Presentation at M365May on Yammer's role in strategy and how it enables organisations to engage communities and the whole organisation in value creation through collaboration.

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YAMMER: A STRATEGIC TALENT
AND CAPABILITY
COORDINATION TOOL
SIMON TERRY @SIMONGTERRY
CHANGE AGENTS WORLDWIDE @CHAGWW

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TRADITIONAL OWNERS
We acknowledge the traditional custodians of the land on which this online conference is
hosted, and the traditional custodians of the lands where our Australian-based speakers and
participants are located.
We would also like to pay our respects to Elders past, present and future
Tēnā koutou, tēnā koutou, tēnā tātou katoa.
On behalf of M365 May we would like to welcome and acknowledge all our speakers and
participants from Aotearoa New Zealand. Thank you for supporting this hui.
Tēnā koutou, tēnā koutou, tēnā tātou katoa.
WELCOME TO OUR SPEAKERS AND PARTICIPANTS FROM AROUND THE WORLD

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CODE OF CONDUCT
THE QUICK VERSION
Our conference is dedicated to providing a harassment-free conference experience for everyone, regardless of
gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race,
ethnicity, religion (or lack thereof), or technology choices.
We do not tolerate harassment of conference participants in any form. Sexual language and imagery is not
appropriate for any conference venue, including talks, workshops, parties, Twitter and other online media.
Conference participants violating these rules may be sanctioned or expelled from the conference without a
refund at the discretion of the conference organisers.
Be constructive, be respectful, be helpful and be kind.
THE LESS QUICK VERSION
www.m365may.com/code-of-conduct

5. #YEAROFYAMMER
IS NOT JUST A COMMUNICATION TOOL
IS A STRATEGIC TALENT AND CAPABILITY
COORDINATION TOOL

6. Organisations exist to
coordinate talents & capabilities
to navigate & adapt to
the unknown & the uncertain

7. Strategy is Iterative & Always Evolving
Strategy model source: Playing to Win, A.G. Lafley & Roger L Martin
A growing role for Yammer
Organisation-wide:
Transforming Culture
Informing and Engaging
Sharing Knowledge

8. What keeps CEOs up at night?

9. AWARE
Are Employees Aware of
Our Strategy?
ALIGNED
Are Employees Aligned to
Our Strategy as it
evolves?
ADAPTATION
Are Employees Working
Effectively to achieve
success today?
What they don’t know

10. Strategy is Iterative & Always Evolving
Strategy model source: Playing to Win, A.G. Lafley & Roger L Martin
A growing role for Yammer
Organisation-wide:
Transforming Culture
Informing and Engaging
Sharing Knowledge

11. Yammer helps coordinate
an organization’s
known & unknown
knowledge, talents and
capabilities through
open communities &
culture

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COMPETITION (WEEK 4)
REGISTERED PARTICIPANTS SCAN THE QR CODE TO ENTER THE PRIZE DRAW
COMPETITION AND PRIZE RULES
m365may.com/competition-rules

14. What communities does your
strategy need to deliver in
uncertainty?
Who do you need to Connect?
What do you need to Share?
What problems need to be Solved?
What do you need to do different?

15. Chat
•Sharing
Information
•Short Sharp
Fast
Conversation
•Sharing
Understanding
•Slower Deeper
Higher
Bandwidth
Collaboration
•Sharing
Work
•Combining
talents and
capability
Office 365
New
Value
Too Many Tools Too Many Dimensions for
What To Use When
One Person Known Interaction
Member of
Team
Known Process
One of
Many Teams
Ambiguous Learning &
Solving
Anyone Unknown Discovery,
Creation &
Adaptation

16. Connect
• Giving people
communities in a
time of isolation
• Enabling interest
groups to connect
• Reiterating culture
and shared values
in a time of
challenge
• Supporting and
engaging people in
change
Share
• Weekly Status
updates during
Covid-19
• Tracking and
sharing Competitor
actions
• Gathering and
sharing market
intelligence
• Working out loud
while WFH
Solve
• Identifying
duplicated work
• Sourcing answers
from the breadth
of the organisation
• Borrowing skills &
capability in a time
of shortage and
budget cuts
Innovate
• Reinventing ways
of working
• Identifying barriers
and blockages and
clearing them for
others
• Creating new
customer services
and products to
offset lost revenue
Now more than ever

17. Accelerating Learning, Adaptation and Change
Working Out Loud
Knowing & sharing what your
organization knows
Discovering Talent &
Potential
Surface your best capabilities
Solving Adaptation & Change
Continuously improving
fitness

18. Coordinating Talents and Capabilities for Strategic Value

19. Questions

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