INTERACTSTREAMING ACADEMYIntroduction
Interact SpA̵   Founded in 1995 in Italy̵   Subsidiary of Eurel Group with offices in Italy,    Egypt & Luxemburg̵   Inter...
About real networks ̵   Pioneers in Streaming Media Delivery since 1994. ̵   Global Leader in Mobile Media Delivery ̵   10...
What is streaming?Streaming:   ̵   Real time viewing of content   ̵   Types : live, on demand and re-broadcast   ̵   Examp...
Why streaming rather than download? ̵   Real time functional control       (play, pause, fast forward, rewind, stop) ̵   N...
Why download rather than streaming? ̵   One time bandwidth cost ̵   Playback anytime, any place ̵   Ability to easily redi...
3GPP  ̵   3rd Generation Partnership Project (3GPP)  ̵   Collaboration of telecommunication associations (est. 1998)  ̵   ...
Codecs  ̵ RealMedia operates on 2.5G & 3G phones        ̵ Real Video 8 is the baseline on all RealPlayer phones   ̵ 3GP co...
Mobile streaming̵   Screen Resolution    ̵   mobile devices have small screens, and display a reduced resolution    ̵   Th...
Mobile streaming architecture
iPhone & ipad streaming̵   Use HTTP streaming only̵   Allow the bandwidth dynamic adaptation technology Known    as "adapt...
Interact Egypt                               7B Omar Shaaban,                               Nasr city, Cairo     Contact u...
What do you want to know about "Streaming"!?
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What do you want to know about "Streaming"!?

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What do you want to know about "Streaming"!?

  1. 1. INTERACTSTREAMING ACADEMYIntroduction
  2. 2. Interact SpA̵ Founded in 1995 in Italy̵ Subsidiary of Eurel Group with offices in Italy, Egypt & Luxemburg̵ International Presence with running operations in Egypt, Algeria, Tunisia, Pakistan, Greece, Kuwait and Italy̵ Joint Stock Company in December 2008 Interact Egypt - Launched in June 2009 - Headquarter for MENA solutions & services - R&D for Mobile Solutions 08/03/2011 INTERACT SOCIAL MEDIA SPACE 2
  3. 3. About real networks ̵ Pioneers in Streaming Media Delivery since 1994. ̵ Global Leader in Mobile Media Delivery ̵ 100 Mobile Operators in 59 Countries including Vodafone, O2, Wind, Tim, TeliaSonera, Telefonica ̵ Device Reach - RealPlayer® ̵ available for PC, Apple Macs, Linux, Unix, PDAs & Mobile Phones ̵ A potential of 1 Billion devices globally ̵ RealPlayer® installed into Nokia, Siemens, Motorola, Samsung - 3G and 2.5G handsets – 450 Million Helix DNA handsets today!
  4. 4. What is streaming?Streaming: ̵ Real time viewing of content ̵ Types : live, on demand and re-broadcast ̵ Examples : archived training videos or lectures, Wedding ceremony, graduation ceremony and live channelsDownload: ̵ The copy of content from one computer system to another ̵ Types : progressive download (watch while download), full download ̵ Examples: Purchase of latest singles, podcasts, Apple movie trailer
  5. 5. Why streaming rather than download? ̵ Real time functional control (play, pause, fast forward, rewind, stop) ̵ No need to wait for download to happen ̵ Ability to control bandwidth end to end ̵ Bandwidth Management ̵ Secure Access ̵ Asset Management and control (view versus takeaway) ̵ Usage reporting (manipulate log files) ̵ Live streaming
  6. 6. Why download rather than streaming? ̵ One time bandwidth cost ̵ Playback anytime, any place ̵ Ability to easily redistribute files ̵ Transfer media to other devices ̵ Always get best quality ̵ Usually no firewall issues.
  7. 7. 3GPP ̵ 3rd Generation Partnership Project (3GPP) ̵ Collaboration of telecommunication associations (est. 1998) ̵ Aimed at UMTS networks ̵ Latest: 3GPP Release 6 (Release 7 almost finalized, work on Release 8 is also under way)3GP ̵ Multimedia container format defined by 3GPP ̵ Simplified version of MP4 container ̵ Helix Mobile Server includes 3GP packetizer (Helix Server does not)
  8. 8. Codecs ̵ RealMedia operates on 2.5G & 3G phones ̵ Real Video 8 is the baseline on all RealPlayer phones ̵ 3GP containers may contain certain codecs (as defined in 3GPP releases) ̵ 3GPP R5: ̵ Video: H.263, MPEG4 Part2 (Simple Profile) ̵ Audio: AAC, AMR-NB, AMR-WB ̵ 3GPP R6: ̵ Video: H.264, H.263, MPEG4 Part2 (Simple Profile) ̵ Audio: AAC, AAC Plus, Enhanced AAC Plus, AMR-NB, AMR-WB ̵ Support for Multi-Rate Files
  9. 9. Mobile streaming̵ Screen Resolution ̵ mobile devices have small screens, and display a reduced resolution ̵ The resolutions typically used are : CIF (352 x 288), QCIF (176 x 144), SQCIF (128 x 96), HVGA (640 x 240), QHVGA (320 x 240)̵ Bandwidth ̵ the mobile network offers a more limited bandwidth and higher latency compared to a broadband network. ̵ using the IP supports both TCP and UDP protocols.
  10. 10. Mobile streaming architecture
  11. 11. iPhone & ipad streaming̵ Use HTTP streaming only̵ Allow the bandwidth dynamic adaptation technology Known as "adaptive bit-rate"̵ Files are "segmented" in many fragments that the player invoked with "HTTP GET "
  12. 12. Interact Egypt 7B Omar Shaaban, Nasr city, Cairo Contact us http://Egypt.interact.it T +202 24149624 today! F +202 26904981 Twitter: @interactEgypt 08/03/201113

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