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Advertising Ppt

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It is an Introduction to advertising wher importance of advertising can be found with lots of pictures.

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Advertising Ppt

  1. 2. ROAD MAP INTRODUCTION EVERYTHING CAN BE ADVERTISE TYPES OF ADVERTISING IMPORTANCE CONCLUSION
  2. 3. INTRODUCTION <ul><li>Advertising is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service </li></ul><ul><li>Flow of information is not only enough </li></ul><ul><li>1 st time users of the product </li></ul><ul><li>1 st time user of the Brand </li></ul><ul><li>Regular user of the Brand </li></ul><ul><li>Launch a New Brand </li></ul>
  3. 4. EVERYTHING CAN BE ADVERTISED <ul><li>7 DEADLY SINS </li></ul><ul><li>LUST- Excessive sexual desire </li></ul><ul><li>GLUTTONY- over consumption of anything </li></ul><ul><li>GREED- Excess acquisition of wealth </li></ul><ul><li>SLOTH- Sadness </li></ul><ul><li>WRATH- uncontrolled feelings of hatred and anger. </li></ul><ul><li>PRIDE- excessive love of self </li></ul><ul><li>ENVY- Greed for general </li></ul>
  4. 5. <ul><li>OTHERS GOT BETTER TOPIC </li></ul>
  5. 6. TYPES OF ADVERTISING <ul><li>PRINT ADVERTISEMENT </li></ul><ul><li>CELEBRITY ADVERTISING </li></ul>
  6. 7. TYPES OF ADVERTISING <ul><li>OUTDOOR ADVERTISING </li></ul><ul><li>COVERT ADVERTISING </li></ul><ul><li>SURROGATE ADVERTISING </li></ul>
  7. 8. TYPES OF ADVERTISING <ul><li>BROADCAST </li></ul><ul><li>PUBLIC SERVICE </li></ul><ul><li>INFOMERCIALS </li></ul>
  8. 9. IMPORTANCE <ul><li>Creating awareness </li></ul><ul><li>Increase sales </li></ul><ul><li>Brand identity & Brand image </li></ul><ul><li>Communicate a change </li></ul><ul><li>Increase the buzz value </li></ul>
  9. 10. CONCLUSION

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