1. Amr Osman
7 Masr Lel-taamir Buildings, Sheraton Heliopolis, Cairo, Egypt
Telephone: 22 66 26 96 / 22 68 36 51
Mobile: 0100 50 40 809
E-Mail: amr281@yahoo.com
Personal Data
Name: Amr Hanafy Muhammad Osman
Nationality: Egyptian
Place &
Date of Birth: Kuwait – 23.02.1981
Military Status: Exempted
Marital Status: Single
Education
Bachelor Of Commerce [English Section]
Ain Shams University, Cairo, Egypt, 2002
Major: Accounting
Grade: Good [689.5]
Thanaweya Amma
Al-Farouk Islamic Language School, Cairo, Egypt, 1998
Science Section
Score: 95.5%
Career Objective
Searching for a career that could be more creative & challenging than opportunity
in the field of Marketing preferably in Market Research
to enhance & make good use of my academic background & accumulated experience.
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2. Background Summary
Marketing Skills:
Professional Marketing Certificate,
Completed level one and 2 levels in progress
AUC, CACE, 2008
Marketing Communication Specialist Diploma,
Part of MIBA Scholarship sponsored by OUDA
ALBA university, ICCD, 2009
Language Skills:
Language Reading Writing Conversation
.Ex Good fair .Ex Good fair .Ex Good fair
Arabic √ √ √
English √ √ √
French √ √ √
Passed AUC's EPT/WPT test scoring 90%
Attained English Conversation Courses
Sadat Academy For Management Sciences, 2003
Scores: Level [1]: 95% Level [2]: 95%
Computer Skills:
SPSS Program
Attained Excel Course [Core]
YAT Education Center, 2003
V. Good user of Microsoft Office Package
Excellent user of Internet Options
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3. Other Skills:
Honored as the ideal employee at Income Marketing Co., 2009
Active in Community and Charity works.
Previous Courses
People Styles at Work
Knowledge Egypt, 2009
Flash MX
Egyptian Radio & TV Institute, 2005
Graphic Diploma
KIT Education Center, 2004
Communication Skills
Resala Training Center, 2004
Work Experience
Logic Management Services
Type of business: Market Research and Management Services
Job Title: Senior Research Executive
From: Dec. 2010
To: Present
Job Description:
Collect, analyze, interpret and present information in order to explore the potential market for
a product or service.
Work with the immediate line manager and participates in handling research briefs; Local &
International studies
Handle various types of Ad-Hoc & Tracker studies; concepts testing, products testing, Ad
testing, usage & attitude, branding equity, branding health check, enterprise health check,..
Handle various types of qualitative & quantitative techniques; Focus Groups, In depth
Interviews, Central location Tests (CLT)
Supervise fieldwork activities in order to maintain a proper performance in field
Coordinate with the Data Processing department
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4. Report writing including research design, template formatting and presentation
Travel abroad when necessary
Industries Exposed to:
Telecommunication: Vodafone
FMCG (Food - Cosmetics - Body Care): Americana, Eva Cosmetics, EgySwiss,
Retailing: B-Tech
Electronic Appliances: SAMSUNG
Industrials: SCIB
Education: GEMS
Human Resources: Savola
Medical: Al Salam Hospital
Pharmaceuticals: Eva Pharma
Unionaire Group
Type of business: Engineering Industries & Air Conditioning
Job Title: Market Research Executive
From: Jan. 2010
To: Dec. 2010
Job Description:
- Design and conduct specialized market consumers’ surveys concerning their preferences about
home appliances prices, specifications, purchasing points, etc.
- Prepare quarterly marketing research reports scanning all Egypt’s governorates covering the
following tasks:
Bank up all home appliances traders in Egypt providing the company with their locations,
contacts, business sizes, etc.
Measure home appliances traders’ satisfaction with Unionaire’s range of products; Cookers,
Washing Machines, TVs and LCDs, Identifying the advantages and disadvantages of the
company’s products, pricing strategy and after sales services, sales men interaction, etc.
Identify the key player manufactures in the market and their market shares of each product in
the company’s range.
Identifying which specifications of the products in Unionaire’s range are dominating the market
and most preferable to end users.
Design and update a complete profile of all the main competitors in the market; product range,
prices, offers, promotions, advertising tools, etc.
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5. Incom Marketing ( member in Alliance of International Market Research Institute (a.i.m.r.i.) – England )
Type of business: Market Research & Feasibility Studies
Job Title: Market Research Analyst
From: Sept. 2007
To: Jan. 2010
:Job Description
Collect and analyze data on customer demographics, preferences, needs, and buying habits to
identify potential markets and factors affecting product demand.
Measure and assess customer and employee satisfaction.
Seek and provide information to help companies determine their position in the marketplace.
Conduct research on consumer opinions and marketing strategies, collaborating with marketing
professionals, statisticians and other professionals.
Gather data on competitors and analyze their prices, sales, and method of marketing and
distribution.
Monitor industry statistics and follow trends in trade literature.
Devise and evaluate methods and procedures for collecting data (such as surveys or
questionnaires) or arrange to obtain existing data.
Studies:
Marketing feasibility study to establish a factory for the production of M.D.F & H.D.F in the Egyptian
market for the benefit of Arab investors.
Marketing feasibility study to establish a private hospital in New Cairo City for the benefit of Al-
Marasem International Company.
Demand estimation of the products of Egypt International Company for Food products (Super
Foods)
Marketing feasibility study for Hyde Park real estate project (area of 1500 acres) located in New
Cairo City for the benefit of DAMAC Properties Egypt
Marketing feasibility study of High end real estate projects in New Cairo City for the benefit of Al-
Rowad for Real Estate Developments
Marketing feasibility study of a real estate project on an area of 300 thousand square meters
located in Al-Bohyrat region north of Mecca for the benefit of SAPAC, KSA
Study the market of diesel oil and gasoline cars in Egypt
Marketing feasibility study for the establishment of a shopping center specialized in Automotive
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6. supplies in Riyadh, KSA
Arab Bank
Job Title: Customer Service Representative [Teller]
From: July 2006
To: July 2007
Job Description: Handel Cash deposits, Cash/Check withdrawals, Forex exchanging, Remittances.
Egyptian Radio & Television Union
Job Title: Graphic Designer
From: November 2003
To: July 2006
Job Description: Design web pages, Graphic Designing , Data collection, Net Searching and Data entry
Golden Pyramids Plaza Co.
Job Title: Accountant
From: May 2003
To: November 2003
Junior Accountant at the owner company of CityStars Project
Job Description:
Other Qualifications
Talented, highly motivated, Fast learner, presentable, team worker, seeking a good chance to enhance and
expand my capabilities in the field of Marketing Research
References Furnished Upon Request
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