This document provides instructions for students on how to create a film pitch and be graded on it. It defines the marking criteria for pitches with four levels ranging from extremely limited knowledge to excellent knowledge. It asks students to apply these criteria to example pitches and explain their reasoning. It then lists questions students should answer to develop their own 150-word pitch for a film, including logline, genre, comparable film, plot, stars, and target audience. Finally, it provides tips for writing a quality pitch that clearly answers the key questions.

1. GCSE Film Studies

2. Define
marking
criteria for
pitch
Pitch
Apply marking
criteria to
Create pitch
two examples
pitches
Explain key
features of
pitch

3. Level 1 Extremely limited, little or no knowledge and
understanding of how to pitch a film. Written
0-2 communication uneven and extremely limited with high
proportion of inaccuracies.
Level 2 Basic knowledge and understanding of how to pitch a
film. Written communication more generally accurate
3-5 although still limited.
Level 3 Reasonable knowledge and understanding of how to pitch
a film. Written communication good. More confident use
6-7 of specialist terminology.
Level 4 Excellent knowledge and understanding of how to pitch a
film. Written communication excellent. Confident and
8-10 well-integrated use of specialist terminology.

4.  Look at the following examples:
 Butcher
 Obsession Lover
 What level would you apply to each pitch?
 Why have you awarded that level?

5.  What is your Logline?
 What genre have you selected?
 Which genre film is similar to your film?
 What is your film about?
 Who are the main stars of your film?
 Who is the main target audience for your
film?

6.  Using your answers to the previous questions
create your own 150 word pitch for your film
 Remember, you are being graded on:
 Quality of your Pitch
 Use of terminology
 Written Communication

7.  Ensure that your 150 word summary answer
all of the key questions
 Proof read your work or get someone else to
read over it
 Make sure your ideas are clear – why not
share your ideas with a friend?
 Make sure that your film is generic – does it
seem like the kind of film that would be
released