1. Elma Abilene Avilés Ríos A01111812
Vianney Méndez Corral A01112971
Ana Gabriela Gaytán Velázquez A01112965
Pedro de Jesús Bacelis López A01112244
Itzel Bajo Heredia A01111843
2.
3. Title
• Text
• Major Cities: Brasilia
(capital), Sáo Paulo,
Rio de Janeiro, Belo
Horizonte
• Languages:
Portuguese (official);
Spanish, English,
and French.
• Monetary Unit: Real
4. Ethnic Groups Other Religion
Black 1%
6%
Other
10%
Mixed
Herita
Cauca
ge Roman
ssian
38% Catholi
55%
c
90%
5.
6. • The green, symbolic of Brazil's
lush fields and forests.
• A large yellow
diamond, symbolic of Brazil's
wealth in gold.
• Its center floats a blue celestial
globe.
• 27 white five-pointed stars (one
for each state and the Federal
District) arranged in the same
pattern as the night sky over
Brazil.
• Order and Progress
7. • Primary Trading Partners:
United States, Argentina, the
Netherlands, China, Germany, M
exico, Nigeria, Japan.
• Key Exports: iron ore, soybean
bran, orange juice, and footwear
• Key Imports: capital
goods, chemical
products, oil, electricity.
• Major Industries: textiles and
other consumer
goods, shoes, chemicals
8. Greetings
• Shake hands upon meeting. If you
leave the group, shake hands with
everyone.
• Good friends often embrace and
women kiss each other on
alternating cheeks.
• They use the first name BUT you
have to wait until they tell you to
do so.
• Come vai? (How are you)
• Business cards
9. Conversation
• Talk about their country´s rapid
development, its industry, and
natural resources of the country.
• Soccer is the national sport
(Pele), basketball is also
popular.
• Be expressive. Brazilians enjoy
conversation and are very
expressive and passionate in
their point of view.
10. Conversation
• DON’T ask personal
things (e.g. salary or
age)
• Learning some
Portuguese phrases can
be good.
• Physical distant is one
foot away from you.
11. Sensitivities
Avoid
•Talking about politics or religion
•Saying something about the
deforestation of Brazilian forests.
•Saying Americans to refer to US
people. Brazilians are Americans
too.
12. Sensitivities
• Speaking in Spanish, can be offensive.
• Don’t refer to Brazilians as Latin or South
Americans; they considered themselves
independent
• DON’T use “ok” sign, it’s and obscene
gesture.
13. • Brazilians like to
bargain, they tend to make
concessions slowly and
grudgingly.
• Be punctual for your
negotiating sessions.
• Engage in general
conversation before you get
down to business
• Develop a solid relationship
• Try to be expressive
14. √
• Avoid public statements that could
embarrass your counterpart.
• Don´t mistake for anger the passion
with which Brazilians may argue.
• Get a written agreement.
• Speak English or use an interpreter
unless you speak Portuguese
• A knowledgeable local is essential
to help you to manage the
government bureaucracies
15. Business Entertainment Guidelines
•Meal=social event. Business is occasionally
discussed during meals in Sao Paulo or Rio
•If you are invited to a private home for
dinner, bring a small gift such as candy or
wine.
•“A conta, por favor”: if you want the check.
Tips are included, if not you can leave 10 to
15%
16. Table manners and
Food
•Avoid touching your food with
your fingers while eating.
•Wipe your mouth before taking a
drink.
•Conversation after a meal often
takes place over a cup of strong
coffee (cafezinho)
17. • In Rio, the favourite dish is
feijoada (black beans with
beef, pork, sausage, tongue, p
ig´s ears, nose and tail. This is
the national dish.
• The favourite national drink is
caipirnha, a tasty drink made
with pinga (sugar cane
liquor), sugar, and lemon
18. • International businesswomen
find a favourable business
climate in Brazil
• There is less “machismo” in
Brazil than in Mexico.
• Brazilian men tend to stare at
and make comments about
women passing by the street.
• Brazilian women are slowly
starting to attain managerial
positions.
19. • Brazil is a good long-term
market with almost 190
million people.
• It has the largest economy
in Latin America, and the
eight in the world.
• There’s a positive attitude
about doing business with
the United Stares.
20. • Brazilian economy has
been helped by substantial
foreign investment
• Brazil is going through
several economic
reforms, focusing on
privatization, reducing
corruption and the
historically high inflation.
21. • The inverted American “OK”
sign is an obscene gesture.
• Making a fist with one hand
and slapping the top of it with
the other once or twice
means screw you and “I got
screwed or “I screwed up”
22. • Extending the middle
finger upward is also
vulgar.
• Extending the index and
little finger upward while
making a fist with the
other fingers means, “Your
wife/girlfriend is cheating
on you.”
23.
24. Standard monthly income of an
average worker
• Teacher ( Net monthly income)
Dollars
$ 299
Employees, Dec 2004
http://www.worldsalaries.org/brazil.shtml
25.
26.
27. “HOMEX”
Desarrolladora Homex, S.A.B. de C.V. Is
an international (Brazil and Mexico)
construction company, from
Culiacan, Sinaloa; since 1989.
01.800.22.46.639
Blvd. Alfonso Zaragoza Maytorena # 2204
Culiacán - 80020
Sinaloa
As in Mexico, this company focus they
production in “Viviendas de interes social”
that equals to three and six salaries.
28. “HOMEX”
• “En Brasil también construimos en el
segmento de interés social; la principal
fuente y la única de financiamiento de
nuestros clientes es a través del programa
que apoya el Gobierno federal que es el
Minha Casa, Minha Vida”, explicó Fueyo.
• They also have a financial institucion called
Minha Casa, Minha Vida.
• The average price for a house is about 39,
857 dlls. (They build as they need it)
29. • BRAZIL: Mato
Grosso do sul,
Sao Paulo,
Paraná, Pará.
• 2.6% of the
incomes.
30. “COPPEL”
• 01-800-2207735
• Coppel is an enterprise
dedicated to offer credit to
their clients in order to buy
goods.
• Expansion a Argentina and
Brazil (North America)
• The strategy is to manage the
stores with local directives
and workers that already
know the market and the
inicial inversion is of 50
million dollars. (Agustin
31. “COPPEL”
The goal is to star with 4 stores, and taking
as the most important the one on Curitiva
city. (Culiacan) Slow and no mistakes
(Elektra)
C and D poblation
Why brazil? Big poblation
