WizCall is a smartphone application that compares international call rates from different carriers and allows users to make calls through the cheapest carrier. It maintains an updated database of international call rates and offers an objective comparison of rates from various carriers. The business model involves sharing revenue with carriers and plans to expand operations from Israel to Brazil and other international markets.

1. WizCall is an independent comparison wizard
and dialer for Local and International calls.
WizCall maintains a reliable & updated
database of all International calls carriers.
Based on the number dialed, the application
offers a true objective comparison of rates
from all available carriers, starting with the
cheapest one including VoIP carriers and
Applications
Introduction
Investment Opportunity in the Brazil
Using one click, the user chooses the
carrier/rate and the app carries out the call
through that very same carrier.
• More than 400 billion minutes of use
annually. Triple market: Local, Long
distance National and international
• 80 billion BRL (47.8 billion US$) in revenue
generated by mobile services
• 5th place in mobile major market in the
world with 280 million mobile access
users
• Carrier companies’ competition regulation
is emerging worldwide allowing causal
dialing using simple prefixes.
• Pay-as-you-go casual dials will be the
future according to market leaders.
• Mobile users limits international calls due
to call charges ambiguity and complexity
Need
We strive daily to understand what are the
best rates to dial internationally, stumbled in a
competitive market, vague pricing and
confusing advertisements. It is almost
impossible to understand what would be the
cheapest rates by merely observing carriers’
publications. There are hundreds of available
destination rates scrambled with confusing
terms and small letters. Free calls only from
application to application and users don’t
know witch one is installed in the destination
phone
© WizCall 2014. All rights reserved. Confidential and proprietary. Contact Us: info@wizcall.com
Solution
We offer a unique and first of its kind free
smartphone application, that helps you save
real money by automatically calculate the
complicated comparison for you on the fly,
letting you make a smart economical choice
and dial immediately. Cheapest call is
guaranteed using WizCall.
WizCall Today
• Beta iPhone application has launched in
2014 and Android app launched in 2015
• Thin marketing campaign in progress
• First agreement was signed with the Israeli
carrier
• Looking for investor/partnership to enter
Brazil and International
This unique approach allows the carriers to
benefit from a risk free & objective affiliated
revenue stream. The users benefits from cost
reduction and full pricing transparency in a
market of increased pay-per-use casual
international calls. Wizcall is also a
multiplatform launcher for free VoIP calls !

2. We plan to become a leading affiliated partner
for international calls carriers in Israel as the
1st step in approaching international markets.
This will be carried by executing an aggressive
business development and marketing process
completing as much as possible agreements
with carriers starting at Israel and Brazil.
The model is based on revenue sharing with
the carriers, and affiliation with suppliers
Classic business model for comparison tool
Business Model Funding required, SEED
Founder already secured 150k$ bootstrap
funds for reaching technical and marketing
product launched at Israel
50K$ are planned for market research and
development cost
250K$ are planned for marketing and
operation
Total funding required 300K$ in exchange for
20% of WizCall.
© WizCall 2014. All rights reserved. Confidential and proprietary. Contact Us: info@wizcall.com
ROI
According to our forecast return on investment
in this financing round will be between a 12 to
18 month.
Q1 Q2 Q3 Q4
Year 2
(Brazil)
Year 3
(Europe)
Year 4(world wide
Version) Year 5 TOTAL
Number of users 20,000 200,000 500,000 1,000,000 2,500,000 4,000,000 8,000,000 15,000,000
Active Users in % % 30 40 50 50 50 50 50 50
Active Users in % 6,000 80,000 250,000 500,000 1,250,000 2,000,000 4,000,000 7,500,000
Minutes by user/Month 15 15 15 15 15 15 15 15 15
Total Minutes/Month 90,000 1,200,000 3,750,000 7,500,000 18,750,000 30,000,000 60,000,000 112,500,000
margin $/min 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05 0.05
revenues 4,500 60,000 187,500 375,000 937,500 1,500,000 3,000,000 5,625,000 11,689,500
direct cost 5% operational 225 3,000 9,375 18,750 46,875 75,000 150,000 281,250 584,475
Total direct cost 225 3,000 9,375 18,750 46,875 75,000 150,000 281,250 584,475
gross margin 4,275 57,000 178,125 356,250 890,625 1,425,000 2,850,000 5,343,750 11,105,025
product support 1,000 1,000 1,000 1,000 4,000 4,000 4,000 4,000 20,000
product website + storage 500 500 500 500 2,000 2,000 2,000 2,000 10,000
marketing PPC 4,000 30,000 50,000 83,000 100,000 100,000 100,000 100,000 567,000
marketing SEO 5,000 5,000 5,000 5,000 10,000 10,000 10,000 10,000 60,000
marketing PR 10,000 10,000 10,000 10,000 10,000 50,000
marketing sales promotion 0
office & unexpected 5,000 5,000 5,000 5,000 20,000 20,000 20,000 20,000 100,000
Legal 10,000 10,000 10,000 10,000 10,000 50,000
Administration accounting etc' 1,000 1,000 1,000 1,000 4,000 4,000 4,000 4,000 20,000
Development 50,000 10,000 50,000 50,000 50,000 210,000
management 0
total expances 86,500 42,500 62,500 95,500 170,000 210,000 210,000 210,000 1,087,000
net profit / loss -82,225 14,500 115,625 260,750 720,625 1,215,000 2,640,000 5,133,750 10,018,025
Accumulative profit/loss -82,225 -67,725 130,125 376,375 981,375 1,935,625 3,855,000 7,773,750
Investment 300,000
Cashflow 217,775 232,275 347,900 608,650 1,329,275 2,544,275 5,184,275 10,318,025