Uneak White's Personal Brand Exploration Presentation
Â
Embedding impact: effecting institutional change through the development and rollout of an impact capture system
1. 1
Embedding impact; effecting
institutional change through the
development and rollout of an
Impact Capture System
Julie Bayley
Impact Officer
Senior Researcher in Health
Psychology
Email: j.bayley@coventry.ac.uk
Twitter @Julie_covuni
Julia Ryall
Programmes Director
Post Award
Email: j.ryall@coventry.ac.uk
â˘To share Coventryâs experience of embedding impactPurpose
â˘To offer insight into developing strategies for your own institutionAim
â˘Research directors, managers and officers, funders, stakeholdersAudience
â˘Brief, to support planning for your institutionExercises
Resources
â˘Blog - http://blogs.coventry.ac.uk/researchblog/category/impact/
â˘Session materials (slides, booklet)
â˘Link to paper and slides (âStrategies for the management and
adoption of impact capture processesâ) from EuroCRIS 2014
â˘Link to âHow-to guide for developing an Impact Capture
Systemâ, LSE Impact of Social Sciences blog post
2. 2
Overview
1. Background and HE context
2. Coventry approach (with âERICâ)
3. Research support context
4. Next steps
5. Q&A
Section 1
Background and
context
3. 3
Research Impact
⢠Research Councils UK (RCUK) definition:
â 'the demonstrable contribution that excellent
research makes to society and the economy'.
⢠Broad types:
â Academic
â Economic
â Societal
â Environmental
Impact Drivers
⢠REF 2014
â Impact added to assessment criteria (not in RAE 2008)
⢠Academic excellence 65%
⢠Impact 20%
â Retrospective tracking and capture
⢠Expected increased weighting for impact in REF 2020
⢠Increased funder requirements for impact (eg. Horizon
2020)
⢠âReturn on Investmentâ
4. 4
Related context
⢠Ongoing discussions on measurement, assessment and
definitions e.g.
â Acceptable metrics
â Appropriate metrics
â Altmetrics
â Proxy measures
⢠Related drives eg. Open Access, international strategy
⢠Increasing focus on how to embed change institutionally
⢠How do we develop a systematised approach?
Challenges
⢠Experience of REF 2014
⢠Impact understanding /
awareness
⢠Impact is not static or
universally accepted
⢠Scepticism and suspicion
⢠Standardisation across
disciplines
⢠Attribution and ownership
⢠Intangible impact
⢠Time lag / tracking
⢠Control of information
⢠Bridging academic /
business divide
⢠Combining narrative with
metrics
⢠Non-funded projects
8. 8
Ranking / weighting impact
is motivating for
academics
Priority should be placed
on REF 2020 impact rather
than impact in broader
terms
9. 9
Impact is a âvirtuous activityâ
Academics are suspicious
about Centrally led
initiatives
10. 10
âEmbedding Research Impact at
Coventryâ (ERIC)
⢠JISC funded project (2012) to develop a pilot impact
capture system
⢠System to plan and capture impacts from project inception
⢠VC commission: redeveloped to cover whole university
⢠Development:
â Development of impact markers
â Review of literature and guidance
â Academic and stakeholder consultation
*http://www.publicengagement.ac.uk/about/impact-analysis
Prototype development process
1. Impact
needs analysis
Business and
Community
Engagement
2. Create
content
Research
3. Technical
process review
/ system
adaptation
Information
Management
4. Pilot test
system
Research
11. 11
Full rolloutPilot
Purchase
database Full launch
Consultation and
engagement
across faculties
Modify/ extend
database
Embedding
External
literature /
guidance
âERICâ system
⢠Built within existing CU Research Information
Management system (BIDS)
⢠Add details of (multiple) planned impacts, those
which occur unexpectedly or remove those which
do not transpire.
⢠4 steps to add an impactâŚ..
14. 14
Benefits of ERIC
⢠âInstitutional memoryâ
⢠Flexible system supports impact planning from project
inception
⢠Build and monitor ongoing impact portfolios
⢠Reduced reporting burden for REF 2020
⢠Support funding bids / reports to funders
⢠CU marketing, case studies and reputation building
Consultation feedback
Barriers Facilitators
0
2
4
6
8
10
12
14
16
18
20
Time /
workload
System
familiarity
Impact
awareness
System
difficulties
Attribution
and tracking
0
2
4
6
8
10
12
14
16
18
20
Training Raise
awareness
System
edits
Link across
university
Utilise data Access Increase
relevance
15. 15
Section 3
Research Support
Context
Supporting the Impact Agenda
⢠Coventryâs Story: Past, Present, Future
⢠Changes in the Project Life Cycle
⢠Tensions, concerns, worries, solutionsâŚ.
16. 16
Coventry University Commitment
⢠Part of new âExcellence with Impactâ strategic plan
⢠Impact Capture System (ERIC)
⢠Central Impact Officer (Academic)
⢠Faculty / research centre based impact personnel
⢠Broad and growing support structure for impact support
⢠Increasing reputation and presence across higher education
⢠Impact is valued
17. 17
Impact across the project lifespan
Research
project ÂŁ
Academic
output
Citations Impact
From...Impact considered at the end of the project..
Academic
âprojectâ
Academic
output
Citations and metrics
ImpactOther
dissemination
Impact monitoring / evidencing
Impact
planning
ToâŚImpact built in from the start of a projectâŚ
CULTURAL and
SYSTEMS
integration
18. 18
CULTURAL and
SYSTEMS
integration
Academicâs
Impact
Funded
Projects
Non-
Funded
Events /
Conferences
To..
Articles
Media
Presence
Esteem
Markers
BIDS
EventsForce
Ethics
Moodle Repository
M&C
??
Publicly
Funded
Projects
ÂŁ
Articles
FromâŚ
DisseminationConference
BIDS
Repository
Impact
Academics
Heterogeneous
Research
Support
Homogeneous
Strategic
leads
Themes
Everything?
Cross Cutting
Subject Specific
Indexed / Meta Tags
Immediacy
Impact âCogsâ
More
FUNDING
Benchmarking
Ownership
Organisational
Reputation
Own Reputation
Longevity
RE-USE
Performance
Measure?
Ranking
Standardisation
Individuals
Key Challenges
Diverse
Context
We donât know
what the
Strategic
Leaders will
require next
New different
drivers? When?
? What is the
information for
Impact âCogsâ
Ownership
Organisational
Reputation
Own Reputation
Longevity
Standardisation
Individuals
Key Challenges
Diverse
Everything?
Cross Cutting
Subject Specific
Indexed
Immediacy
RE-USE
Benchmarking
Performance
Measure?
Context
19. 19
Academics
Research
Support
Strategic leads
Exercise 2: Your cogs
Booklet page 13
Impact âCogsâ
Ownership
Organisational
Reputation
Own Reputation
Longevity
Standardisation
Individuals
Key Challenges
Diverse
Everything?
Cross Cutting
Subject Specific
Indexed
Immediacy
RE-USE
Benchmarking
Performance
Measure?
Context
Section 4
Next steps
20. 20
.âŚas a Sector
⢠Build in impact from the start
⢠Translate âImpactâ
⢠Engage Academics
â Behaviour change, embed, deal with suspicionâŚ
⢠Engage Stakeholders
⢠Build networks (internal and external)
⢠Bridge academic / research support divide
âŚ.at Coventry
⢠Continue building and rolling out system
⢠Grow impact culture / infrastructure
⢠Embedding impact and behaviour change
⢠Training
⢠System changes
⢠Dissemination (papers, reports, blogs)
21. 21
Exercise 3: .âŚat your Organisation
1.
2.
3.
Booklet page 15
Summary
⢠Top-down support for bottom-up development
⢠Consider what works in your context
⢠âEngage not enrageâ academics
⢠Across-university system interaction
⢠Continued dialogue and revision
⢠Centralised and committed approach, locally translated
⢠Partnership is key