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Leonardo Díaz
Design Thinking Action Lab
 To know some factors that help to improve
the creative: space, people and processes.
 To help in the formulation of ideas and
prototypes in a real problem.
 To know my ability to generate a lot of ideas.
 “Transportes Di-Gutier” is a micro-sized
company that works for other bigger ones,
and it is oriented majorly to the unloading of
raw materials from vessels, for agriculture.
 There is a lack of communication between the
company and the employers such as bigger
companies and Port Firms.
- Without our personal records, we would
have no control of the quantities transported.
-The payment dates are variable.
- Our records of tons transported
per month do not match with
those kept by the employer.
- The monthly payments usually are
not complete as expected.
- Given our location the suspension of
the working day by unfavorable
weather conditions we can not plan in
advance.
- At the end of each month,
they rarely know how much
they will be paid.
Not apply
- They need to improve their skills
and tools to keep track of the
quantities transported.
-They should standardize
and systematize their
payment system.
- They should manifest their insecurities
to the employer.
- They have a little
confidence in the
employer.
- Drawbacks such as those presented in
the section "Say" deteriorate the
relationship with the employer.
- They feel insecure about their
monthly payments.
 There is a relationship between the company
and the employers based on the
mistrustfulness given the absence of clear
fluxes of communication.
 Between the transporters of Di-Gutier and
their employers, they need to find a better
way to coordinate, control and
communicate the information regarding the
monthly performance of the transporters,
because the continuous mistakes and
uncertainty in the monthly incomes are
weakening the relationship, already
mistrusting each other.
 Within the allocations made, it was possible to
develop a real solution to a problem that we
have identified in a company, and learned new
tools and techniques, such as the empathy map.
 The identification of different ideas and the
development of two prototypes have been able
to generate two solutions that are
complementary and both can be implemented in
the reality.
Take It Home

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Take It Home

  • 2.  To know some factors that help to improve the creative: space, people and processes.  To help in the formulation of ideas and prototypes in a real problem.  To know my ability to generate a lot of ideas.
  • 3.  “Transportes Di-Gutier” is a micro-sized company that works for other bigger ones, and it is oriented majorly to the unloading of raw materials from vessels, for agriculture.  There is a lack of communication between the company and the employers such as bigger companies and Port Firms.
  • 4. - Without our personal records, we would have no control of the quantities transported. -The payment dates are variable. - Our records of tons transported per month do not match with those kept by the employer. - The monthly payments usually are not complete as expected. - Given our location the suspension of the working day by unfavorable weather conditions we can not plan in advance. - At the end of each month, they rarely know how much they will be paid. Not apply - They need to improve their skills and tools to keep track of the quantities transported. -They should standardize and systematize their payment system. - They should manifest their insecurities to the employer. - They have a little confidence in the employer. - Drawbacks such as those presented in the section "Say" deteriorate the relationship with the employer. - They feel insecure about their monthly payments.
  • 5.  There is a relationship between the company and the employers based on the mistrustfulness given the absence of clear fluxes of communication.
  • 6.  Between the transporters of Di-Gutier and their employers, they need to find a better way to coordinate, control and communicate the information regarding the monthly performance of the transporters, because the continuous mistakes and uncertainty in the monthly incomes are weakening the relationship, already mistrusting each other.
  • 7.  Within the allocations made, it was possible to develop a real solution to a problem that we have identified in a company, and learned new tools and techniques, such as the empathy map.  The identification of different ideas and the development of two prototypes have been able to generate two solutions that are complementary and both can be implemented in the reality.