The document proposes adapting Jawbone fitness trackers for use in the hospitality industry by providing guests with bracelets upon check-in that can track activity, sleep, food consumption and anticipate needs to improve the guest experience. The bracelets would link to a mobile app to provide services like opening doors, analyzing breakfast orders to customize future meals, and generally following guests to better meet their health, sport and dining needs during their stay.

1. A next generation of hospitality
communications + services
Anna Cuzon
Juliette Poupée
Julie Fournaux
MBA 2B

2. JAWBONE

3. What is it ?
• Bracelet
FitnessTracking
SleepTracking
Personal coach
Guide in your life
Food advice and follow

4. Why has Jawbone been invented ?
• Create an experience
Answer to the customer’s needs of willing to have daily follower of their activities
and health , advice
• Anticipate customer’s need (health/ meal/ sleep…)
• Follow customers objectives
• Easy to wear

5. How does it work ?
• Wear the bracelet and it will calculate your daily activities
• Link with the cell phone
 It will give you information regarding health/ sport/ meal directly on your phone

6. How can it be adapted to the hospitality industry?
• Develop it for the check in and check out
• Provide a bracelet to each customer at their arrival
• Follow the client during his stay and anticipate his needs
Door opening
Sensor to analyze what they eat for the breakfast and then anticipate for the next day