21 01 20 catalogue conversation

catalogue conversationscatalogue conversationscatalogue conversationscatalogue conversations
catalogue conversations

reasons
publicity
information
celebration
token of remembrance
reference
art

purpose/function
money
fame
inform
promote
generate interest
advertise event

audience
artists
designers
the public
collectors
public collections
friends and relatives
the college mailing list
you

mass production
v
limited edition

images
examples of work
makers/artists
studio/process
other

texts
statements
essays
thanks

contact details
address
e mail
phone
web sites
blog
twitter
instagram

A3, A4, A5 etc
A4 folded etc etc etc
scroll
broadsheet
postcards
newspaper
disc/memory stick
format

on-line
website
instagram
format

poster
invite
advert
intervention
multifunctional useful object -
book/shirt
book/shelf

billboard
radio
television
magazine advertising
sandwich board
publicity stunt

How much do you want to spend?
How will you generate the income?
How much will you sell it for?

initial designs
design agreed
deciding on production methods
negotiating a printer etc

generating content
copy
photographs/imagery
final artwork

printing
collating
building a mailing list

publishing/posting
selling and distribution
collecting and redistribution of any
income from sales

build a team – not a one person job
devolve roles – appropriate skills
build deadlines – stick to them

intention
reasoning
form/content
timescale
budget
production
distribution

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