1. IF WE WERE TO HAVE A PRODUCT OR SERVICE
WOULD BE A PUMPKIN YOGURT.
What would be the product or service that you chose?
2. YOGURT IS A GREAT SOURCE OF PROBIOTIC, calcium, lean protein AND OTHER IMPORTANT nutrients, BY THIS REASON
THINKING OF THE GOOD HEALTH OF OUR CUSTOMERS WE HAVE CREATED YOGOCA SINGLE WITH A FLAVOR THAT IN ADDITION TO
THE YOGURT, MUCHÍSIMOS BRINGS MORE BENEFITS TO OUR BODY. WE DECIDED TO INNOVATE ON THE MARKET WITH A UNIQUE
FLAVOR THAT WILL HELP OUR GOOD HEALTH AND FEED AT ANY TIME OF THE DAY.
IF WE HAD A PUMPKIN YOGURT WOULD HAVE THE FOLLOWING
CHARACTERISTICS
3. If you had the possibility to export your product or service,
which country would you export it to? Why?
If we have the possibility to export the product, it will be exported to
Mexico, BE CAUSE in this country does not occur the pumpkin and we would
have great coverage on the market
4. WHY DO YOU THINK YOU WOULD BE SUCCESSFUL
WITH THIS BUSINESS IDEA?
We think that it would be a success this business idea by BECAUSE Mexico
does not have a product that contains the features of our yogurt
and the pumpkin is not as accessible to the public.
5. DO A RESEARCH ABOUT THE EXPORT SITUATION OF THE
PRODUCT/SERVICE YOU CHOSE. REPORT WHAT YOU FOUND.
According to this analysis, in the past five years has seen
an increase in people who take the breakfast in their homes,
especially those with ages between 18 and 34 years and the 45 to
64 years, a trend that has increased the demand for this milk product.
The 39% of the consumption takes place during the morning at
breakfast time; 20 %, as a snack; and 19 %, during the lunch hour.
UNITED STATES OF AMERICA
ACCORDING TO IMPORTING COMPANIES AND LOCAL DISTRIBUTORS, THE CHANGE OF
TASTE IN THE MARKET IN FAVOR OF THE DAIRY PRODUCTS BEGAN TO FEEL FROM
EIGHT YEARS AGO, AND WITH A GREATER PRESENCE IN THE ECONOMIC SEGMENTS
MEDIUM AND HIGH, "BECAUSE THE LOW PRICE IS ONE OF THE FACTORS THAT
INCREASES THE CONSUMPTION IN THE PEOPLE OF COSTA RICA
COSTA RICA
THIS IS THE CAUSE WHY COLOMBIA IS EXPORTING YOGURT
