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Analysis of Pop Magazines

       Lauren Morgan
Top of the Pops Magazine Front Cover
                                                                           Masthead: The masthead for this
                                                                         magazine is ‘Top of the Pops’ which is
   Cover Lines: The cover lines                                          short and catchy, also clearly showing
       down the side of the                                                what genre of music the magazine
  magazine are there to inform                                           contains, making it easy for the target
       readers as to what is                                              audience to recognise the magazine
  included in the magazine and                                              they are after. The colours of the
   what they can expect to see,                                         masthead are pink and white, also using
   also anchored by the images                                           curly font, connoting a very feminine
         along side them.                                                 atmosphere, appealing to the target
                                                                                market of teenage girls.
 Central Image: The central image
 of this magazine is a mid shot of
 pop teen idol Justin Bieber, who
   has an enormous fan base of
young girls around aged 8-17 year                                           Flash: The flash ‘9 NEW DATING
   olds, obviously drawing in the                                           TIPS TO TRY TODAY!’ is there to
attention of his fans and appealing                                       intrigue the audience in to reading
    to their target market. He is                                         that article, therefore making them
     placed in front of a white                                             want to buy the magazine. The
   background which highlights                                                buzz word ‘NEW’ creates the
himself and represents innocence,      Alliteration: The alliteration     impression that no other magazine
and he is also wearing the colours      ‘Rock it like Rita’ and ‘OH            provides this information,
 blue and white, making him look      BOY, IT’S BIEBER!’ provide the       suggesting that they are offering
typically masculine in comparison      magazine with catchy cover                  more than others.
 to the rest of the content on the      lines and making it seem
             front cover.                        more fun.
Smash Hits Magazine Front Cover
 Masthead: The masthead for this                                                  Slogan: The slogan ‘non-
  magazine is ‘Smash! Hits’ which                                                 stop POP!’ clearly shows
   suggests that this magazine is                                                the genre of the magazine
providing readers with the best and                                                 and suggests that the
 most popular music. The colours                                                 magazine is full to the brim
yellow and white make it stand out                                               with great pop music that
and connote a happy, joyful mood,                                                       doesn’t stop.
    reflecting the genre of pop.

                                                                                        Flash: The flash on this
     Colour Scheme: The colour
                                                                                    magazine says ‘HIP HOP SPESH’
       scheme of this magazine
                                                                                     which shows what is included
   consists of purple, yellow, blue
                                                                                   inside and the shortening of the
      and white. The mixture of
                                                                                   word ‘special’ to ‘SPESH’ can be
     these colours don’t exactly
                                                                                    seen as a buzz word as it gives
     make the magazine gender
                                                                                      the impression that this is a
    specific, therefore creating a
                                                                                     special within this magazine
           wider audience.
                                                                                                 only.



                     Central Image: The central image of this magazine is Britney Spears, using a
                     direct mode of address, looking straight at the reader which draws in their
                        attention. This is seen as an image of perfection, with her wind-swept
                       blonde hair and perfect skin and make-up, appealing to women as they
                     want to look like her and also using the male gaze theory, appealing to men
                           as this is what they view as good looking and their ideal woman.
We <3 Pop Magazine Front Cover
            Skyline: The skyline says
                                                                                                Masthead: The masthead for this
       ‘GOSSIP.FASHION.BOYS’ in white
                                                                                               magazine is ‘WE <3 POP’ obviously
        font against a pink background
                                                                                              portraying the genre of music in the
     making it stand out. The fact that it
                                                                                             magazine and is short and snappy. The
         is advertising boys and gossip
                                                                                               collective pronoun ‘WE’ makes the
        strongly links this magazine to
                                                                                              magazine seem like a community and
     females as these are stereotypically
                                                                                            involves the readers who also love pop.
         seen as girly things to do and
                                                                                             The colours of the masthead are black,
             include boys to admire.
                                                                                                white and pink, connoting a girly
                                                                                              atmosphere and appeals to females,
                                                                                               therefore creating themselves their
 Teasers: The teaser ‘girlfriends, naked bits +
                                                                                                         target audience.
never seen pics!’ gives a brief idea of what to
expect and teases the readers as it appears to
be quite a risqué article, intriguing them into
  buying the magazine and finding out more.
  Also the ‘never seen pics’ suggests that no                                                Central Image: The central image of
other magazine has those pictures, giving the                                               this magazine is Rihanna leant against
 impression that only this magazine contains                                                 a white background with her hands
                    them.                                                                    above her head, connoting a relaxed
                                                                                             posture, supported by the big smile
                                                                                              on her face. This suggests that the
                                                                                                 magazine has a happy, chilled
                                                                                             atmosphere, creating positive vibes.
         Callout: The callout “I weed on a
    hamster” catches readers attention as it
     is quite wacky and outrageous, perhaps
    then leading on the reader to wanting to             Buzz Word: The buzz word
                   find out more.                 ‘EXCLUSIVE’ gives the impression that
                                                    the magazine is unique and is the
                                                   only one to cover that specific story,
                                                   giving it a USP and suggesting that it
                                                      is better than other magazines.
Rolling Stone Magazine Front Cover
Masthead: The masthead is called
 ‘Rolling Stone’ perhaps making a
reference to the famous band The
  Rolling Stones. The colours are
   red and black, making it look
 prominent and bold, also making           Central Image: The central
 sure that it isn’t gender specific.     image on this magazine is of
                                       Taylor Swift, looking directly at
                                          the camera whilst sat down
 Cover Lines: The cover lines on            posing. This image would
 this magazine are there to grab             attract the attention of
   the readers attention and to         females as her songs are very
  inform them of what articles             feminine and relationship-
  there are inside, using catchy       related, making her an idol for
cover lines such as ‘Lennon’s Lost       them. Also, this image would
Letters’ are to intrigue the reader.   appeal to male audience as she
                                          is attractive and a lot of her
                                        flesh is on show, linking to the
     Layout: The layout of this                 male gaze theory.
 magazine is quite simple and has
   nothing too extravagant or
 overcrowded, making it appear
  more sophisticated and not as
 childish as others, most likely to
  appeal to the older age group.
Blender Magazine Front Cover
                                             Skyline: The skyline ‘FREE
           Masthead: The
                                            DOWNLOADS! 10 HOT NEW
          masthead of this
                                               TRACKS (P.75)’ lets the
         magazine is called
                                            readers gain something for
       ‘Blender’ and is in big,
                                           free out of the magazine and
          bold, black font,
                                           the adjectives ‘hot’ and ‘new’
        making it stand out.
                                            big the free gift up, making
                                           people more intrigued to buy
                                                         it.
Central Image: The central image of
this magazine is Katy Perry standing
  facing away from the camera but
looking directly at the camera. Even       Cover Lines: The cover lines on
though the colours of this magazine       this magazine are presented well
      are black, white and pink,           as certain words are made with
 stereotypically appealing to girls as     bigger font, enhancing them so
  they are girly colours, this central   that readers will be drawn to that
  image would make the magazine           certain word first, mainly names
become more appealing to males as           of artists such as ‘Katy Perry’
well as the picture would grab their      ‘Metallica!’ and ‘Weezer!’ which
  attention, also linking to the male     shows the audience what artists
             gaze theory.                are included within this magazine.
Top of the Pops Magazine Contents Page
  ‘Inside the mag…’ is the title of
     this contents page, showing
clearly this is what the purpose of      The page numbers on this
  the page is for, to guide readers   contents page are in bright pink
where to go within the magazine.       font, with some of them larger
       The white text and pink        than others, showing that these
    background portrays the girly      are the main articles that they
theme of the magazine, appealing      advise readers should go to first.
   to the female target audience.

   The headings such as ‘We <3
Shopping’ and ‘All About You’ help
 divide the page into sections and
 making it easier for the reader to
 navigate themselves around the
  page and around the magazine.
                                      The images on this page help
                                       anchor the text. It is also an
     The white, pink and yellow        easy way for the readers to
     colour scheme represent a          flick to what they would
      girly atmosphere, making        most likely want to read first.
        the page look fun and
                lively.
Smash Hits Magazine Contents Page
   This puff uses red and white
colours, making stand out against     The title ‘CONTENTS’ is in bold,
 the black background and is the      capital letters, also in black font
 thing that first draws you to the      against a white background,
page, welcoming readers back to             making it stand out.
 the next issue of this magazine.



                                      The 4 images are on this page to
                                       help guide readers to specific
 This is a list of names of all the
                                       pages, showing what these 4
  people that have worked to
                                        certain pages are about and
 create this magazine, showing
                                       where to find them. They also
that it is a well established music
                                      provide a visual element on the
              magazine.
                                      page, making it more interesting
                                                 to look at.


       The red, white and black
       colour scheme create a
      sophisticated style for the
     magazine, appealing to either
                gender.
We <3 Pop Magazine Contents Page
                                                                                    The editor’s note on the contents
                                                                                       page is a good way to inform
                                                                                     readers of what is going on that
  The callout “I’d pose naked for                                                   week and what to expect from this
about a hundred quid!” grabs the                                                   issue. It also makes the readers feel
readers attention as it is quite an                                                  welcome and as though they are
  outrageous comment, teasing                                                             being talked to directly.
 them and perhaps making them
more inclined to read that article.
                                                                                  Most of the images on this page are
                                                                                   of famous male celebrities, which
   The page numbers on this                                                       then gives the impression that this
   page are bright and bold,                                                         magazine is predominantly for
     standing out from the                                                         females, using images of males to
  colour of their backgrounds.                                                              appeal to them.




                                      The colour scheme of this contents page are white,
                                          blue and yellow, creating quite a masculine
                                      approach to the magazine, however the images of
                                                the males go against this idea.
Rolling Stone Magazine Contents Page
The layout of this contents page is
   very organised, divided into          Displaying their website link at
  different sections which then           the top of the page in white
 makes it easier for the reader to       capitalised text against a read
    navigate around the page,            background makes it stand out
knowing clearly where everything         and is guiding readers to view
        is and where to go.                 their website, creating a
                                        convergence for their magazine.



                                          The images on this contents page
                                             are there to anchor the text
                                             alongside it. There are only
    The colour scheme of this
                                           images for the main stories and
contents page is quite dull, mainly
                                               they also have a longer
  using red, white and grey. This
                                          description, showing clearly that
  gives the impression that the
                                          these are the main articles of the
 magazine would be for an older
                                                      magazine.
         target audience.
                                          On this contents page, there is a
                                        section which advertises there poll,
                                       persuading the readers to also vote,
                                       giving them something to do and get
                                      involved with, relating to the uses and
                                               gratifications theory.
Vibe Magazine Contents Page
The layout of this contents page is
   extremely simplistic, with no
  masthead and only one image.
   This suggests that this certain
    magazine isn’t aimed at the
 younger audience, more likely to           The central image on this
  be targeted at 18 year olds and         contents page is of a woman,
     over as it gives off a very      leant over and posing with a stick.
         sophisticated look.            She is showing a lot of flesh and
                                        also has a suggestive look upon
                                      her face, supported by the stance
                                      that she is in. This could appeal to
                                          both males and females. With
     There are only a few page
                                       females perhaps wanting to look
  numbers listed, alongside the
                                        like her and with males perhaps
 article and a short description of
                                           wanting her, creating a wide
what that article is about, letting
                                                 target audience.
  readers know where to go and
helping them navigate around the
             magazine.
Top of the Pops Double Page Spread
                                   The subheading “We asked Leona our silliest questions ever –
                                 you won’t believe her outrageous answers!” is there to catch the
                                  readers attention and make them want to read the interview as
“I’d dress like Lady Gaga!”       they suggest that readers would be shocked at what she has to
 is the title of this article,                say and that the article is worth reading.
in a big white font against
 a black background with
   pink inverted commas,
typically connoting a girly
 style. This is also known                                                                  Here is another pull quote
as a pull quote, as this is                                                                 for readers to see and then
   one of the things that                                                                     engage the readers into
  Leona Lewis has said in                                                                    wanting to find out more.
  her interview, obviously
     then intriguing the
 readers into reading the
  article to find out more.




   The body copy on this
    double page spread is
  separated into different                The image on this double page
     sections, making it                 spread is of Leona Lewis as this is
    easier for the readers             who the interview is with, showing a
   to navigate around the              picture of her looking attractive and
             page.                     smiling, portraying the nature of the
                                        interview and that it is positive and
                                                        fun.
Smash Hits Double Page Spread
 The drop capital ‘W’
 indicates the start of
  the article and the
colours black and pink
also contribute to the
colour scheme of the
         page.                                                        The image on this double page
                                                                       spread is of Cher Lloyd bent
                                                                       over in a comical pose with a
                                                                     camera. The atmosphere of this
                                                                      image suggests that the article
                                                                     will be fun and wacky, also that
                                                                        some parts of it may shock
                                                                           readers as that is her
                                                                     expression in the picture, which
The highlighted quotes                                                  then makes people want to
draw attention to them                                                        read the article.
 and suggests that this
 is the key information
 that they would want
  the readers to read.       The colour scheme of this double
                           page spread is white, black and pink,
                               making it come across as very
                           feminine and girly, also supported by
                            the image of the female, suggesting
                          that this article is mainly aimed at the
                                  female target audience.
Pop Double Page Spread


               The by-line
               shows who
                wrote the                   The image on this double page
                 article.                  spread is a close up of Beyoncé.
                                             The image is rather unique as
                                            she has a net of metal around
                                            her face, however this unique
                                           image links to the title ‘FIERCELY
                                           CREATIVE’ as it shows that she is
                                              being creative and not just
 The colour scheme of this                    following the crowd, giving
double page spread is white                   herself a personal identity.
 and hot pink, connoting a
  sexy atmosphere which
   reflects the image of
 Beyoncé and her persona.
Rolling Stone Double Page Spread
                                         The big red ‘L’ is what you are first drawn
                                           to when seeing the article as it is the
                                         only colour on the page, obviously done
                                          for a reason. The L must stand for Lady                      The text ‘Lady Gaga’ is
                                             Gaga, creating herself an identity.                        separate from all the
                                                                                                      other body copy, which
The image for this double                                                                             makes it stand out and
  page spread is of Lady                                                                                 can then be looked
 Gaga, looking directly at                                                                            upon as the title of the
   the camera. She isn’t                                                                                   article, using a
wearing any clothes apart                                                                               simplistic approach.
     from a huge metal
 necklace and is covering
her body with her hands.
  This connotes a risqué
 atmosphere and is very
 suggestive, which could
perhaps reflect the article
  itself, which then may
    make readers more
    intrigued to read it.

                                                                                        The drop capitals
                              The colour scheme is white, black
                                                                                        make it easier for
                               and red, making it very simplistic
                                                                                       the reader to know
                              and easy to take in. The hint of red
                                                                                         where the new
                              adds a sign of sexiness and danger,
                                                                                         paragraphs are.
                                which then links to the image.
We Love Pop Double Page Spread

                                                                     The title ‘THE BROTHER
                                                                   WE WANT TO SMOTHER’ is
  The image on this double                                         in bright white text against
 page spread is of Joe Jonas                                         a red background which
  from a famous band with                                          then makes it stand out. It
  his 2 brothers. He looking                                          also rhymes, making it
directly at the camera and is                                            catchy and sound
 wearing a black vest, with                                                 interesting.
     his arms and evident
    muscles on show. This
   shows that the article is
   predominantly aimed at
   women as he is made to
look sexy and appealing for
        the female eye.


                                                             The layout of the body copy
                                The colour scheme of this     is clear and easy to read as
                                  double page spread is       the questions and answers
                                 white, red and black, all        are all separated into
                                  which connote a sexy         different sections, making
                                 atmosphere, supported             the page look more
                                 by the central image on       appealing to the readers.
                                        the page.

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Analysis of pop magazines

  • 1. Analysis of Pop Magazines Lauren Morgan
  • 2. Top of the Pops Magazine Front Cover Masthead: The masthead for this magazine is ‘Top of the Pops’ which is Cover Lines: The cover lines short and catchy, also clearly showing down the side of the what genre of music the magazine magazine are there to inform contains, making it easy for the target readers as to what is audience to recognise the magazine included in the magazine and they are after. The colours of the what they can expect to see, masthead are pink and white, also using also anchored by the images curly font, connoting a very feminine along side them. atmosphere, appealing to the target market of teenage girls. Central Image: The central image of this magazine is a mid shot of pop teen idol Justin Bieber, who has an enormous fan base of young girls around aged 8-17 year Flash: The flash ‘9 NEW DATING olds, obviously drawing in the TIPS TO TRY TODAY!’ is there to attention of his fans and appealing intrigue the audience in to reading to their target market. He is that article, therefore making them placed in front of a white want to buy the magazine. The background which highlights buzz word ‘NEW’ creates the himself and represents innocence, Alliteration: The alliteration impression that no other magazine and he is also wearing the colours ‘Rock it like Rita’ and ‘OH provides this information, blue and white, making him look BOY, IT’S BIEBER!’ provide the suggesting that they are offering typically masculine in comparison magazine with catchy cover more than others. to the rest of the content on the lines and making it seem front cover. more fun.
  • 3. Smash Hits Magazine Front Cover Masthead: The masthead for this Slogan: The slogan ‘non- magazine is ‘Smash! Hits’ which stop POP!’ clearly shows suggests that this magazine is the genre of the magazine providing readers with the best and and suggests that the most popular music. The colours magazine is full to the brim yellow and white make it stand out with great pop music that and connote a happy, joyful mood, doesn’t stop. reflecting the genre of pop. Flash: The flash on this Colour Scheme: The colour magazine says ‘HIP HOP SPESH’ scheme of this magazine which shows what is included consists of purple, yellow, blue inside and the shortening of the and white. The mixture of word ‘special’ to ‘SPESH’ can be these colours don’t exactly seen as a buzz word as it gives make the magazine gender the impression that this is a specific, therefore creating a special within this magazine wider audience. only. Central Image: The central image of this magazine is Britney Spears, using a direct mode of address, looking straight at the reader which draws in their attention. This is seen as an image of perfection, with her wind-swept blonde hair and perfect skin and make-up, appealing to women as they want to look like her and also using the male gaze theory, appealing to men as this is what they view as good looking and their ideal woman.
  • 4. We <3 Pop Magazine Front Cover Skyline: The skyline says Masthead: The masthead for this ‘GOSSIP.FASHION.BOYS’ in white magazine is ‘WE <3 POP’ obviously font against a pink background portraying the genre of music in the making it stand out. The fact that it magazine and is short and snappy. The is advertising boys and gossip collective pronoun ‘WE’ makes the strongly links this magazine to magazine seem like a community and females as these are stereotypically involves the readers who also love pop. seen as girly things to do and The colours of the masthead are black, include boys to admire. white and pink, connoting a girly atmosphere and appeals to females, therefore creating themselves their Teasers: The teaser ‘girlfriends, naked bits + target audience. never seen pics!’ gives a brief idea of what to expect and teases the readers as it appears to be quite a risqué article, intriguing them into buying the magazine and finding out more. Also the ‘never seen pics’ suggests that no Central Image: The central image of other magazine has those pictures, giving the this magazine is Rihanna leant against impression that only this magazine contains a white background with her hands them. above her head, connoting a relaxed posture, supported by the big smile on her face. This suggests that the magazine has a happy, chilled atmosphere, creating positive vibes. Callout: The callout “I weed on a hamster” catches readers attention as it is quite wacky and outrageous, perhaps then leading on the reader to wanting to Buzz Word: The buzz word find out more. ‘EXCLUSIVE’ gives the impression that the magazine is unique and is the only one to cover that specific story, giving it a USP and suggesting that it is better than other magazines.
  • 5. Rolling Stone Magazine Front Cover Masthead: The masthead is called ‘Rolling Stone’ perhaps making a reference to the famous band The Rolling Stones. The colours are red and black, making it look prominent and bold, also making Central Image: The central sure that it isn’t gender specific. image on this magazine is of Taylor Swift, looking directly at the camera whilst sat down Cover Lines: The cover lines on posing. This image would this magazine are there to grab attract the attention of the readers attention and to females as her songs are very inform them of what articles feminine and relationship- there are inside, using catchy related, making her an idol for cover lines such as ‘Lennon’s Lost them. Also, this image would Letters’ are to intrigue the reader. appeal to male audience as she is attractive and a lot of her flesh is on show, linking to the Layout: The layout of this male gaze theory. magazine is quite simple and has nothing too extravagant or overcrowded, making it appear more sophisticated and not as childish as others, most likely to appeal to the older age group.
  • 6. Blender Magazine Front Cover Skyline: The skyline ‘FREE Masthead: The DOWNLOADS! 10 HOT NEW masthead of this TRACKS (P.75)’ lets the magazine is called readers gain something for ‘Blender’ and is in big, free out of the magazine and bold, black font, the adjectives ‘hot’ and ‘new’ making it stand out. big the free gift up, making people more intrigued to buy it. Central Image: The central image of this magazine is Katy Perry standing facing away from the camera but looking directly at the camera. Even Cover Lines: The cover lines on though the colours of this magazine this magazine are presented well are black, white and pink, as certain words are made with stereotypically appealing to girls as bigger font, enhancing them so they are girly colours, this central that readers will be drawn to that image would make the magazine certain word first, mainly names become more appealing to males as of artists such as ‘Katy Perry’ well as the picture would grab their ‘Metallica!’ and ‘Weezer!’ which attention, also linking to the male shows the audience what artists gaze theory. are included within this magazine.
  • 7. Top of the Pops Magazine Contents Page ‘Inside the mag…’ is the title of this contents page, showing clearly this is what the purpose of The page numbers on this the page is for, to guide readers contents page are in bright pink where to go within the magazine. font, with some of them larger The white text and pink than others, showing that these background portrays the girly are the main articles that they theme of the magazine, appealing advise readers should go to first. to the female target audience. The headings such as ‘We <3 Shopping’ and ‘All About You’ help divide the page into sections and making it easier for the reader to navigate themselves around the page and around the magazine. The images on this page help anchor the text. It is also an The white, pink and yellow easy way for the readers to colour scheme represent a flick to what they would girly atmosphere, making most likely want to read first. the page look fun and lively.
  • 8. Smash Hits Magazine Contents Page This puff uses red and white colours, making stand out against The title ‘CONTENTS’ is in bold, the black background and is the capital letters, also in black font thing that first draws you to the against a white background, page, welcoming readers back to making it stand out. the next issue of this magazine. The 4 images are on this page to help guide readers to specific This is a list of names of all the pages, showing what these 4 people that have worked to certain pages are about and create this magazine, showing where to find them. They also that it is a well established music provide a visual element on the magazine. page, making it more interesting to look at. The red, white and black colour scheme create a sophisticated style for the magazine, appealing to either gender.
  • 9. We <3 Pop Magazine Contents Page The editor’s note on the contents page is a good way to inform readers of what is going on that The callout “I’d pose naked for week and what to expect from this about a hundred quid!” grabs the issue. It also makes the readers feel readers attention as it is quite an welcome and as though they are outrageous comment, teasing being talked to directly. them and perhaps making them more inclined to read that article. Most of the images on this page are of famous male celebrities, which The page numbers on this then gives the impression that this page are bright and bold, magazine is predominantly for standing out from the females, using images of males to colour of their backgrounds. appeal to them. The colour scheme of this contents page are white, blue and yellow, creating quite a masculine approach to the magazine, however the images of the males go against this idea.
  • 10. Rolling Stone Magazine Contents Page The layout of this contents page is very organised, divided into Displaying their website link at different sections which then the top of the page in white makes it easier for the reader to capitalised text against a read navigate around the page, background makes it stand out knowing clearly where everything and is guiding readers to view is and where to go. their website, creating a convergence for their magazine. The images on this contents page are there to anchor the text alongside it. There are only The colour scheme of this images for the main stories and contents page is quite dull, mainly they also have a longer using red, white and grey. This description, showing clearly that gives the impression that the these are the main articles of the magazine would be for an older magazine. target audience. On this contents page, there is a section which advertises there poll, persuading the readers to also vote, giving them something to do and get involved with, relating to the uses and gratifications theory.
  • 11. Vibe Magazine Contents Page The layout of this contents page is extremely simplistic, with no masthead and only one image. This suggests that this certain magazine isn’t aimed at the younger audience, more likely to The central image on this be targeted at 18 year olds and contents page is of a woman, over as it gives off a very leant over and posing with a stick. sophisticated look. She is showing a lot of flesh and also has a suggestive look upon her face, supported by the stance that she is in. This could appeal to both males and females. With There are only a few page females perhaps wanting to look numbers listed, alongside the like her and with males perhaps article and a short description of wanting her, creating a wide what that article is about, letting target audience. readers know where to go and helping them navigate around the magazine.
  • 12. Top of the Pops Double Page Spread The subheading “We asked Leona our silliest questions ever – you won’t believe her outrageous answers!” is there to catch the readers attention and make them want to read the interview as “I’d dress like Lady Gaga!” they suggest that readers would be shocked at what she has to is the title of this article, say and that the article is worth reading. in a big white font against a black background with pink inverted commas, typically connoting a girly style. This is also known Here is another pull quote as a pull quote, as this is for readers to see and then one of the things that engage the readers into Leona Lewis has said in wanting to find out more. her interview, obviously then intriguing the readers into reading the article to find out more. The body copy on this double page spread is separated into different The image on this double page sections, making it spread is of Leona Lewis as this is easier for the readers who the interview is with, showing a to navigate around the picture of her looking attractive and page. smiling, portraying the nature of the interview and that it is positive and fun.
  • 13. Smash Hits Double Page Spread The drop capital ‘W’ indicates the start of the article and the colours black and pink also contribute to the colour scheme of the page. The image on this double page spread is of Cher Lloyd bent over in a comical pose with a camera. The atmosphere of this image suggests that the article will be fun and wacky, also that some parts of it may shock readers as that is her expression in the picture, which The highlighted quotes then makes people want to draw attention to them read the article. and suggests that this is the key information that they would want the readers to read. The colour scheme of this double page spread is white, black and pink, making it come across as very feminine and girly, also supported by the image of the female, suggesting that this article is mainly aimed at the female target audience.
  • 14. Pop Double Page Spread The by-line shows who wrote the The image on this double page article. spread is a close up of Beyoncé. The image is rather unique as she has a net of metal around her face, however this unique image links to the title ‘FIERCELY CREATIVE’ as it shows that she is being creative and not just The colour scheme of this following the crowd, giving double page spread is white herself a personal identity. and hot pink, connoting a sexy atmosphere which reflects the image of Beyoncé and her persona.
  • 15. Rolling Stone Double Page Spread The big red ‘L’ is what you are first drawn to when seeing the article as it is the only colour on the page, obviously done for a reason. The L must stand for Lady The text ‘Lady Gaga’ is Gaga, creating herself an identity. separate from all the other body copy, which The image for this double makes it stand out and page spread is of Lady can then be looked Gaga, looking directly at upon as the title of the the camera. She isn’t article, using a wearing any clothes apart simplistic approach. from a huge metal necklace and is covering her body with her hands. This connotes a risqué atmosphere and is very suggestive, which could perhaps reflect the article itself, which then may make readers more intrigued to read it. The drop capitals The colour scheme is white, black make it easier for and red, making it very simplistic the reader to know and easy to take in. The hint of red where the new adds a sign of sexiness and danger, paragraphs are. which then links to the image.
  • 16. We Love Pop Double Page Spread The title ‘THE BROTHER WE WANT TO SMOTHER’ is The image on this double in bright white text against page spread is of Joe Jonas a red background which from a famous band with then makes it stand out. It his 2 brothers. He looking also rhymes, making it directly at the camera and is catchy and sound wearing a black vest, with interesting. his arms and evident muscles on show. This shows that the article is predominantly aimed at women as he is made to look sexy and appealing for the female eye. The layout of the body copy The colour scheme of this is clear and easy to read as double page spread is the questions and answers white, red and black, all are all separated into which connote a sexy different sections, making atmosphere, supported the page look more by the central image on appealing to the readers. the page.