2. Upgrade
Lifestyle
Mr.FernandoArroyo
ManagingDirector,
NatasianCorporationPvt.Ltd.
FORWARD
Through ourbrand,The SwissLaundrywe provide a great
franchiseopportunitytothoseambitiousentrepreneurswho
wanttobepartofoneofthehighestgrowingindustries.By
bringingtoIndianewconceptsfrom ourexperienceinEurope,
wearesettingnew standardsintheGarmentCleaningsector.
Oursetupsarefullymechanisedwithimportedequipmentand
ourstaff trained in the mostmodern Wet& DryCleaning
techniquesandprocesses.techniquesandprocesses.
Weofferacompletesupporttorunthebusiness.From site
selectionandplanning/installationoftheequipmenttotraining
ofthecrewandcompleteassistanceonmarketing.Weconsider
thislastpointasessentialtothecompletesuccessofthethe
business,thatiswhywehavedesignedamarketingtooltomake
averydetailedfollowupofalltheactivities,totakeadvantageof
anyopportunity.WeconsiderourFranchiseesaspartners.We
willwillwalktogetherwiththem inthisexcitingjourney,thatis
reshapingthelaundrysectorin theWorld´ssecond largest
consumptionmarket,India.
3. EUROPEANLAUNDRYCONCEPT
ABOUT
TheSwissLaundryprovidesprofessional
dry and wet cleaning services for
day-to-day and ornamentalgarments.
Ourteam gainedyearsofexperiencein
EuropeandIndiaandpassedcomplete
training from prestigious Spanish
Institute ofLaundryand DryCleaning
“Roman“Roman Prado”to deliversatisfactory
servicestoourcustomers.
OURPRESENCE
PLAN:PANINDIAEXPANSION
4. HUMAN
RESOURCES
Theteam shouldbeeducated.Shouldknow
whattheyaredoingandwhataretheclient
needs.
Thekeytoprogressisin
being first and/or being
mostinnovative with the
approach.
TECHNOLOGY
APPLICATION
Advancedandtopqualitylaundryequipment
isthekeytoprosperousbusiness.Youshould
useonlythebestequipmentandchemicalsfor
yourday-to-dayoperations.
RE
DEFINING
EDUCATINGTHROUGH
MARKETING
SOCIAL
CAMPAIGN
VIDEO
MARKETING
DIRECT
MARKETING
SOFTWARE
SITESELECTION
&DESIGNING
Accessibilityisthemostimportantfactor.We
believeinbeingpresentatplaceswherepeople
can easily locate us,walk-in to feelthe
difference.
SOCIALMEDIA
CREATIVITY
ADVERTISHING STRATEGY
RESEARCH
CONCEPTS
MOBILEMARKETING
BILLBOARDS
APPROACHES
APPROACHES
CLASSIFIED
POSITIONING
PICTURES
NOTEBOOKS BENEFITS
BLOG
POST
SITE
MANAGEMENTS
NEWSLETTER
EMAILER
BRANDING
DIGITAL
DEVELOPMENT
SELLING
FANBASE
BRAND
TRENDS
SUPPORT
PERSONALIZATIONS
KNOWLEDGE
HOW TO
PRINTMEDIA
HOARDING
FACEBOOK
TWITTER
PLANNING
CONTENT
Welearnbyexampleandbydirectexperiencebecause
therearereallimitstotheadequacyofverbalinstruction.
-Malcolm Gladwell
8. IT’SALLABOUTDRYCLEANING
Today In India only 5% of
laundry sector is organized.
The Swiss Laundry with its
presenceplanstoredefinethis
sector. We plan to reach
everyone in India with our
services.Oursimpleobjective
isistoupgradelifestyleofpeople
in India.To accomplish this
vision wewould liketowork
withotherentrepreneursand
expand our presence PAN
INDIA.Sowhatweproposeis
anopportunityforyoutobe
ableable to upgrade lifestyle of
yourcitywiththepresenceof
premium brandlikeTheSwiss
Laundry.
OPPORT
UNITY
TOREDEFINETHE
LAUNDRYSECTOR,
TOGETHER
Clean&
Lucrative
Investment
FRANCHISE
PROGRAM
WHAT
WEPROPOSE
INVESTMENTINFO
ELEMENT EXPRESS REFURBISHED PREMIUM
AREA
EQUIPMENTCOST
CONSUMABLECOST
IMPROVEMENTINTERIORS
TRANING&SOFTWARE
FRANCHISEFEE
TTOTAL
500sq.ft.
17.5LACS
1.5LACS
3LACS
1LACS
2LACS
2525LACS
1200sq.ft.
27LACS
3LACS
5LACS
1LACS
4LACS
4040LACS
1200sq.ft.
41LACS
3LACS
5LACS
1LACS
5LACS
5555LACS
Let'sbehonest,
Laundrysectorisdiverse
Sowecustomizeasperneed.
There'sawaytodoitbetterFindit.
-ThomasA.Edison
Lets