2. What is an E-mail?
- used to communicate necessary
information in a quick and easy
manner.
- spend only 5 minutes to construct
- very brief and always go straight to
the point.
3. Suggestions for Effective Business
E-mails
1. One topic per E-mail
- helps the addressee to easily respond
since the e-mail deals with one subject at a
item.
- combination of topics may result to
dispense of one or more topics.
4. Sample E-mail
• Poor E-mail
I need a job number for the OmniGlobe account.
Also, who handles the Faire Lady Mail account? It
used to be Cris Gamboa’s , but maybe it had been
turned over to Jeff Cruz by now. The new Mackenzie
Motor Corp. catalog is being prepared. How many
will we need for the Petronas trade show? Let me
know by the 4th.
5. • Improved E-mail
E-mail 1: What is the job number for the OmniGlobe
account?
E-mail 2: I need to update my records on Faire Lady Mail.
Who is the sales person now handling this
account?
E-mail 3:The new Mackenzie Motor Corp. catalog is about
to be printed. Last year we printed 2,500 for
the Petronas trade show. How many do you
want this year? If there’s a change, I’ll need to
know by Tuesday, the 4th.
6. 2. First things first
- emphasize first things in a text.
- First sentence in any paragraph is the most
important.
- moves from general idea to specific details.
3. Intent is clear
-begin with conclusion and explain.
4. Send short messages
- limit the length into concise e-mails
- supporting info., back-story, and contextual
documents should be consigned to attachments.
7. 5. Spelling, Punctuation and Grammar
a. Do not type in all caps. Use both upper- and
lowercase letters.
b. Do not use emoticon. They are too informal for
business purposes.
c. Avoid e-mail acronyms that your reader may not
recognize.
d. Keep the tense simple.
8. 6. Be conscious of e-mail security or privacy
issues.
- do not send anything confidential social
security numbers, phone numbers,
addresses and the like.
- Never use obscene languages.
THINK BEFORE YOU HIT THE SEND BUTTON!