1. Focus group findings
Would you buy a 80s magazine?
9/10 people said yes.
What is the maximum would you spend on a music magazine?
2 people £1-£2 five people said £2-£3 and 3 people said £3+
What 80s artists do you like?
I got wide verity of answers but the most popular artists are, wham, Dexys midnight runners, Rick
Astley and A-Ha.
Do you think pure groove is a good name for a 80s magazine?
All 10 people I asked liked it.
What would you prefer the front cover to look like?
The most popular answer was a large image on its own with title and cover lines.
Would you prefer a single artist or band on the cover?
Most popular was single artist.
Would a photo of a single artist or band looking directly at the camera get your attention more.
Yes was the most popular answer.
What would you prefer the contents page to like?
Have small images dotted around page with a large list.
Where would you rather see a large image on the double page spread?
The most popular answer is to the left of the double page spread.
What would you prefer the double page spread to be about?
A 80s megastar talking about their life back in the 80s when the fame was at its highest. Was the
most popular.