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December / 2011
Agenda


1. The Company
2. Drivers and opportunities
3. Competitive advantages
4. Financials
5. 2012 Brazilian Macroeconomic scenario




                                                    2
Company: integrated business platform




   57,077cars                                                      30,732 cars
   2.7million clients                                              693 clients
   240 locations                                                   293 employees
   3,810 employees

                                        Synergies:
                                    bargaining power
                                    cost reduction
                                    cross selling




    12,285 cars                                           75.4% sold to final consumer
    195 locations in Brazil                               61 stores
    46 locations in South America                         822 employees
    32 employees




This integrated business platform gives Localiza flexibility and superior performance.
                                                                                                             3
                                                                                         Based on the 3Q11
Company: stable management
      BOARD OF DIRECTORS




                  CEO                                 Salim Mattar – 38y


                                       Car
                                    Acquisition

                                      Legal


                  COO                                 Eugênio Mattar – 38y




                                                   Human                            Administration
                        Financial                 Resources                IT
Gina Rafael – 30y



Bruno         Roberto Mendes – 26y            Daltro Leite – 26y
Andrade – 19y



João Andrade – 7y
                                     Localiza has a lean and efficient structure.

Marco Antônio                       The succession process is already planned.
Guimarães – 21y

                                                                                                     4
Company: financial cycle – car rental

                                                 1-year cycle
                                                                                                       Net car sale revenue
                                                                                                               $25.5

                                                       Revenue


          1       2   3    4     5            Expenses, interest and tax      8    9     10       11   12


     $26.6
Car acquisition
                                                           Car Rental                     Seminovos             Total
                                                        per operating car              per operating car        1 year
                                                         R$           %                 R$          %             R$
        Revenues                                           19.5     100.0%                27.9     100.0%           47.4
        Cost                                                (8.2)    -42.2%                                         (8.2)
        SG&A                                                (2.8)    -14.5%               (2.3)         -8.4%       (5.2)
        Net car sale revenue                                                              25.5          91.6%       25.5
        Book value of car sale                                                           (24.7)        -90.0%      (24.7)
                                             EBITDA          8.5           43.4%           0.8           2.9%        9.3
        Depreciation (vehicle)                                                            (1.5)         -5.5%       (1.5)
        Depreciation (non-vehicle)                          (0.4)          -1.8%          (0.1)                     (0.5)
        Interest on debt                                                                  (2.0)         -7.2%       (2.0)
        Tax                                                 (2.4)      -12.1%              0.7           2.5%       (1.6)
                                     NET INCOME              5.8        29.5%             (2.2)         -7.7%        3.6
        NOPAT                                                                                                       5.1
        ROIC  *                                                                                                   17.7%     Spread
        Cost of debt after tax                                                                                     7.9%     9.8p.p.
        * Investment in cars and PP&E (8%)                                                                                            5
Company: financial cycle – fleet rental

                                            2-year cycle                                         Net car sale revenue
                                                                                                         26.8


                                                 Revenue



            1     2   3   4      5      Expenses, interest and tax   20     21     22    23   24


     33.8
Car acquisition
                                           Fleet Rental                 Seminovos                   Total
                                         per operating car           per operating car             2 anos
                                          R$           %              R$          %                  R$
        Revenues                            32.7      100.0%            29.0     100.0%                61.7
        Cost                                 (9.4)    -28.9%                                           (9.4)
        SG&A                                  (1.8)         -5.6%          (2.2)         -7.7%         (4.1)
        Net car sale revenue                                               26.8          92.3%         26.8
        Book value of car sale                                            (26.5)        -90.0%        (26.5)
                               EBITDA        21.4           65.6%           0.3           1.0%         21.7
        Depreciation (vehicle)                                             (7.0)        -24.2%         (7.0)
        Depreciation (non-vehicle)            (0.1)         -0.2%                                      (0.1)
        Interest on debt                                                   (3.8)        -12.9%         (3.8)
        Tax                                  (6.2)         -19.0%           3.1          10.8%         (3.1)
                         NET INCOME          15.2           46.4%          (7.3)        -25.3%          7.8
                  NET INCOME per year          7.6          46.4%          (3.7)        -25.3%          3.9
        NOPAT (annualized)                                                                              5.1
        ROIC                                                                                          15.2%      Spread
        Cost of debt after tax                                                                         7.9%      7.3p.p.
                                                                                                                           6
Company: growth and profitability track record
                                                                              Revenues consolidated                                            %
                                                                                                                                R:      24.0                                  2,860.6
                                                                                                                            CAG                                 2,497.2

                                                                                                                                                                              1,4 5 0 .7
                                                                                                                                         1,823.7 1,820.9
                                                                                                                                                                1,3 2 1.9
                                                                                                                            1,505.5
                                  CAGR: 16.5%                                                                    1,126.2                 9 8 0 .8    9 2 2 .4
                                                                                                                            8 5 0 .5
                                                                                                      854.9
                                                                               5 15 .7     634.4                 5 8 8 .8
                                                                                                                                                                              1,4 0 9 .9
                                                                                                                                                                                           CAGR:
                                                                   4 5 7 .4                           4 4 6 .5                                                  1,17 5 .3
           2 12 .9   2 2 5 .9   2 3 4 .1     2 9 6 .1   4 0 2 .7                           3 0 3 .0                                      8 4 2 .9    8 9 8 .5                              23.2%
                                                                                                                 5 3 7 .4   6 5 5 .0
                                                                                           3 3 1.4    4 0 8 .4

          1997                  1999                     2001                   2003                  2005                  2007                     2009                      2011
                                                                                                                                                                            annualized
                                 Consolidated                                            Rentals                               Used car sales

                                                                               EBITDA consolidated

                                                                                                                                             %
                                                                                                                                       : 23.1
                                                                                                                            CAGR
                                                 23.9%                                                                                                                          804.0
                                           CAGR:                                                                                                                  649.5
                                                                                                                                             504.1    469.7
                                                                                                                             403.5
                                                                                                      278.1       311.4
                                             134.3       154       149.9        152.1       197.8
          42          62        85.2


          1997                  1999                     2001                   2003                  2005                   2007                     2009                      2011
                                                                                                                                                                             annualized

GDP        3.4        0.0        0.3          4.3        1.3        2.7         1.1         5.7        3.2         4.0        6.1            5.2      -0.6         7.5            3.3

Average                                       1.9                                                                                      4.3


                                                 Average growth of 25.0% p.a. in the last six years
                                                                                                                                                                                                   7
Company: GDP elasticity



                            Rental revenues growth elasticity x GDP


                                                                         Consolidated Localiza




                                                                                                    5.5x
                                                                                 Sector


                                                                                  GDP        2.8x



         2005           2006           2007           2008            2009            2010



The drivers combined with Localiza’s competitive advantages resulted in a growth above the industry level.



                                                                                                             8
Company: market share - Fleet


Car Rental division                                           Fleet Rental division



                        37.5%                                                         12.5%




                                Consolidated


                                                              23.5%
                      20.6%     20.8%      21.8%      21.4%
            18.9%




             2005     2006       2007      2008       2009    2010

                                                                                              9
                                Source: ABLA 2011 yearbook
Agenda


1. The Company
2. Drivers and opportunities
3. Competitive advantages
4. Financials
5. 2012 Brazilian Macroeconomic scenario




                                                    10
Drivers and growth opportunities




                                   11
Car rental opportunities: consolidation



                                Car rental locations in Brazil


           Airport locations                                                     Off-airport locations

                                                                                          Localiza
    Avis   Outras                                                                           336    Hertz
     35      22                       Localiza                                                      83 Unidas
                                        99                                                                  70
                                                                                                         Avis
                                                                                                          32

                                                         Others
Unidas                                                    2004
  27            Hertz
                 36




                               Off-airport market is still fragmented.


                                                                                                                 12
                                  Source: Each company website (October, 2011)
Strategy: organic growth



             Brazilian distribution                                           Network expansion

              # of locations in Brazil

                                         415    435
                        346     381
       279      312
254
                                                                          Last 12 months*      Branches

2005   2006    2007    2008    2009      2010   9M11
                                                                        Owned                     16

                                                                        Franchised                23

                                                                       Total                      39

                                                                      *as of September, 2011




                                          The network is still being expanded.
                                                                                                          13
Car rental drivers: investments

    Investments in Brazil                                                           Investments by sector



                                  12.3%
     20.8%
                                                             154
                                                                         137

R$85.8 bn                    R$150.4 bn                                             106


                  18.7%
                                                                                              38

             R$16.8 bn                                                                                      7              6           5          3
                                19.5%




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                          R$174.6 bn




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                  18.4%




                                                                               Te
             R$28.7 bn
                            Invested
                            To be invested




                                R$456 bn to be invested.
                                                                                                                                                      14
                                        Source: EXAME yearbook, 2011-2012
Car rental drivers: income and affordability

                                                    GDP per capita
                                                    (R$ thousands)
                                                                                                  19.0
                                                                                16.0     16.6
                                                                       14.2
                                                              12.8
                                             10.7     11.7
                            8.4      9.5
             6.9    7.5




            2000   2001    2002     2003    2004      2005    2006     2007     2008     2009     2010


                                         Car rental affordability

            51%                                                                                       510
                                                                                            465
                                                                                   415
                   38%                                                   380
                           37%      35%                         350
                                                       300
                                              260
                                   240
                   180    200
            151                              31%
                                                       27%
                                                               22%       20%
                                                                                  18%       16%       15%

            2000   2001    2002     2003     2004     2005     2006     2007      2008     2009       2010

                    Monthly m inim um salary (R$)      Daily rental price over m inim um salary (%)



Income increase and stable daily rental rates increased car rental affordability.
                                                                                                             15
                                   Source: Exame magazine (Dec/2010)
Car rental drivers: consumption
         Social class breakdown - %


            A/B            7%                                   11%                               16%
                             38%
             C                                                      51%
                                                                                                        57%
             D               27%
                                                                    23%
             E               28%                                                                        20%
                                                                  15%                                   8%
                            2003                                   2009                               2014e
Total population          175,000,000                         188,000,000                        200,000,000



   Air traffic passengers - million                                               Credit card holders - million

                                        154                                                                        51
                   128                                                                           45
                                %                                                                              %
   71                      20.3                                                         00
                                                                                           .0%            13.3
           .3 %                                                             15         2
         80


  2003             2009                2010                                2003                  2009              2010

                      Strong domestic drivers leads to higher volumes.
                                                                                                                          16
                              Source: FGV, BCB, Infraero, Gol, Abecs and Exame (Dec/2010)
Fleet rental drivers: outsourcing trend

                       Outsourced fleet penetration


Brazilian Market                                                                    World (%)


                                                                                                                                       58.3
Corporate fleet:
                                                                                                                           46.9
  4,200,000
                                                                                                                37.4


 Targeted fleet:                                                                                  24.5
                                                                                     16.5
    500,000                                                                13.3
                                                               8.9
                                               5.4

 Rented fleet:




                                                                                                                                    nd
                                               l
   232,000



                                                          d




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                                                                                            Fr
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                                                                             G
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                                                         C
     30,732

                   Less than 50% of targeted fleet is rented.

                                                                                                                                              17
                        Source: ABLA and Datamonitor
Used car sales drivers: affordability and penetration
                                                                    Car purchase affordability
            1       6    0                                                                                                                          6   0 0




                               148        128                                                                                               510
            1       4    0




                                                       115                                                                       465                5   0 0




                                                                              104                                      415
            1       2    0




                                                                  97                   93                   380
                                                                                                   80
                                                                                                                                                    4   0 0




                1       0 0




                    8    0                                                                                                                          3   0 0




                                                                                                   350
                    6    0




                                                                                      300                    75
                                                                              260                                      68
                                                                                                                                                    2   0 0




                    4    0
                                                                 240
                                          180          200                                                                        58        56      1   0 0




                    2    0



                               151
                         0                                                                                                                          0




                              2000        2001         2002      2003         2004    2005         2006       2007      2008         2009    2010

                                                       Number of minimum w ages to buy a new car          Monthly minimum salary (R$)


  # of inhabitants per car (2009)                                                                                    # of inhabitants per car - Brazil

   USA                        1.2
                                                                                                               8.0             7.9
   Italy                       1.5
                                                                                                                                              7.4
 France                             1.7
                                                                                                                                                              6.9
    UK                              1.8                                                                                                                              6.5

Germany                             1.8

 Mexico                                          3.6

  Brazil                                                                6.5
                                                                                                              2005             2006          2007             2008   2009

           Income increase and credit availability are the major drivers for car sales.
                                                              Source: Bradesco, ANFAVEA, PIB per capita: IPEADATA.                                                          18
Brazilian market: new cars x used cars

                                 New cars X used cars




                                                                                              8,429,309

7,016,576                       7,114,870               7,260,054                7,071,525
            6,743,699


                                                                                                 2.5x
                                                                                       2.3x
    4.3x         3.7x                   3.0x                      2.7x


                                                                                              3,329,170
1,620,657                          2,342,059                                      3,009,482
                 1,830,402                                 2,671,338

 2005         2006                2007                     2008                   2009        2010


                             New cars                      Used cars


               Used car market is currently 2.5x the new car market.

                                                                                                          19
                                  Source: FENABRAVE (Autos + light commercial)
Used car sales: 2010 market share


                   Share: Localiza used cars x Car market
                          Used cars sold: 47,285



       0.6%                              1.4%                             4.4%




                                    0KM
    Used                                                        Up to 3 years
                                 3,329,170
  8,429,309                                                      1,093,281


Used   Seminovos               0km     Seminovos            3 years old    Seminovos




                                                                                       20
                               Source: Fenabrave 2010
Used car sales: monthly sale per store


                                         Monthly sale / lots*

109
                96             91              90
                                                               84              84            81

                                                                                                               48




FIAT           VW            FORD             GM         SEMINOVOS*         SECTOR       RENAULT        PEUGEOT
                                                                             2010**


                          * Average sales per lots (excluding auto malls – 10 stores)
                               ** Total sales divided by the number of dealers




          Seminovos monthly sale per store is in line with market average.



                                                                                                                    21
 Source: Anfavea (National OEM’s Association); number of dealers from each OEM association website (nov/11 )
Used car sales strategy: network expansion


  Brazilian distribution                                                    New lots

              # of points of sale

                                    55     61                                          Points of
                             49                                      Status*
              32      35                                                                 sale
       26
13
                                                          In construction                 6
2005   2006   2007   2008   2009    2010   9M11
                                                          Contract signed                 3

                                                          Negotiation and
                                                                                          11
                                                          prospection

                                                          *as of September, 2011




                     The network is being expanded to support rentals’ growth.

                                                                                                   22
Used car sales: sold cars evolution
                    Monthly average of sold cars         4,545

                                         4,159
           3,940
                          3,860




           2010           1Q11           2Q11            3Q11



                             Sales profile


            39%                          43%            42%
                          51%


            61%                          57%            58%
                          49%


           2010           1Q11           2Q11          3Q11
                       Financed         In cash

The increase on sales was supported by the opening of new points of sale.

  The macro prudential measures impacted the sales profile in the 1Q11.
                                                                            23
Agenda


1. The Company
2. Drivers and opportunities
3. Competitive advantages
4. Financials
5. 2012 Brazilian Macroeconomic scenario




                                                    24
38 of experience managing assets



                             Profitability comes from rental divisions



                                         Renting cars                    Selling
Raising   Buying                                                          cars
money      cars
  $


                                                                         $



                                 Cash to renew the fleet or pay debt


              Pricing strategy from rental divisions: targeted spread.
                                                                                   25
Competitive advantages: raising money



      Raising     Buying                                                                         Selling
                                                Renting cars
      money        cars                                                                           cars


                   Investment grade: lower spreads and longer terms




 Global Scale     BBB- Fitch
                                   BBB+ S&P             B+ S&P             B+ Fitch      B2 Moody's
                 Baa3 Moody’s




National Scale    Aa1.br Moody’s
                                       A (bra) Fitch            BBB+ (bra) Fitch      A- (bra) Fitch
                  AA+(bra) Fitch



       Localiza raises money with lower spreads when compared to Brazilian competitors.

                                         As of October, 2011.                                              26
Competitive advantages: buying cars



     Raising       Buying                                                                  Selling
                                                 Renting cars
     money          cars                                                                    cars



                           Better conditions due to higher volumes


Localiza’ share in national sales of the three                  Purchases by brand in 2010
 largest automakers in 2010: GM, FIAT, VW


                                                                         Ford   Renault Others
                                                                         4.3%    3.1%    2.8%
                                                                                                     Fiat
                                          2.8%             GM                                       25.6%
                                                          37.0%



                                                                                                  VW
                                                                                                 27.2%

              Localiza announced the purchase of 100,000 cars for 2H11 and 2012.
                                                                                                            27
Competitive advantages: renting cars



Raising      Buying                                                                                                Selling
                                               Renting cars
money         cars                                                                                                  cars



   Brand                           Know How                                                          Brazilian distribution

                                                                                                     435




                                                                             # of branches
                                                                                                                        282
                                                                                                                         67
                                                                                                                         96

                                                                                                                        119




                                                                                               289




                                                                            # of cities
                                                                                                           64      72
                                                                                                                              46




                                                                                             Localiza      Hertz   Unidas          Avis

  The Company is present in 217 cities where the other largest networks do not operate.
                                                                                                                                          28
                             Source: Each company website (October, 2011)
Competitive advantages: selling cars



  Raising      Buying                                                               Selling
                                           Renting cars
  money         cars                                                                 cars



Sales to final consumer                                 Buffer: additional fleet




                  Selling directly to final consumer reduces depreciation.
     Cars available for sale are used by the car rental division during peaks of demand.
                                                                                              29
Agenda


1. The Company
2. Drivers and opportunities
3. Competitive advantages
4. Financials
5. 2012 Brazilian Macroeconomic scenario




                                                    30
Car Rental Division
                                       # daily rentals (thousand)


                             25.8%                                        7% 9,470
                      C AGR:                            10,734
                                                                       22.
                                   7,940     8,062                  7,720
                       5,793                                                                7%
           4,668                                                                         12.
 3,411                                                                                2,863      3,227



 2005      2006        2007        2008      2009        2010       9M10     9M11     3Q10       3Q11



                                       Net revenues (R$ million)


                         : 25.4%                         802.2
                                                                         1% 714.2
                    CAGR
                                   565.2     585.2                    26.
                                                                    566.6
                        428.0
                                                                                            9%
            346.1                                                                        15.
  258.6                                                                                       241.8
                                                                                     208.7



   2005     2006        2007       2008       2009      2010        9M10    9M11     3Q10     3Q11

Average rental rate increased due to a change in the business mix and better negociations.
                                                                                                         31
Quarterly evolution of the number of rental days




     2011                                       +23.4%
                            +27.8%
            +29.3%
     2010                                                Excluding effects of election


     2009


         1Q                2Q                3Q                 4Q




3Q comps are higher in the car rental due to the effects of 2010 elections.



                                                                                         32
Fleet Rental Division
                                        # daily rentals (thousand)



                             19.1%
                   CAGR:
                                                                                   %
                                             7,099
                                                        8,044               20.9   7,086
                                6,437
                                                                     5,862
                                                                                                     3%
                                                                                                  20.
                    5,144
          4,188
3,351
                                                                                           2,046          2,461



2005      2006      2007        2008         2009       2010         9M10          9M11    3Q10           3Q11


                                        Net revenues (R$ million)


                             : 20,5%
                     CAGR                                                  9%
                                              303.2
                                                        361.1           27, 332.9
                                268.4
                                                                     260.2
                                                                                                     4%
                                                                                                  26,
                     219.8
           184.0
  142.0
                                                                                           92.9       117.4



  2005      2006     2007        2008         2009      2010         9M10          9M11    3Q10       3Q11


           Growth in rental rate derived from the increase in basic interest rate.
                                                                                                                  33
Net Investment
                                                               Fleet increase * (quantity)

                                                                                      18,649

                                    7,957           9,930             8,642
                  10,346                                                          65,934
                                                                                                        6,121              466
  7,342
                                                 44,211                                     47,285
                                                                   43,161                            40,607            38,160               4,939            (4,142)
                                  38,050                                 34,519                               34,486            37,694
                 33,520                 30,093         34,281
26,105                 23,174
      18,763                                                                                                                             17,798
                                                                                                                                                  12,859           13,635
                                                                                                                                                           9,493


   2005             2006             2007            2008              2009            2010               9M10             9M11              3Q10             3Q11

                                                                   Purchased cars             Sold cars


                                                              Net investment (R$ million)
                                                                                    588.5
                                                                                                       260.0               31.8
                                                  354.5             281.8         1,910.4
                                   210.4
                    341.5
  243.5                                          1,335.3           1,204.2              1,321.9 1,199.6                                     167.5           (100.4)
                                  1,060.9                                                                             1,119.8 1,088.0
                  930.3                  850.5             980.8          922.4                               939.6
 690.0                    588.8
         446.5                                                                                                                           521.7
                                                                                                                                                  354.2    294.2 394.6


    2005             2006             2007           2008              2009            2010             9M10               9M11             3Q10             3Q11

                                            Purchases (accessories included)            Used car sales revenues

                                      Flexibility in the car purchase to adjust fleet to demand.
                                                                                                                                                                            34
Utilization rate and average operating fleet age


          Utilization rate and average operating fleet age



                   Elections effect                                         9 0 . %
                                                                                0




           69.9%         74.1%
                                                                    69.7%
                                                                            8 0 . %
                                                                                0




66.2%                                 66.3%      68.2%     68.9%
                                                                            7 0 . %
                                                                                0




                                                                            6 0 . %
                                                                                0




                                                                            5 0 . %
                                                                                0




                                                                            4 0 . %
                                                                                0




 6.9         6.6                                                     7.3
                           6.3                    6.3        6.5            3 0 . %
                                                                                0




                                        5.5                                 2 0 . %
                                                                                0




                                                                            1 0 . %
                                                                                0




                                                                            0 . %
                                                                              0




1Q10       2Q10          3Q10         4Q10       1Q11       2Q11    3Q11




        Utilization rate              Average operating fleet age




               Fleet is adjusted according to demand.


                                                                                      35
End of period fleet


                                  End of period fleet (quantity)



                                  19.7%                                                    9%
                            CAGR:                                                       15.     87,809
                                                                       88,060
                                                      70,295                       75,755
                                       62,515                          26,615                    30,732
            46,003       53,476                                                    25,305
                                                      22,778
 35,865                                 23,403
            14,630       17,790
11,762                                                                 61,445      50,450        57,077
                                        39,112        47,517
            31,373       35,686
24,103

2005        2006         2007            2008          2009            2010       9/30/2010     9/30/2011



                                   Car rental           Fleet rental




          The 15.9% growth in the fleet is in line with the rental volume increase.


                                                                                                            36
Consolidated net revenues
                                                                                                          R$ million



                                                                         9%
                            R: 2 3
                                  .9 %
                                                         2,497.2      20.
                     CAG                                                               2,145.4
                                  1,823.7      1,820.9             1,775.1
                    1,505.5                              1,321.9                       1,088.0
         1,126.2                  980.8        922.4                                                    0%
                                                                                                     15.
                                                                    939.6
854.9               850.5                                                                                    757.5
          588.8                                                                                  658.8
446.5                                                                             6%
                                               898.5
                                                         1,175.3            26.        1,057.4   354.2       394.6
                    655.0         842.9                             835.5
408.4     537.4                                                                                  304.6 19.1% 362.9

2005       2006      2007         2008         2009       2010      9M10               9M11      3Q10        3Q11




                                         Rentals          Seminovos




        Rental and Seminovos’ increase in volumes and prices resulted in higher revenues.



                                                                                                                       37
EBITDA
                                                                                                                     R$ million

                                 8.5   %
                         CAGR: 1
                                                                 649.5           3 0 .7 %   603.0
                                       504.1           469.7               461.3                                       %
                311.3
                          403.5                                                                                   21.0
 277.9
                                                                                                          178.7        216.2



  2005           2006      2007        2008            2009      2010       9M10            9M11          3Q10         3Q11




Divisions                 2005    2006         2007       2008   2009    2010         9M10         9M11       3Q10         3Q11


Car rental               47.5%    43.4%        46.0%     45.9%   41.9%   45.3%        45.9%     46.9%        48.7%     50.4%

Fleet Rental             65.5%    71.4%        71.3%     69.1%   68.7%   68.0%        67.4%     68.9%        68.9%     72.1%

Rentals consolidated     53.6%    52.9%        54.5%     53.3%   51.1%   52.3%        52.7%     53.8%        54.8%     57.5%


Used car sales           13.2%    4.6%         5.5%       5.6%   1.1%    2.6%         2.3%         3.1%       3.4%      1.9%


               The 30.7% growth in the EBITDA in the 9M11 was above the rental revenues increase.

                                                                                                                                  38
Average depreciation per car
                                                                                                                          R$
 Depreciation evolution - per year

                                                Financial crisis effect
                                                                                     Current market conditions

        Hot used car market                                  2,577.0
                                             2,546.0
                                                                           1,536.0         1,619.8        1,578.5
               939.1
492.3                         332.9

2005           2006              2007        2008             2009           2010           9M10 *         9M11 *
                                                                                                           * Annualized
                   Average depreciation per car remained stable in the year.

 Depreciation evolution - per quarter
                                                                          1,942.5     1,993.2

                                   1,492.3      1,580.5
                       1,318.0                             1,251.9




                        1Q10*       1Q11*         2Q10*       2Q11*          3Q10*       3Q11*
                                                                                         * Annualized

                  The launching of new models increases 3Qs depreciation.
                                                                                                                               39
Average depreciation per car
                                                                                                                          R$
 Depreciation evolution - per year
                                                 Financial crisis effect

          Hot used car market
                                                5,083.1
                                                                4,371.7                                     4,080.9
                                                                               3,509.7           3,306.0
2,981.3
                 2,383.3         2,395.8




 2005             2006               2007        2008            2009           2010              9M10 *     9M11*

                                                                                                           * Annualized


 Depreciation evolution - per quarter

                                      4,241.8                                          4,020.8
                                                            3,990.6
                                                  3,693.9
                           3,254.4
                                                                           2,989.4




                         1Q10*        1Q11*      2Q10*      2Q11*            3Q10*       3Q11*
                                                                                         * Annualized
 The fleet renewal after the end of the tax exemption resulted in higher depreciation.

                                                                                                                               40
Consolidated net income
                                                                                                                                 R$ million


                                                                                                    %
                                                                          250.5              17.6
                            190.2                                                                       212.9
                                                                                       181.1
106.5
              138.2                         127.4            116.3                                                      0. 5 %
                                                                                                                    74.9             75.3



  2005          2006         2007           2008             2009           2010        9M10            9M11       3Q10              3Q11




Reconciliation EBITDA x net income                   2009       2010    Var. R$     9M10       9M11     Var. R$    3T10     3T11       Var. R$

EBITDA – Rentals and franchising                    459.1      615.1     156.0      440.0      569.3      129.3    166.8    208.6           41.8

EBITDA – Used car sales                              10.6       34.4       23.8      21.3       33.7       12.4     11.9      7.6           (4.3)
EBITDA Consolidated                                 469.7      649.5     179.8      461.3      603.0      141.7    178.7    216.2           37.5

Cars depreciation                                  (172.3)    (146.3)      26.0    (104.3)   (143.5)      (39.2)   (37.9)   (53.9)      (16.0)

Other property and equipment depreciation           (21.0)     (21.1)     (0.1)     (15.4)     (17.4)      (2.0)    (5.1)    (5.0)           0.1
Financial expenses, net                            (112.9)    (130.1)    (17.2)     (88.8)   (137.8)      (49.0)   (31.4)   (49.8)      (18.4)
Income tax and social contribution                  (47.2)    (101.5)    (54.3)     (71.7)     (91.4)     (19.7)   (29.4)   (32.2)          (2.8)
Net income                                          116.3      250.5     134.2      181.1      212.9       31.8     74.9     75.3            0.4



                       2011 results were impacted mainly due to interest rate increase.

                                                                                                                                                    41
Free cash flow - FCF

Free cash flow - R$ million                                      2005      2006      2007        2008           2009            2010           9M11

EBITDA                                                          277.9     311.3     403.5       504.1         469.7            649.5          603.0
 Used car sales net revenues                                   (446.5)   (588.8)   (850.5)    (980.8)       (922.4)       (1,321.9)       (1,088.0)
 Depreciated cost of used car sales (*)                         361.2     530.4     760.0       874.5         855.1         1,203.2           974.5
 (-) Income tax and social contribution                         (32.7)    (42.7)    (63.4)      (52.8)        (49.0)          (57.8)          (57.3)
  working capital variation                                     (24.2)     (4.8)     13.3       (44.8)        (11.5)            54.5          (59.4)
Cash provided before capex                                      135.7     205.4     262.9       300.2         341.9            527.5          372.8
 Used car sales net revenues                                    446.5     588.8     850.5       980.8         922.4         1,321.9         1,088.0
Capex of car - renewal                                         (496.0)   (643.3)   (839.0)   (1,035.4)      (947.9)       (1,370.1)       (1,106.1)
 Net capex for renewal                                          (49.5)    (54.5)     11.5       (54.6)        (25.5)          (48.2)          (18.1)
Capex – other property and equipment, net                       (28.0)    (32.7)    (23.7)      (39.9)        (21.0)          (51.1)          (37.4)

Free cash flow before growth and interest                        58.2    118.2     250.7       205.7         295.4           428.2           317.3
Capex of car - growth                                          (194.0)   (287.0)   (221.9)    (299.9)       (241.1)          (540.3)          (13.7)
  Change in accounts payable to car suppliers (capex)           (25.5)    222.0     (51.0)    (188.9)         241.1            111.3        (195.8)
Free cash flow after growth and before interest               (161.3)     53.2     (22.2)    (283.1)         295.4             (0.8)         107.8


Fleet increase - quantity                                       7,342    10,346    7,957       9,930          8,642         18,649              466



                                              Strong cash flow generation before growth.
                                                                                                         (*) without technical discount deduction      42
Debt – ratios
                                             Balance sheet, as of 09/30/11                                   R$ million


                                  Cash; 564.6                          Other liabilities; 620.6

                             Other assets; 572.0


                                                                            Debt; 1,846.0
                                                                        Net debt; 1,281.4

                                  Fleet; 2,410.5


                                                                            Equity; 1,080.5


                                      Assets                           Liability and equity


End of period balance                                2005   2006    2007         2008         2009   2010   9M11

Fleet value / Net debt                              168%    283%    195%         140%         177%   191%   175%

Net debt / EBITDA (*)                                1.9x   1.4x     1.9x        2.5x         2.3x   2.0x    1.7x

Net debt / Equity                                    1.4x   0.7x     1.3x        2.0x         1.5x   1.4x    1.3x

EBITDA / Net financial expenses                      3.3x   4.8x     5.4x        3.8x         4.2x   5.0x    4.4x

                                                                                                            (*) annualized


                                                   Comfortable debt ratios.

                                                                                                                             43
Debt profile and costs
                                                                                                                                              R$ million
                                                                                                                            514.0
                                                                                                                                               372.0
                                                                                299.8                  249.3
                             207.7                    230.3

         0.7

        2011                 2012                     2013                      2014                   2015                 2016               2017
        Cash
        564.6

                                      Contract rate            Effective cost           2011   2012       2013      2014    2015    2016    2017       Total
                                    108.7% to 114.7%         111.1% - 114.7%
Working capital                        of CDI and               of CDI and                 -    15.0      38.7       70.0    86.3   190.0       -      400.0
                                     CDI+1.44%a.a.            CDI+1.79%a.a.
Debenture 2nd Issuance               CDI + 0.44%pa             CDI + 0.6%pa                -    66.6      66.6       66.8       -       -       -      200.0
                                    112.0% to 114.0%
Debenture 4th Issuance                                        114.2% of CDI                -    24.0      24.0       63.0    63.0    74.0   122.0      370.0
                                         of CDI
Debenture 5th Issuance               112.8% of CDI            114.5% of CDI                -       -            -       -       -   250.0   250.0      500.0
Debenture 1st Issuance:
                                      CDI +1.95%pa             CDI + 2.0%pa                -   100.0     100.0      100.0   100.0       -       -      400.0
Total Fleet
                                     TJLP + 3.8%pa /          TJLP + 3.8%pa /
Other                                                                                    0.7     2.1          1.0       -       -       -       -        3.8
                                      CDI + 2.3%pa             CDI + 2.3%pa
Interests accrued until
                                            -                        -                  76.0       -            -       -       -       -       -       76.0
09/30/11, net of interest paid
Cash and cash equivalents
                                            -                        -             (564.6)         -            -       -       -       -       -   (564.6)
on 09/30/11
Net debt                                    -                        -             (487.9)     207.7     230.3      299.8   249.3   514.0   372.0   1,385.2

                                                       6 years term for debt payment.
                                                                                                                                                               44
Spread

   24.8%
                                             21.3%
                        18.7%                                   17.0%                                                             16.9%
                                                                                                          16.9%
        11.2p.p.
                                                                                        11.5%
                              7.8p.p.             12.9p.p.                                                                           8.0p.p.
                                                                    8.8p.p.                                      9.1p.p.
                                                                                            3.7p.p.
    13.6%
                        10.9%                                                                                                     8.9%
                                              8.4%               8.2%                   7.8%              7.8%

    2005                 2006                 2007               2008                   2009              2010                    9M11 *

                                            Interest on debt after tax                  ROIC                                      * Annualized


                                                       2005     2006          2007         2008        2009         2010          9M11
Average capital investment - R$ million                 606.3    986.2        1,137.5      1,642.3     1,702.3      1,984.6       2,428.8
NOPAT margin (over rental net revenues)                37.0%    34.5%          36.9%        32.1%       21.9%        28.6%         29.2%
Turnover of average capital investment
(over rental net revenues)                              0.67x    0.55x         0.58x           0.53x    0.53x         0.59x         0.58x
ROIC                                                   24.8%    18.7%          21.3%        17.0%       11.5%        16.9%         16.9%
Interest on debt after tax                             13.6%    10.9%           8.4%            8.2%     7.8%          7.8%         8.9%
Spread (ROIC – Interest after tax) - p.p.                11.2      7.8          12.9             8.8       3.7             9.1        8.0


                                                     Spread of 8.0p.p. in 2011.

                                                                                                                                                 45
Agenda


1. The Company
2. Drivers and opportunities
3. Competitive advantages
4. Financials
5. 2012 Brazilian Macroeconomic scenario




                                                    46
Macroeconomic scenario

          GDP                                  CPI - IPCA                                Selic rate
 7.5%
                                                   6.5%                                      11.8%
                                      5.9%                      5.6%              9.7%                10.5%
           3.2%      3.5%




  2010     2011E     2012E            2010        2011E         2012E             2010       2011E    2012E


Strengths                                          Weaknesses
  solid financial system                            deficient infrastructure
  high compulsory deposit                           low educational standards
  low standards of unemployment                     high tax burden
  robust international reserve                      bureaucracy
  primary surplus
Threats                                            Opportunities
  increase in inflation                             crisis opened space for reduction in Selic rate
  indexation                                        monetary policy: deposit requirement and macro
  household indebtness                              prudential measures
  increase in default                               infrastructure investments with private partnership
                                                    investment in education

                                                                                                              47
                        Source: IMF / BCB / Bradesco / Itaú / Citi / Valor Econômico
IR Team




                        Roberto Mendes                                                  Silvio Guerra                                                Nora Lanari
                           CFO - RI                                                           RI                                                             RI


                  Website: www.localiza.com/ir                                    E-mail: ri@localiza.com                                Phone: 55 31 3247-7024


Disclaimer
The material presented is a presentation of general background information about LOCALIZA as of the date of the presentation. It is information in summary form and does not purport to
be complete. It is not intended to be relied upon as advice to potential investors. This presentation is strictly confidential and may not be disclosed to any other person. No representation
or warranty, express or implied, is made concerning, and no reliance should be placed on, the accuracy, fairness, or completeness of the information presented herein.

This presentation contains statements that are forward-looking within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.
Such forward-looking statements are only predictions and are not guarantees of future performance. Investors are cautioned that any such forward-looking statements are and will be, as
the case may be, subject to many risks, uncertainties and factors relating to the operations and business environments of LOCALIZA and its subsidiaries that may cause the actual results
of the companies to be materially different from any future results expressed or implied in such forward-looking statements.

Although LOCALIZA believes that the expectations and assumptions reflected in the forward-looking statements are reasonable based on information currently available to LOCALIZA’s
management, LOCALIZA cannot guarantee future results or events. LOCALIZA expressly disclaims a duty to update any of the forward-looking statement.
Securities may not be offered or sold in the United States unless they are registered or exempt from registration under the Securities Act of 1933. Any offering of securities to be made in
the United States will be made by means of an offering memorandum that may be obtained from the underwriters. Such offering memorandum will contain, or incorporate by reference,
detailed information about LOCALIZA and its business and financial results, as well as its financial statements.
This presentation does not constitute an offer, or invitation, or solicitation of an offer, to subscribe for or purchase any securities. Neither this presentation nor anything contained herein
shall form the basis of any contract or commitment whatsoever.




                                                                                                                                                                                                   48

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Localiza's Integrated Business Platform and Growth Strategy

  • 2. Agenda 1. The Company 2. Drivers and opportunities 3. Competitive advantages 4. Financials 5. 2012 Brazilian Macroeconomic scenario 2
  • 3. Company: integrated business platform 57,077cars 30,732 cars 2.7million clients 693 clients 240 locations 293 employees 3,810 employees Synergies: bargaining power cost reduction cross selling 12,285 cars 75.4% sold to final consumer 195 locations in Brazil 61 stores 46 locations in South America 822 employees 32 employees This integrated business platform gives Localiza flexibility and superior performance. 3 Based on the 3Q11
  • 4. Company: stable management BOARD OF DIRECTORS CEO Salim Mattar – 38y Car Acquisition Legal COO Eugênio Mattar – 38y Human Administration Financial Resources IT Gina Rafael – 30y Bruno Roberto Mendes – 26y Daltro Leite – 26y Andrade – 19y João Andrade – 7y Localiza has a lean and efficient structure. Marco Antônio The succession process is already planned. Guimarães – 21y 4
  • 5. Company: financial cycle – car rental 1-year cycle Net car sale revenue $25.5 Revenue 1 2 3 4 5 Expenses, interest and tax 8 9 10 11 12 $26.6 Car acquisition Car Rental Seminovos Total per operating car per operating car 1 year R$ % R$ % R$ Revenues 19.5 100.0% 27.9 100.0% 47.4 Cost (8.2) -42.2% (8.2) SG&A (2.8) -14.5% (2.3) -8.4% (5.2) Net car sale revenue 25.5 91.6% 25.5 Book value of car sale (24.7) -90.0% (24.7) EBITDA 8.5 43.4% 0.8 2.9% 9.3 Depreciation (vehicle) (1.5) -5.5% (1.5) Depreciation (non-vehicle) (0.4) -1.8% (0.1) (0.5) Interest on debt (2.0) -7.2% (2.0) Tax (2.4) -12.1% 0.7 2.5% (1.6) NET INCOME 5.8 29.5% (2.2) -7.7% 3.6 NOPAT 5.1 ROIC * 17.7% Spread Cost of debt after tax 7.9% 9.8p.p. * Investment in cars and PP&E (8%) 5
  • 6. Company: financial cycle – fleet rental 2-year cycle Net car sale revenue 26.8 Revenue 1 2 3 4 5 Expenses, interest and tax 20 21 22 23 24 33.8 Car acquisition Fleet Rental Seminovos Total per operating car per operating car 2 anos R$ % R$ % R$ Revenues 32.7 100.0% 29.0 100.0% 61.7 Cost (9.4) -28.9% (9.4) SG&A (1.8) -5.6% (2.2) -7.7% (4.1) Net car sale revenue 26.8 92.3% 26.8 Book value of car sale (26.5) -90.0% (26.5) EBITDA 21.4 65.6% 0.3 1.0% 21.7 Depreciation (vehicle) (7.0) -24.2% (7.0) Depreciation (non-vehicle) (0.1) -0.2% (0.1) Interest on debt (3.8) -12.9% (3.8) Tax (6.2) -19.0% 3.1 10.8% (3.1) NET INCOME 15.2 46.4% (7.3) -25.3% 7.8 NET INCOME per year 7.6 46.4% (3.7) -25.3% 3.9 NOPAT (annualized) 5.1 ROIC 15.2% Spread Cost of debt after tax 7.9% 7.3p.p. 6
  • 7. Company: growth and profitability track record Revenues consolidated % R: 24.0 2,860.6 CAG 2,497.2 1,4 5 0 .7 1,823.7 1,820.9 1,3 2 1.9 1,505.5 CAGR: 16.5% 1,126.2 9 8 0 .8 9 2 2 .4 8 5 0 .5 854.9 5 15 .7 634.4 5 8 8 .8 1,4 0 9 .9 CAGR: 4 5 7 .4 4 4 6 .5 1,17 5 .3 2 12 .9 2 2 5 .9 2 3 4 .1 2 9 6 .1 4 0 2 .7 3 0 3 .0 8 4 2 .9 8 9 8 .5 23.2% 5 3 7 .4 6 5 5 .0 3 3 1.4 4 0 8 .4 1997 1999 2001 2003 2005 2007 2009 2011 annualized Consolidated Rentals Used car sales EBITDA consolidated % : 23.1 CAGR 23.9% 804.0 CAGR: 649.5 504.1 469.7 403.5 278.1 311.4 134.3 154 149.9 152.1 197.8 42 62 85.2 1997 1999 2001 2003 2005 2007 2009 2011 annualized GDP 3.4 0.0 0.3 4.3 1.3 2.7 1.1 5.7 3.2 4.0 6.1 5.2 -0.6 7.5 3.3 Average 1.9 4.3 Average growth of 25.0% p.a. in the last six years 7
  • 8. Company: GDP elasticity Rental revenues growth elasticity x GDP Consolidated Localiza 5.5x Sector GDP 2.8x 2005 2006 2007 2008 2009 2010 The drivers combined with Localiza’s competitive advantages resulted in a growth above the industry level. 8
  • 9. Company: market share - Fleet Car Rental division Fleet Rental division 37.5% 12.5% Consolidated 23.5% 20.6% 20.8% 21.8% 21.4% 18.9% 2005 2006 2007 2008 2009 2010 9 Source: ABLA 2011 yearbook
  • 10. Agenda 1. The Company 2. Drivers and opportunities 3. Competitive advantages 4. Financials 5. 2012 Brazilian Macroeconomic scenario 10
  • 11. Drivers and growth opportunities 11
  • 12. Car rental opportunities: consolidation Car rental locations in Brazil Airport locations Off-airport locations Localiza Avis Outras 336 Hertz 35 22 Localiza 83 Unidas 99 70 Avis 32 Others Unidas 2004 27 Hertz 36 Off-airport market is still fragmented. 12 Source: Each company website (October, 2011)
  • 13. Strategy: organic growth Brazilian distribution Network expansion # of locations in Brazil 415 435 346 381 279 312 254 Last 12 months* Branches 2005 2006 2007 2008 2009 2010 9M11 Owned 16 Franchised 23 Total 39 *as of September, 2011 The network is still being expanded. 13
  • 14. Car rental drivers: investments Investments in Brazil Investments by sector 12.3% 20.8% 154 137 R$85.8 bn R$150.4 bn 106 18.7% 38 R$16.8 bn 7 6 5 3 19.5% n as i ty ng as e n s io ag er ti o en g ic si at th il/ ew rta tr ou ic Ar O O ec R$174.6 bn un /s o H sp El er m at an m W co Tr le 18.4% Te R$28.7 bn Invested To be invested R$456 bn to be invested. 14 Source: EXAME yearbook, 2011-2012
  • 15. Car rental drivers: income and affordability GDP per capita (R$ thousands) 19.0 16.0 16.6 14.2 12.8 10.7 11.7 8.4 9.5 6.9 7.5 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Car rental affordability 51% 510 465 415 38% 380 37% 35% 350 300 260 240 180 200 151 31% 27% 22% 20% 18% 16% 15% 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Monthly m inim um salary (R$) Daily rental price over m inim um salary (%) Income increase and stable daily rental rates increased car rental affordability. 15 Source: Exame magazine (Dec/2010)
  • 16. Car rental drivers: consumption Social class breakdown - % A/B 7% 11% 16% 38% C 51% 57% D 27% 23% E 28% 20% 15% 8% 2003 2009 2014e Total population 175,000,000 188,000,000 200,000,000 Air traffic passengers - million Credit card holders - million 154 51 128 45 % % 71 20.3 00 .0% 13.3 .3 % 15 2 80 2003 2009 2010 2003 2009 2010 Strong domestic drivers leads to higher volumes. 16 Source: FGV, BCB, Infraero, Gol, Abecs and Exame (Dec/2010)
  • 17. Fleet rental drivers: outsourcing trend Outsourced fleet penetration Brazilian Market World (%) 58.3 Corporate fleet: 46.9 4,200,000 37.4 Targeted fleet: 24.5 16.5 500,000 13.3 8.9 5.4 Rented fleet: nd l 232,000 d in k ce y zi lic U n an a ra la an la b Sp m ol B pu Po Fr er H Re G ch ze C 30,732 Less than 50% of targeted fleet is rented. 17 Source: ABLA and Datamonitor
  • 18. Used car sales drivers: affordability and penetration Car purchase affordability 1 6 0 6 0 0 148 128 510 1 4 0 115 465 5 0 0 104 415 1 2 0 97 93 380 80 4 0 0 1 0 0 8 0 3 0 0 350 6 0 300 75 260 68 2 0 0 4 0 240 180 200 58 56 1 0 0 2 0 151 0 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Number of minimum w ages to buy a new car Monthly minimum salary (R$) # of inhabitants per car (2009) # of inhabitants per car - Brazil USA 1.2 8.0 7.9 Italy 1.5 7.4 France 1.7 6.9 UK 1.8 6.5 Germany 1.8 Mexico 3.6 Brazil 6.5 2005 2006 2007 2008 2009 Income increase and credit availability are the major drivers for car sales. Source: Bradesco, ANFAVEA, PIB per capita: IPEADATA. 18
  • 19. Brazilian market: new cars x used cars New cars X used cars 8,429,309 7,016,576 7,114,870 7,260,054 7,071,525 6,743,699 2.5x 2.3x 4.3x 3.7x 3.0x 2.7x 3,329,170 1,620,657 2,342,059 3,009,482 1,830,402 2,671,338 2005 2006 2007 2008 2009 2010 New cars Used cars Used car market is currently 2.5x the new car market. 19 Source: FENABRAVE (Autos + light commercial)
  • 20. Used car sales: 2010 market share Share: Localiza used cars x Car market Used cars sold: 47,285 0.6% 1.4% 4.4% 0KM Used Up to 3 years 3,329,170 8,429,309 1,093,281 Used Seminovos 0km Seminovos 3 years old Seminovos 20 Source: Fenabrave 2010
  • 21. Used car sales: monthly sale per store Monthly sale / lots* 109 96 91 90 84 84 81 48 FIAT VW FORD GM SEMINOVOS* SECTOR RENAULT PEUGEOT 2010** * Average sales per lots (excluding auto malls – 10 stores) ** Total sales divided by the number of dealers Seminovos monthly sale per store is in line with market average. 21 Source: Anfavea (National OEM’s Association); number of dealers from each OEM association website (nov/11 )
  • 22. Used car sales strategy: network expansion Brazilian distribution New lots # of points of sale 55 61 Points of 49 Status* 32 35 sale 26 13 In construction 6 2005 2006 2007 2008 2009 2010 9M11 Contract signed 3 Negotiation and 11 prospection *as of September, 2011 The network is being expanded to support rentals’ growth. 22
  • 23. Used car sales: sold cars evolution Monthly average of sold cars 4,545 4,159 3,940 3,860 2010 1Q11 2Q11 3Q11 Sales profile 39% 43% 42% 51% 61% 57% 58% 49% 2010 1Q11 2Q11 3Q11 Financed In cash The increase on sales was supported by the opening of new points of sale. The macro prudential measures impacted the sales profile in the 1Q11. 23
  • 24. Agenda 1. The Company 2. Drivers and opportunities 3. Competitive advantages 4. Financials 5. 2012 Brazilian Macroeconomic scenario 24
  • 25. 38 of experience managing assets Profitability comes from rental divisions Renting cars Selling Raising Buying cars money cars $ $ Cash to renew the fleet or pay debt Pricing strategy from rental divisions: targeted spread. 25
  • 26. Competitive advantages: raising money Raising Buying Selling Renting cars money cars cars Investment grade: lower spreads and longer terms Global Scale BBB- Fitch BBB+ S&P B+ S&P B+ Fitch B2 Moody's Baa3 Moody’s National Scale Aa1.br Moody’s A (bra) Fitch BBB+ (bra) Fitch A- (bra) Fitch AA+(bra) Fitch Localiza raises money with lower spreads when compared to Brazilian competitors. As of October, 2011. 26
  • 27. Competitive advantages: buying cars Raising Buying Selling Renting cars money cars cars Better conditions due to higher volumes Localiza’ share in national sales of the three Purchases by brand in 2010 largest automakers in 2010: GM, FIAT, VW Ford Renault Others 4.3% 3.1% 2.8% Fiat 2.8% GM 25.6% 37.0% VW 27.2% Localiza announced the purchase of 100,000 cars for 2H11 and 2012. 27
  • 28. Competitive advantages: renting cars Raising Buying Selling Renting cars money cars cars Brand Know How Brazilian distribution 435 # of branches 282 67 96 119 289 # of cities 64 72 46 Localiza Hertz Unidas Avis The Company is present in 217 cities where the other largest networks do not operate. 28 Source: Each company website (October, 2011)
  • 29. Competitive advantages: selling cars Raising Buying Selling Renting cars money cars cars Sales to final consumer Buffer: additional fleet Selling directly to final consumer reduces depreciation. Cars available for sale are used by the car rental division during peaks of demand. 29
  • 30. Agenda 1. The Company 2. Drivers and opportunities 3. Competitive advantages 4. Financials 5. 2012 Brazilian Macroeconomic scenario 30
  • 31. Car Rental Division # daily rentals (thousand) 25.8% 7% 9,470 C AGR: 10,734 22. 7,940 8,062 7,720 5,793 7% 4,668 12. 3,411 2,863 3,227 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Net revenues (R$ million) : 25.4% 802.2 1% 714.2 CAGR 565.2 585.2 26. 566.6 428.0 9% 346.1 15. 258.6 241.8 208.7 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Average rental rate increased due to a change in the business mix and better negociations. 31
  • 32. Quarterly evolution of the number of rental days 2011 +23.4% +27.8% +29.3% 2010 Excluding effects of election 2009 1Q 2Q 3Q 4Q 3Q comps are higher in the car rental due to the effects of 2010 elections. 32
  • 33. Fleet Rental Division # daily rentals (thousand) 19.1% CAGR: % 7,099 8,044 20.9 7,086 6,437 5,862 3% 20. 5,144 4,188 3,351 2,046 2,461 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Net revenues (R$ million) : 20,5% CAGR 9% 303.2 361.1 27, 332.9 268.4 260.2 4% 26, 219.8 184.0 142.0 92.9 117.4 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Growth in rental rate derived from the increase in basic interest rate. 33
  • 34. Net Investment Fleet increase * (quantity) 18,649 7,957 9,930 8,642 10,346 65,934 6,121 466 7,342 44,211 47,285 43,161 40,607 38,160 4,939 (4,142) 38,050 34,519 34,486 37,694 33,520 30,093 34,281 26,105 23,174 18,763 17,798 12,859 13,635 9,493 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Purchased cars Sold cars Net investment (R$ million) 588.5 260.0 31.8 354.5 281.8 1,910.4 210.4 341.5 243.5 1,335.3 1,204.2 1,321.9 1,199.6 167.5 (100.4) 1,060.9 1,119.8 1,088.0 930.3 850.5 980.8 922.4 939.6 690.0 588.8 446.5 521.7 354.2 294.2 394.6 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Purchases (accessories included) Used car sales revenues Flexibility in the car purchase to adjust fleet to demand. 34
  • 35. Utilization rate and average operating fleet age Utilization rate and average operating fleet age Elections effect 9 0 . % 0 69.9% 74.1% 69.7% 8 0 . % 0 66.2% 66.3% 68.2% 68.9% 7 0 . % 0 6 0 . % 0 5 0 . % 0 4 0 . % 0 6.9 6.6 7.3 6.3 6.3 6.5 3 0 . % 0 5.5 2 0 . % 0 1 0 . % 0 0 . % 0 1Q10 2Q10 3Q10 4Q10 1Q11 2Q11 3Q11 Utilization rate Average operating fleet age Fleet is adjusted according to demand. 35
  • 36. End of period fleet End of period fleet (quantity) 19.7% 9% CAGR: 15. 87,809 88,060 70,295 75,755 62,515 26,615 30,732 46,003 53,476 25,305 22,778 35,865 23,403 14,630 17,790 11,762 61,445 50,450 57,077 39,112 47,517 31,373 35,686 24,103 2005 2006 2007 2008 2009 2010 9/30/2010 9/30/2011 Car rental Fleet rental The 15.9% growth in the fleet is in line with the rental volume increase. 36
  • 37. Consolidated net revenues R$ million 9% R: 2 3 .9 % 2,497.2 20. CAG 2,145.4 1,823.7 1,820.9 1,775.1 1,505.5 1,321.9 1,088.0 1,126.2 980.8 922.4 0% 15. 939.6 854.9 850.5 757.5 588.8 658.8 446.5 6% 898.5 1,175.3 26. 1,057.4 354.2 394.6 655.0 842.9 835.5 408.4 537.4 304.6 19.1% 362.9 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Rentals Seminovos Rental and Seminovos’ increase in volumes and prices resulted in higher revenues. 37
  • 38. EBITDA R$ million 8.5 % CAGR: 1 649.5 3 0 .7 % 603.0 504.1 469.7 461.3 % 311.3 403.5 21.0 277.9 178.7 216.2 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Divisions 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Car rental 47.5% 43.4% 46.0% 45.9% 41.9% 45.3% 45.9% 46.9% 48.7% 50.4% Fleet Rental 65.5% 71.4% 71.3% 69.1% 68.7% 68.0% 67.4% 68.9% 68.9% 72.1% Rentals consolidated 53.6% 52.9% 54.5% 53.3% 51.1% 52.3% 52.7% 53.8% 54.8% 57.5% Used car sales 13.2% 4.6% 5.5% 5.6% 1.1% 2.6% 2.3% 3.1% 3.4% 1.9% The 30.7% growth in the EBITDA in the 9M11 was above the rental revenues increase. 38
  • 39. Average depreciation per car R$ Depreciation evolution - per year Financial crisis effect Current market conditions Hot used car market 2,577.0 2,546.0 1,536.0 1,619.8 1,578.5 939.1 492.3 332.9 2005 2006 2007 2008 2009 2010 9M10 * 9M11 * * Annualized Average depreciation per car remained stable in the year. Depreciation evolution - per quarter 1,942.5 1,993.2 1,492.3 1,580.5 1,318.0 1,251.9 1Q10* 1Q11* 2Q10* 2Q11* 3Q10* 3Q11* * Annualized The launching of new models increases 3Qs depreciation. 39
  • 40. Average depreciation per car R$ Depreciation evolution - per year Financial crisis effect Hot used car market 5,083.1 4,371.7 4,080.9 3,509.7 3,306.0 2,981.3 2,383.3 2,395.8 2005 2006 2007 2008 2009 2010 9M10 * 9M11* * Annualized Depreciation evolution - per quarter 4,241.8 4,020.8 3,990.6 3,693.9 3,254.4 2,989.4 1Q10* 1Q11* 2Q10* 2Q11* 3Q10* 3Q11* * Annualized The fleet renewal after the end of the tax exemption resulted in higher depreciation. 40
  • 41. Consolidated net income R$ million % 250.5 17.6 190.2 212.9 181.1 106.5 138.2 127.4 116.3 0. 5 % 74.9 75.3 2005 2006 2007 2008 2009 2010 9M10 9M11 3Q10 3Q11 Reconciliation EBITDA x net income 2009 2010 Var. R$ 9M10 9M11 Var. R$ 3T10 3T11 Var. R$ EBITDA – Rentals and franchising 459.1 615.1 156.0 440.0 569.3 129.3 166.8 208.6 41.8 EBITDA – Used car sales 10.6 34.4 23.8 21.3 33.7 12.4 11.9 7.6 (4.3) EBITDA Consolidated 469.7 649.5 179.8 461.3 603.0 141.7 178.7 216.2 37.5 Cars depreciation (172.3) (146.3) 26.0 (104.3) (143.5) (39.2) (37.9) (53.9) (16.0) Other property and equipment depreciation (21.0) (21.1) (0.1) (15.4) (17.4) (2.0) (5.1) (5.0) 0.1 Financial expenses, net (112.9) (130.1) (17.2) (88.8) (137.8) (49.0) (31.4) (49.8) (18.4) Income tax and social contribution (47.2) (101.5) (54.3) (71.7) (91.4) (19.7) (29.4) (32.2) (2.8) Net income 116.3 250.5 134.2 181.1 212.9 31.8 74.9 75.3 0.4 2011 results were impacted mainly due to interest rate increase. 41
  • 42. Free cash flow - FCF Free cash flow - R$ million 2005 2006 2007 2008 2009 2010 9M11 EBITDA 277.9 311.3 403.5 504.1 469.7 649.5 603.0 Used car sales net revenues (446.5) (588.8) (850.5) (980.8) (922.4) (1,321.9) (1,088.0) Depreciated cost of used car sales (*) 361.2 530.4 760.0 874.5 855.1 1,203.2 974.5 (-) Income tax and social contribution (32.7) (42.7) (63.4) (52.8) (49.0) (57.8) (57.3) working capital variation (24.2) (4.8) 13.3 (44.8) (11.5) 54.5 (59.4) Cash provided before capex 135.7 205.4 262.9 300.2 341.9 527.5 372.8 Used car sales net revenues 446.5 588.8 850.5 980.8 922.4 1,321.9 1,088.0 Capex of car - renewal (496.0) (643.3) (839.0) (1,035.4) (947.9) (1,370.1) (1,106.1) Net capex for renewal (49.5) (54.5) 11.5 (54.6) (25.5) (48.2) (18.1) Capex – other property and equipment, net (28.0) (32.7) (23.7) (39.9) (21.0) (51.1) (37.4) Free cash flow before growth and interest 58.2 118.2 250.7 205.7 295.4 428.2 317.3 Capex of car - growth (194.0) (287.0) (221.9) (299.9) (241.1) (540.3) (13.7) Change in accounts payable to car suppliers (capex) (25.5) 222.0 (51.0) (188.9) 241.1 111.3 (195.8) Free cash flow after growth and before interest (161.3) 53.2 (22.2) (283.1) 295.4 (0.8) 107.8 Fleet increase - quantity 7,342 10,346 7,957 9,930 8,642 18,649 466 Strong cash flow generation before growth. (*) without technical discount deduction 42
  • 43. Debt – ratios Balance sheet, as of 09/30/11 R$ million Cash; 564.6 Other liabilities; 620.6 Other assets; 572.0 Debt; 1,846.0 Net debt; 1,281.4 Fleet; 2,410.5 Equity; 1,080.5 Assets Liability and equity End of period balance 2005 2006 2007 2008 2009 2010 9M11 Fleet value / Net debt 168% 283% 195% 140% 177% 191% 175% Net debt / EBITDA (*) 1.9x 1.4x 1.9x 2.5x 2.3x 2.0x 1.7x Net debt / Equity 1.4x 0.7x 1.3x 2.0x 1.5x 1.4x 1.3x EBITDA / Net financial expenses 3.3x 4.8x 5.4x 3.8x 4.2x 5.0x 4.4x (*) annualized Comfortable debt ratios. 43
  • 44. Debt profile and costs R$ million 514.0 372.0 299.8 249.3 207.7 230.3 0.7 2011 2012 2013 2014 2015 2016 2017 Cash 564.6 Contract rate Effective cost 2011 2012 2013 2014 2015 2016 2017 Total 108.7% to 114.7% 111.1% - 114.7% Working capital of CDI and of CDI and - 15.0 38.7 70.0 86.3 190.0 - 400.0 CDI+1.44%a.a. CDI+1.79%a.a. Debenture 2nd Issuance CDI + 0.44%pa CDI + 0.6%pa - 66.6 66.6 66.8 - - - 200.0 112.0% to 114.0% Debenture 4th Issuance 114.2% of CDI - 24.0 24.0 63.0 63.0 74.0 122.0 370.0 of CDI Debenture 5th Issuance 112.8% of CDI 114.5% of CDI - - - - - 250.0 250.0 500.0 Debenture 1st Issuance: CDI +1.95%pa CDI + 2.0%pa - 100.0 100.0 100.0 100.0 - - 400.0 Total Fleet TJLP + 3.8%pa / TJLP + 3.8%pa / Other 0.7 2.1 1.0 - - - - 3.8 CDI + 2.3%pa CDI + 2.3%pa Interests accrued until - - 76.0 - - - - - - 76.0 09/30/11, net of interest paid Cash and cash equivalents - - (564.6) - - - - - - (564.6) on 09/30/11 Net debt - - (487.9) 207.7 230.3 299.8 249.3 514.0 372.0 1,385.2 6 years term for debt payment. 44
  • 45. Spread 24.8% 21.3% 18.7% 17.0% 16.9% 16.9% 11.2p.p. 11.5% 7.8p.p. 12.9p.p. 8.0p.p. 8.8p.p. 9.1p.p. 3.7p.p. 13.6% 10.9% 8.9% 8.4% 8.2% 7.8% 7.8% 2005 2006 2007 2008 2009 2010 9M11 * Interest on debt after tax ROIC * Annualized 2005 2006 2007 2008 2009 2010 9M11 Average capital investment - R$ million 606.3 986.2 1,137.5 1,642.3 1,702.3 1,984.6 2,428.8 NOPAT margin (over rental net revenues) 37.0% 34.5% 36.9% 32.1% 21.9% 28.6% 29.2% Turnover of average capital investment (over rental net revenues) 0.67x 0.55x 0.58x 0.53x 0.53x 0.59x 0.58x ROIC 24.8% 18.7% 21.3% 17.0% 11.5% 16.9% 16.9% Interest on debt after tax 13.6% 10.9% 8.4% 8.2% 7.8% 7.8% 8.9% Spread (ROIC – Interest after tax) - p.p. 11.2 7.8 12.9 8.8 3.7 9.1 8.0 Spread of 8.0p.p. in 2011. 45
  • 46. Agenda 1. The Company 2. Drivers and opportunities 3. Competitive advantages 4. Financials 5. 2012 Brazilian Macroeconomic scenario 46
  • 47. Macroeconomic scenario GDP CPI - IPCA Selic rate 7.5% 6.5% 11.8% 5.9% 5.6% 9.7% 10.5% 3.2% 3.5% 2010 2011E 2012E 2010 2011E 2012E 2010 2011E 2012E Strengths Weaknesses solid financial system deficient infrastructure high compulsory deposit low educational standards low standards of unemployment high tax burden robust international reserve bureaucracy primary surplus Threats Opportunities increase in inflation crisis opened space for reduction in Selic rate indexation monetary policy: deposit requirement and macro household indebtness prudential measures increase in default infrastructure investments with private partnership investment in education 47 Source: IMF / BCB / Bradesco / Itaú / Citi / Valor Econômico
  • 48. IR Team Roberto Mendes Silvio Guerra Nora Lanari CFO - RI RI RI Website: www.localiza.com/ir E-mail: ri@localiza.com Phone: 55 31 3247-7024 Disclaimer The material presented is a presentation of general background information about LOCALIZA as of the date of the presentation. It is information in summary form and does not purport to be complete. It is not intended to be relied upon as advice to potential investors. This presentation is strictly confidential and may not be disclosed to any other person. No representation or warranty, express or implied, is made concerning, and no reliance should be placed on, the accuracy, fairness, or completeness of the information presented herein. This presentation contains statements that are forward-looking within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements are only predictions and are not guarantees of future performance. Investors are cautioned that any such forward-looking statements are and will be, as the case may be, subject to many risks, uncertainties and factors relating to the operations and business environments of LOCALIZA and its subsidiaries that may cause the actual results of the companies to be materially different from any future results expressed or implied in such forward-looking statements. Although LOCALIZA believes that the expectations and assumptions reflected in the forward-looking statements are reasonable based on information currently available to LOCALIZA’s management, LOCALIZA cannot guarantee future results or events. LOCALIZA expressly disclaims a duty to update any of the forward-looking statement. Securities may not be offered or sold in the United States unless they are registered or exempt from registration under the Securities Act of 1933. Any offering of securities to be made in the United States will be made by means of an offering memorandum that may be obtained from the underwriters. Such offering memorandum will contain, or incorporate by reference, detailed information about LOCALIZA and its business and financial results, as well as its financial statements. This presentation does not constitute an offer, or invitation, or solicitation of an offer, to subscribe for or purchase any securities. Neither this presentation nor anything contained herein shall form the basis of any contract or commitment whatsoever. 48