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Fiber X Strategy

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presentation done in Oct.2007, for the creation and launch of a consulting & training subsidiary at an existing distribution firm.

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Fiber X Strategy

  1. 1. « Entrepreneurship is the last refuge of the trouble making individual. » Mason Cooley, 1927–2002, American Teacher & Aphorist
  2. 2. AL POS 7 PRO 200 AFT 17, DR T. OC project « FiberX » FIBER OPTICS SKILLS FOR EVERYONE
  3. 3. The purpose of a business is to create a customer. Peter F. Drucker 1909-2005, American Management Consultant & Author
  4. 4. Business has only two functions : marketing and innovation. Peter F. Drucker 1909-2005, American Management Consultant & Author
  5. 5. Our mission : help telcos to build & test state-of-the-art fiber networks faster & better
  6. 6. Our business : Fiber Optics Networks Training & Consulting Services
  7. 7. Our market segments : Fiber Optics Training Services Fiber Networks Consulting Services Fiber Networks Field Tests Services
  8. 8. Fiber Optics Training Services : Hands-On Training Courses Train The Trainer Programs Educational Products
  9. 9. Fiber Networks Consulting Services : Network Design Project Management Fiber Plant Mapping & Documentation
  10. 10. Fiber Networks Field Tests Services : Fiber Characterization Services Fiber Network Testing Fiber Network Troubleshooting
  11. 11. Our customers : Telecommunications Services Providers Network Equipment Manufacturers Systems Integrators Network Design & Engineering Firms Installation & Maintenance Contractors
  12. 12. The problem : Lack of skilled technicians Scarce resources @ every player Training as a cost, not as an investment
  13. 13. Our solution : Innovative model (no “Me-Too”) Supply all necessary support services Make training help faster ROI
  14. 14. SS ED CU DIS BE TO Our business model : Low-cost, pay-per-use Annual subscription + “pay as you go” fees 3-levels membership
  15. 15. ET ED PL COM BE TO Our competitors : traditional Training firms traditional Consultancy firms traditional Distribution firms
  16. 16. Our key differentiators : On-site training & coaching Train-The-Trainer programs Educational products Fiber Plant mapping & documentation services Test & Measurement real expertise
  17. 17. The Winning Strategy : as defined by the Team
  18. 18. “FiberX” by 2013 : a major player & reference on the communications networks training & expertise markets in Europe & French-speaking countries
  19. 19. “FiberX” by 2013 : a major player & reference
  20. 20. “FiberX” by 2013 : on the communications networks training & expertise markets
  21. 21. “FiberX” by 2013 : in Europe & French-speaking countries
  22. 22. a role model is :  a reference  a no-brainer  a template
  23. 23. The (Reverse) Milestones 2013 : Role Model 2011 : Market Leader 2009 : Market Disruptor
  24. 24. The Roadmap 2008 : penetrate the market with disruptive solutions
  25. 25. The Roadmap 2009-2010 : establish positions with sustainable solutions
  26. 26. The Roadmap 2011-2012 : lead the market with innovative solutions
  27. 27. The Roadmap 2013 : create new markets thanks to role model position
  28. 28. ate s cre t rke 2013 ma w ne 2011 2012 t rke ma he dt lea 2010 ns itio os hp lis t 2009 tab rke es ma the te tra 2008 ne pe
  29. 29. Question #1 : what is “market disruptor” in the training & consulting business ?
  30. 30. Question #2 : how to ensure role-model position by 2013 ?
  31. 31. Question #3 : how to become market leader by 2011 ?
  32. 32. THE NICHES CLOUD Video Podcasts Network Security Lebanon WebTV Go Carbon Zero Aerospace Maghreb Safety Test Gear Benchmarking Quebec DOM-TOM Architects « FiberCamp » Contractors Database Home Networking Benelux Testing Tips & Tricks Audio Podcasts Comparative Tests
  33. 33. “FiberX”, soon to a fiber near you !

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