinar Training
• A live link will be available at 9:45 AM to
  join the conference
• To Participate by phone only –
  • Dial: 1 (888) 550-5602
  • Conference Code: 1435 7926
Michigan’s Child Find Efforts

• As part of Michigan’s Child Find effort’s,
  we are working on several activities to
  support locals on a statewide level.
• The goal of this webinar is to share
  information on upcoming activities,
  including the development of a Public
  Service Announcement.
Recent Developments

Transit Advertisements
• Wayne, Genesee, and Kent Counties
• Launched Sept/October of 2007
Recent Developments

• Creation of a Public Service
  Announcement for Radio
• Launched September/October of 2007
• Placed on 297 Commercial Radio Stations
• Placed on Michigan’s 27 Public Radio
  Stations
Continuing Efforts

• Statewide Display Board – New Venues
  • MI-Head Start Fatherhood Conference
  • Annual MI Head Start Conference
  • Michigan State Medical Society – Primary Care Health
    Care Providers
  • MI Association of School Social Workers Annual
    Conference
  • Michigan Nursing Summit
  • 59th Annual Michigan Chapter American Academy of
    Pediatrics
  • Michigan’s Premier Public Health Conference
  • MI Association of Public School Academies
  • 16th Annual Parenting Awareness Conference
Impact of Statewide
Marketing (Volume of Calls)

  6000

  5000

  4000

  3000                                General
                                      Project Find
  2000
                                      Early On
  1000

    0
          1st   2nd    3rd    Total
         Year   Year   Year   Calls
Upcoming Developments:
(Pre K to 5th Grade)
PF Brochure: (Youth)
Product Developments
Public Service Announcement

Discussion Points:
• Targeted Audience – Parents of children 3-5
  years of age
  • Questions for Participants:
     •   Do you agree with a message targeted to children 3-5?
     •   What concerns do locals have regarding the PSA?
     •   If there was an “ideal” message what would that include?
     •   Any other concerns regarding the TV PSA?
www.ProjectFindMichigan.org


   Thank you for your time and input
      regarding Child Find efforts.

If you have questions/concerns, email me
   directly at meeder_v@ccresa.org or call
                (517) 668-0185.

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Child Find Webinar Dec 2008

  • 1. Child Find Webinar Hosted by Public Awareness December 8th 10:00 a.m.
  • 2. Instructions • To join the panel discussion, on the day of the conference visit: www.eotta.ccresa.org • Click on the Child Find Webinar Training • A live link will be available at 9:45 AM to join the conference • To Participate by phone only – • Dial: 1 (888) 550-5602 • Conference Code: 1435 7926
  • 3. Michigan’s Child Find Efforts • As part of Michigan’s Child Find effort’s, we are working on several activities to support locals on a statewide level. • The goal of this webinar is to share information on upcoming activities, including the development of a Public Service Announcement.
  • 4. Recent Developments Transit Advertisements • Wayne, Genesee, and Kent Counties • Launched Sept/October of 2007
  • 5. Recent Developments • Creation of a Public Service Announcement for Radio • Launched September/October of 2007 • Placed on 297 Commercial Radio Stations • Placed on Michigan’s 27 Public Radio Stations
  • 6. Continuing Efforts • Statewide Display Board – New Venues • MI-Head Start Fatherhood Conference • Annual MI Head Start Conference • Michigan State Medical Society – Primary Care Health Care Providers • MI Association of School Social Workers Annual Conference • Michigan Nursing Summit • 59th Annual Michigan Chapter American Academy of Pediatrics • Michigan’s Premier Public Health Conference • MI Association of Public School Academies • 16th Annual Parenting Awareness Conference
  • 7. Impact of Statewide Marketing (Volume of Calls) 6000 5000 4000 3000 General Project Find 2000 Early On 1000 0 1st 2nd 3rd Total Year Year Year Calls
  • 11. Public Service Announcement Discussion Points: • Targeted Audience – Parents of children 3-5 years of age • Questions for Participants: • Do you agree with a message targeted to children 3-5? • What concerns do locals have regarding the PSA? • If there was an “ideal” message what would that include? • Any other concerns regarding the TV PSA?
  • 12. www.ProjectFindMichigan.org Thank you for your time and input regarding Child Find efforts. If you have questions/concerns, email me directly at meeder_v@ccresa.org or call (517) 668-0185.