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Twiplomacy 2014 Presentation Asia

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How do Asia's leaders tweet? Are they only broadcasting or are they conversational, personally engaging with their followers? Burson-Marsteller’s annual Twiplomacy study looks specifically at the connections between heads of state and governments and foreign ministers, covering a record 643 Twitter accounts in 161 countries.

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Twiplomacy 2014 Presentation Asia

  1. 1. Twiplomacy 2014 DiploFoundation, Geneva 03.07.2014 #Twiplomacy @Luefkens @BMdigital @Twiplomacy
  2. 2. 83%of all governments have a Twitter presence 90Foreign Ministries 65Foreign Ministers 163Heads of State & Government are on Twitter
  3. 3. How Asian Leaders Connect on Twitter 3
  4. 4. How Asian Leaders Connect on Twitter 4
  5. 5. How Asian Leaders Connect on Twitter 5
  6. 6. How Asian Leaders Connect on Twitter 6
  7. 7. How Asian Leaders Connect on Twitter 7
  8. 8. How World Leaders Connect on Twitter 8
  9. 9. How Asian Leaders Connect on Twitter 9
  10. 10. Twiplomacy Live 10
  11. 11. Thank you Matthias.Luefkens@bm.com @Luefkens @BMdigital http://bur.sn/yqBi1

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