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Melbourne Writers Festival Closing Address

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Melbourne Writers Festival Closing Address

  1. 1. The New News Jan Schaffer Melbourne Writers Festival Sept. 3, 2010
  2. 2. Creation of New Roles <ul><li>Citizen media makers </li></ul><ul><li>Partnership coordinators </li></ul><ul><li>Fact entrepreneurs </li></ul><ul><li>Creative technologists </li></ul><ul><li>Philanthropic foundations </li></ul><ul><li>Universities </li></ul><ul><li>Advocacy groups </li></ul><ul><li>Government </li></ul>
  3. 3. “ News Work” <ul><li>More than reporting, validating, writing a story </li></ul><ul><ul><li>Sharing information </li></ul></ul><ul><ul><li>Facilitating conversations </li></ul></ul><ul><ul><li>Crowdsourcing </li></ul></ul><ul><ul><li>Smart curation, aggregation </li></ul></ul><ul><ul><li>Data mining and visualizations </li></ul></ul><ul><ul><li>Social media distribution </li></ul></ul>
  4. 4. Changing the Big-J Industry <ul><li>Deputize new reporters </li></ul><ul><li>Incentivize new sources </li></ul><ul><li>Empower new ideas </li></ul><ul><li>Re-imagine indispensable journalism </li></ul>
  5. 5. Eight Trends in U.S. Media
  6. 6. Hyperlocal News Sites <ul><li>Individuals </li></ul><ul><li>Old Media Companies </li></ul><ul><li>New Media Companies </li></ul>
  7. 7. Statewide News Ventures
  8. 8. Independent Metro News Sites
  9. 9. University-based News Sites
  10. 10. Creative Technologists 2009 Knight-Batten Innovations in Journalism Winners
  11. 11. Net-J Collaborations
  12. 12. Philanthropic Foundations
  13. 13. Advocacy News Sites
  14. 14. Adding Value to Journalism <ul><li>Coverage of “master narratives” </li></ul><ul><li>Stories that connect the dots on trends </li></ul><ul><li>More explanatory journalism </li></ul><ul><li>Asking the obvious questions </li></ul><ul><li>Revisiting paradigms </li></ul><ul><li>“ Zag instead of zig” </li></ul>
  15. 15. Five Key Lessons <ul><li>Citizen journalism is a high-churn, high-touch enterprise. </li></ul><ul><li>Sweat equity is key. </li></ul><ul><li>Social media is game-changing. </li></ul><ul><li>The academic calendar is not good enough. </li></ul><ul><li>Hyperlocal sites are not a business yet. </li></ul>
  16. 16. New Measures of Success <ul><li>New local coverge </li></ul><ul><li>Go-to places for crisis information </li></ul><ul><li>Empowered voters </li></ul><ul><li>Helped solve community problems </li></ul><ul><li>Fostered community media skills </li></ul>
  17. 17. <ul><li>Citizen Media Resources </li></ul><ul><li>KCNN.org - Knight Citizen News Network </li></ul><ul><li>J-Learning.org - How-to publish </li></ul><ul><li>J-NewVoices.org - Folo startups </li></ul><ul><li>J-Lab.org - Cool ideas </li></ul><ul><li>NewMediaWomen.org – Grants </li></ul>

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