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by Sandra Cabo
You want to
 stay in the
store a long
    time




   You can
     find
 important
   items in
  the least
  accesible
  locations
You want
 to go in
   and
 explore
the store




  You feel
disappointe
d when you
 are in the
   store
A brightly lit
 store with
  the door
     open
facilitate the
    entry




Too many
  items
 don’t fit
  well
This
 spacious
  store
makes you
   feel
comfortab
    le




If you are
  looking
   for a
  specific
product it
would be
 difficult
 to find it
A distinctive
   smell
 covers the
   store




    The
salesperson
  doesn’t
 match the
store image
The
environmen
 t reflects
the value of
     the
merchandis
      e




   You can
     find
  products
    on the
    floor
Based in acuted observation it can be noted that the sales
   staff fail to provide adecuated customer services.




 Neatness and cleanliness are fundamental on the sales
                        floor!

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A Crash Course on Creativity

  • 2. You want to stay in the store a long time You can find important items in the least accesible locations
  • 3. You want to go in and explore the store You feel disappointe d when you are in the store
  • 4. A brightly lit store with the door open facilitate the entry Too many items don’t fit well
  • 5. This spacious store makes you feel comfortab le If you are looking for a specific product it would be difficult to find it
  • 6. A distinctive smell covers the store The salesperson doesn’t match the store image
  • 7. The environmen t reflects the value of the merchandis e You can find products on the floor
  • 8. Based in acuted observation it can be noted that the sales staff fail to provide adecuated customer services. Neatness and cleanliness are fundamental on the sales floor!