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Usability of paid search PPC UX

Jordon Meyer
President at Granular | PPC + Analytics
Sep. 27, 2010••
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX
Usability of paid search PPC UX

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Usability of paid search PPC UX

Sep. 27, 2010••
Download to read offline
Education

SEM and paid search focus on usability and user satisfaction more than many people realize. This short presentation highlights some of the key methods to keep in mind when managing PPC and display advertising.

Jordon Meyer
President at Granular | PPC + Analytics
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Usability of paid search PPC UX

  1. Paid Search Usability Make search easier!
  18. QUESTIONS?

Editor's Notes

  1. National Federation of the Blind recently won $3 million from Target for not complying with accessibility standards on their website.
  2. Treat each visitor like a novice. Take their hand and guide them to the action you want them to do.
  3. Load time = Google Instant. Google webmaster load time.
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