SlideShare a Scribd company logo
HTML 5
           and
Search Engine Optimization




         www.localnumberone.com
HTML 5
It is true that the changes and the new
concepts in HTML 5 will impact Web
developers and designers much more than SEO
experts but still it is far from the truth to say
that HTML 5 will not mean changes in the
Organic SEO policy.

HTML 5 will still be an XML based presentation
language. HTML 5 is designed in a way that it
will be backward compatible to HTML 4, its
predecessor. Because of this HTML 5 opens a
lot of doors, and will still be very important for
SEO.


                      www.localnumberone.com
What HTML 5 Can Offer

• It is SEO-friendly when it comes to website crawling and
  indexing
• Brings several improvements in usability and user
  experience
• Has several new tags that will help developers classify
  Important content
• Is awesome for sites rich in media (audio & video)
• Is an amazing alternative to Flash and Silverlight
• Is going to be heavily used for mobile apps and games




                         www.localnumberone.com
How SEO Benefits From HTML5


If you have a site that is nothing but Flash, you will
definitely see benefits to switching to HTML5.


• HTML 5 will be helpful for your website, ability to
  drive organic search traffic.
• HTML 5 is important because it can be easily
  identifiable by Google when indexed.
• HTML 5 includes easily indexable tags




                        www.localnumberone.com
www.localnumberone.com
New Tags in HTML5
  <canvas>
  <video>
  <audio>

  Content specific HML5 tags:

  <article>/strong>
  <section>
  <header>
  <footer>
  <nav>
  <hgroup>
  <aside>
  <summary>
  <details>
  <time>


             www.localnumberone.com
Who is already adopting HTML5?




             www.localnumberone.com
Summary
HTML5 is a great new technology designed to make life
easier and for better web experience. May Google
never provide additional benefit to websites if it
designed in HTML 5. But if you using the same and
Google give the priority to it then you will be the first to
get the benefit.

HTML 5 is good for SEO because through it we can tell
the search engine what section of your website is for
what like header and footer.




                             www.localnumberone.com
Local Number One




  www.wondershare.com

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Html5 & SEO

  • 1. HTML 5 and Search Engine Optimization www.localnumberone.com
  • 2. HTML 5 It is true that the changes and the new concepts in HTML 5 will impact Web developers and designers much more than SEO experts but still it is far from the truth to say that HTML 5 will not mean changes in the Organic SEO policy. HTML 5 will still be an XML based presentation language. HTML 5 is designed in a way that it will be backward compatible to HTML 4, its predecessor. Because of this HTML 5 opens a lot of doors, and will still be very important for SEO. www.localnumberone.com
  • 3. What HTML 5 Can Offer • It is SEO-friendly when it comes to website crawling and indexing • Brings several improvements in usability and user experience • Has several new tags that will help developers classify Important content • Is awesome for sites rich in media (audio & video) • Is an amazing alternative to Flash and Silverlight • Is going to be heavily used for mobile apps and games www.localnumberone.com
  • 4. How SEO Benefits From HTML5 If you have a site that is nothing but Flash, you will definitely see benefits to switching to HTML5. • HTML 5 will be helpful for your website, ability to drive organic search traffic. • HTML 5 is important because it can be easily identifiable by Google when indexed. • HTML 5 includes easily indexable tags www.localnumberone.com
  • 6. New Tags in HTML5 <canvas> <video> <audio> Content specific HML5 tags: <article>/strong> <section> <header> <footer> <nav> <hgroup> <aside> <summary> <details> <time> www.localnumberone.com
  • 7. Who is already adopting HTML5? www.localnumberone.com
  • 8. Summary HTML5 is a great new technology designed to make life easier and for better web experience. May Google never provide additional benefit to websites if it designed in HTML 5. But if you using the same and Google give the priority to it then you will be the first to get the benefit. HTML 5 is good for SEO because through it we can tell the search engine what section of your website is for what like header and footer. www.localnumberone.com
  • 9. Local Number One www.wondershare.com