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Marketing Made Easy ,[object Object],[object Object],[object Object],[object Object],Photo by Genevieve Shiffrar
My Corporate Days ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
La Estancia Vacations ,[object Object],[object Object],[object Object],[object Object],[object Object]
La Estancia Vacations – The Experience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
La Estancia Vacations – Grow or Sell? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
La Estancia Vacations – Outcome  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ Know when to hold them; know when to fold them.  Know when to walk away, know when to run ”  -  Kenny Rogers, The Gambler
Let Leslie Do It – March 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Let Leslie Do It ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing – 4 “P’s” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing – Promotion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tale of Two Businesses   Comparison of Web 2.0 Methods Good Useless Local Business Listings Essential Limited value  Referral Marketing Limited value Good  Facebook Excellent Useless Webinars/Podcasts Excellent Useless LinkedIn Limited value Essential  SEO/SEM/PPC  Essential Limited value  Email Marketing  Inform/Portfolio Sell  Website Purpose  Referral Web  Lead Source  San Francisco US/Canada  Market Location Very undefined Well defined  Product  Let Leslie Do It La Estancia Vacations
My Take on Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],Another wonderful photo by Genevieve
Go BNI! Givers Gain!

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082709 Leslie Stafford Bni

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  • 11. Tale of Two Businesses Comparison of Web 2.0 Methods Good Useless Local Business Listings Essential Limited value Referral Marketing Limited value Good Facebook Excellent Useless Webinars/Podcasts Excellent Useless LinkedIn Limited value Essential SEO/SEM/PPC Essential Limited value Email Marketing Inform/Portfolio Sell Website Purpose Referral Web Lead Source San Francisco US/Canada Market Location Very undefined Well defined Product Let Leslie Do It La Estancia Vacations
  • 12.
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  • 14. Go BNI! Givers Gain!