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Branding. Entrepreneurship. Social Media. Publicity
Spirit of Service
Professional Affiliation
Adult Learning Network
Published Books 
Malaysia Best Seller
mbassadors 
B 
rand 
A
Media & Publicity 
More than 290 interviews/feature in 8 years 
from over 40 local and international media
Crowdfunding Platforms
Crowdfunding Overview
Crowdfunding Process
It’s not just about the Money
Crowdtivate
Creating a Campaign
What do you need? 
•Powerful Intro Video (2min) 
•Overall Summary of the book 
•Who is this book written for? 
•Why support this book for pre order? 
•The author(s) and accolades 
•Hear what others say about the author 
•Content of the book 
•Tiers of order (rewards) 
•Case study - https://www.crowdtivate.com/projects/view/1430?slug=Public+Relations+247
Designing the Rewards
Coverage
Coverage
Essential Crowdfunding Tips for Success 
•Shorter Campaigns Are More Successful 
•Entertain with a Compelling Story 
•Incorporate Engaging Crowdfunder Videos 
•Offer Seven or More Reward Tiers 
•Select a Platform that Best Suits Your Campaign 
•Walk the Talk! 
•Show Past track records 
•Invite some Influencers on board
“There will be No Funding if there is No Crowd” 
@ideasandrew
How to leverage Crowdfunding for book pre-order in Publishing?

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How to leverage Crowdfunding for book pre-order in Publishing?