Andrei Riabykh owns several internet businesses in Russia including a publishing house and online newspaper. He has over 850,000 unique monthly visitors across his websites. He is also the author of two books. The internet population in Russia is over 76 million people, representing 62% of the population. Investments in the Russian internet were 640 million euros in 2012. The document outlines four scenarios for the future development of the internet in Russia - innovative, stabilizing, negative, and global crisis. It provides details on expected growth rates and impacts under each scenario.

1. Internet-Burzhui
Andrei Riabykh
Internet-burzhui.ru

2. I am the owner of
– the publishing house "Media Cartel" which develops
Internet projects in Russia and the CIS countries in the
areas of financial services and new housing projects.
– the founder and owner of one of the largest online
mass medias in St. Petersburg - GAZETA.SPb
(http://gazeta.spb.ru)
My first business – a web development company
WebMaster.SPb created in 1999
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3. 850,000
unique monthly visitors on projects which belong to me
up until November 2013
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4. I am the author of two books
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5. Internet-burzhui.ru

6. Internet of Russia
2013
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7. 76,000,000
people per month
(62% of the population, 0 +)
TNS
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8. Internet-burzhui.ru

9. http://en.wikipedia.org/wiki/List_of_countries_by_number_of_Internet_users
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10. runet.fom.ru
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12. TNS
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15. Internet Economy
of Russia
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16. экономикарунета.рф
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17. Rating of currency in Ru-Net
(in the population of large cities):
Electronic money - 27%
1) Cards - 35%
Internet-banking - 17%
1)TNS
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18. Audience:
Yandex Money - 2,1 mln people (15%)
Qiwi wallet & Webmoney (10% each)
PayPal (6%)
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19. Investment in to Ru-Net
2012
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20. 640,000,000 eu
Volume of investments in 2012
Fastlane Ventures, 2012
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21. экономикарунета.рф
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24. Mobile Internet
of Russia
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28. Internet Laws
of Russia
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29. State Duma of the Russian Federation
will introduce by 2013, 32 bills regulating
the Internet sphere
49% of the already introduced bills are
evaluated negatively by the industry's
experts
23% - are positive
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30. Recent laws:
- a bill toughening the responsibility for distribution of
pirated content and creating a registry of legal content;
- a bill concerning the children's access to Internet sites,
including the blocking of individual pages which will
prohibit for children viewing;
- a bill concerning the conduct of cultural events which
obligates all organizations to be initiative of giving
responses to appeals
- a bill about an ability to lock pages and sites that violate
copyrights
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31. Internet
of Saint-Petersburg
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32. Yandex, spring 2013
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36. Forecast
Internet of Russia
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37. 4 scenarios of development:
Innovative
Stabilizing
Negative
Global Crisis
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38. Innovative
In the background of improving the business climate and
favorable economic situation — the use of the internet by
companies will rapidly increase, including in the field of
marketing.
The state will hold a series of measures to promote
cashless payments for the development of the internal
market and then will return to a policy of non-interference
in the regulation of the internet.
Average annual market growth until 2018 will be 35-40%.
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39. Stabilization
Policy of the state in the regulation of the Internet industry
in comparison with 2012 has not changed; lawmaking in
the field of the Internet freezes.
Major indicators of the Internet penetrationi remain on the
same level; there is an increase in the trend of
consolidation.
On the background of low economic growth the major
growth will be in the segments of e-commerce and
advertising.
Average annual market growth until 2018 will be 15-20%.
Internet-burzhui.ru

40. Negative
The numbers of bills relating to the regulation
of the Internet and the negative dynamic of
regulatory impact by expert evalution are
both increasing.
There is a noticeable churn of clients to
foreign companies and in foreign
jurisdictions.
Average annual market growth until 2018 will
be 10,6%.
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41. Global crisis
The global economy is sinking into a crisis again. Enhanced
global tendency is to control areas of a nation through the
adoption of new laws and this also happens on the level of
international organization (ITU etc) and their desire to weaken
the influence of U.S. and American Internet.
Under the influence of media corporations, there will be a
series of international agreements, which will reinforce new
regulatory regime of intellectual property on the Internet (in the
form of agreements ACTATPP — TAFTA).
Average annual market growth in 2018 to be 3,6%, but will
only be observed in some segments (for example in ecommerce).
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42. Thank you for attention!
internet-burzhui Andrei Riabyhk
internet-burzhui.ru
youtube.com/InternetBurzhui
vk.com/InternetBurzhui
facebook.com/InternetBurzhui
Questions?
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