6. Yes.
No.
I don’t know what GDPR is.
6
3ConclusionsFrom287,000ConsumerOpinionsonMobileMarketing
“ “After GDPR came into effect, do you feel that you
have a better understanding of how companies use
your data?
8%
55%
37%
7. GDPR Has Not Been
Taken Seriously Enough
7
3ConclusionsFrom287,000ConsumerOpinionsonMobileMarketing
Seriously ?
11. 11
Consent Notices Are
Failing Consumers
3ConclusionsFrom287,000ConsumerOpinionsonMobileMarketing
of consumers do not read
consent notices.
78% 52%
still do not understand how
data is used after reading
consent notices.
18
mins
Average time it takes to
read a privacy policy.