Digipak analysis

1. Digipak Analysis
Will Humphrey

2. Digipak Analysis
For our Digipak research/analysis I researched into similar bands/artists that are
in the indie/alternative genre. I have chosen to look at the digipaks of the Alex
Clare and Alt-J . I have analysed The Lateness Of The Hour album and An
Awesome Wave. I have looked at the colours, layout, fonts, image, genre,
audience, institution and representation. I have chosen to look at Alex Clare, Jake
Bugg and Alt-J because they are artists from the indie/alternative genre and like
me they are an individual artist.
This a standard
digipak consisting
Standard Digipak One panel will
of 6 panels. One be used for the
panel is for title of actual CD. The
the album and other panels
usually consists of a are either
image of the artist. pictures of the
The back panel is artist or lyrics
usually the track from the songs
listings for the on the album.
album.

3. Alex Clare
The Lateness Of The Hour album
Black and White are the two
main clothes used
throughout the digipak. This
use of black and white could
suggest that there aren’t any
hidden or ambiguous
messages in his music and is
merely based upon personal
experiences.
This indication about his
The Digipak itself consists of 12 panels. The first lyrics reinforces my research
two panels are consist of the artists name ‘Alex into the indie/alternative
Clare ‘ and two photos that are unrelated to the genre, as conventionally
artist. However the clock image could relate to indie/alternative sing about
the song ‘Up All Night’, the ship on the water personal
could relate to the song ‘Treading Water’ and feelings/experiences.
the humming bird could relate to the song
‘Humming Bird’.

4. Alex Clare
The Lateness Of The Hour album
The back cover of Alex
Clare’s album is
unconventionally left blank.
Normally the back cover is
used for track listings for
the album so that the
consumer knows that songs
are on the album.

5. Alex Clare
The Lateness Of The Hour album
The other panels in the digipak consist of
song titles and lyrics to his songs. The
inclusion of lyrics in the digipak is a
pleasant touch to his album and allow
fans and consumers to sing along to his
songs while listening to them.

6. Alex Clare
The Lateness Of The Hour album
The other panels in the digipak consist of song titles and lyrics to
his songs. The inclusion of lyrics in the digipak is a pleasant
touch to his album and allow fans and consumers to sing along to
his songs while listening to them.

7. Alex Clare
The Lateness Of The Hour album
This panel is another image
included in the digipak which at
first glance suggests that the image
is completely unrelated to the
artist and to the digipak itself.
However as the image is of a
stormy sea scene, the image could
relate to the song ‘Treading Water’.

8. Alex Clare
The Lateness Of The Hour album
The other panels in the digipak consist of song titles and lyrics to his songs.
The inclusion of lyrics in the digipak is a pleasant touch to his album and
allow fans and consumers to sing along to his songs while listening to them.

9. Alex Clare
The Lateness Of The Hour album
This panel consists of all of the
companies, people and fans
that have contributed to his
album. There also a thank you
from Alex Clare to all of the
companies, people, fans that
have contributed to his album.

10. Alt-J
Awesome Wave
I analysed the digipak in Alt-J - An
Awesome Wave album. I looked at
the colours, layout, fonts, image,
genre, audience, institution and
representation.
The main colours of the digipak
are grey and white while the
front cover uses the colours green,
yellow, blue, purple and
a pink mixture.

11. Alt-J
Awesome Wave
The layout consists of mainly lyrics
with two pictures in the
whole digipak. There are eight
panels within the digipak.
One front cover, which is a
contempory photo of a mixture
of colour unrelated to the band
and their music.
Five panels of lyrics for the album
songs.
One panel of institutional
information.
The name of the band or the album
is not found on the digipak.

12. Alt-J
Awesome Wave
The other panels in the digipak consist of song titles and lyrics
to their songs. The inclusion of lyrics in the digipak is a pleasant
touch to their album and allow fans and consumers to sing
along to his songs while listening to them.

13. Alt-J
Awesome Wave
The other panels in the digipak consist of song titles and lyrics to their songs. The inclusion of
lyrics in the digipak is a pleasant touch to their album and allow fans and consumers to sing
along to his songs while listening to them.

14. Alt-J
Awesome Wave
The fonts on the digipak are
small and standard fonts. The
standard font make the lyrics
easy to read and follow for the
consumer. Although there isn’t
any clear breaks on the
digipak, the song titles are
highlighted in bold to indicate
where one song starts and one
song ends.
The other panels in the digipak
consist of song titles and lyrics to
their songs. The inclusion of lyrics
in the digipak is a pleasant touch
to their album and allow fans and
consumers to sing along to his
songs while listening to them.