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Classification and charecteristic of product
1.
Setting Product Strategy What
are the characteristics of products, and how do marketers classify products?
2.
The customer will
judge the offering by three basic elements: 1) Product features and quality 2) Services mix and quality 3) Price
3.
Product features and quality
4.
5.
Services mix and
quality
6.
7.
Price
8.
9.
10.
Product Classification
Download now